Beard Papa’s franchise
A Beard Papa’s franchisee operates a dessert shop featuring cream puffs and related desserts and beverages. At the end of 2025 there were 36 Beard Papa’s locations in the US, 34 franchised and 2 company-owned.
- Cost to open
- $201K–$477K
- Franchise fee
- $45,000
- Royalty
- 5%
- Locations, 2025
- 36−5 in 3 yrs
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Company snapshot
- SBA loans
- Not on the SBA Franchise Directory
From MUGINOHO INTERNATIONAL, INC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Beard Papa’s franchise costs
Opening one stand-alone shop costs an estimated $200,900 to $477,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: MUGINOHO INTERNATIONAL, INC, 2026 filing, page 19
Beard Papa’s franchise fee
The franchise fee is $45,000. You pay it when you sign the franchise agreement.
Source: MUGINOHO INTERNATIONAL, INC, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | 5% of gross sales, paid monthly. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: MUGINOHO INTERNATIONAL, INC, 2026 filing, page 13
Sales and earnings
No figures Beard Papa’s does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: MUGINOHO INTERNATIONAL, INC, 2026 filing, page 53
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 40 (+1) | 0 | 6 |
| 2024 | 42 (+2) | 1 | 2 |
| 2025 | 34 (−8) | 2 | 9 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: MUGINOHO INTERNATIONAL, INC, 2026 filing, page 54
How Beard Papa’s compares
Of the 17 bakery franchises on this site, Beard Papa’s is the 3rd cheapest to open and the 13th largest by number of locations.
| Measure | Beard Papa’s | Typical bakery |
|---|---|---|
| Cost to open, low end | $201K | $428K |
| Royalty | 5% | 6% |
| Closed or left per year | 13.9% | 3.5% |
| Change in franchised locations, 3 yrs | −12.8% | +8.9% |
| Shares earnings figures | No | 14 of 17 |
Typical is the median across the 17 brands in bakery franchises.
