Peet’s Coffee franchise
A Peet’s Coffee franchisee operates a store selling coffee, espresso, tea, food and related merchandise. At the end of 2025 there were 196 Peet’s Coffee locations in the US, all company-owned.
- Cost to open
- $1.03M–$1.7M
- Franchise fee
- $35,000
- Royalty
- 6%
- Locations, 2025
- 1960 in 3 yrs
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Company snapshot
- SBA loans
- Not on the SBA Franchise Directory
From Peet's Coffee Franchise, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Peet’s Coffee franchise costs
Opening one store costs an estimated $1,035,000 to $1,697,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Peet's Coffee Franchise, LLC, 2026 filing, page 17
Peet’s Coffee franchise fee
The franchise fee is $35,000. You pay it when you sign the franchise agreement.
Source: Peet's Coffee Franchise, LLC, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | 6% of gross sales, paid monthly. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Peet's Coffee Franchise, LLC, 2026 filing, page 12
Sales and earnings
Shares figures Peet’s Coffee publishes sales or earnings figures for its locations: 2025 results for 196 parent-operated stores, including 27 that later closed in 2026; excludes licensed outlets. The full tables, with notes on which locations are counted, are in its filing.
Source: Peet's Coffee Franchise, LLC, 2026 filing, page 46
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 0 (0) | 202 | 0 |
| 2024 | 0 (0) | 199 | 0 |
| 2025 | 0 (0) | 196 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: Peet's Coffee Franchise, LLC, 2026 filing, page 49
How Peet’s Coffee compares
Of the 25 coffee franchises on this site, Peet’s Coffee is the 24th cheapest to open and the 7th largest by number of locations.
| Measure | Peet’s Coffee | Typical coffee |
|---|---|---|
| Cost to open, low end | $1.03M | $459K |
| Royalty | 6% | 6% |
| Shares earnings figures | Yes | 18 of 25 |
Typical is the median across the 25 brands in coffee franchises.






