Quality franchise
A Quality franchisee operates a hotel under the Quality Inn, Quality Suites, Quality Hotel or Quality Resort names. At the end of 2025 there were 1,566 Quality locations in the US, all franchised.
- Cost to open
- $332K–$1.86M
- Franchise fee
- $45,000
- Royalty
- 5.25% of room revenue
- Locations, 2025
- 1,566
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From CHOICE HOTELS INTERNATIONAL INC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Quality franchise costs
Opening conversion of an existing 75-room hotel, excluding real estate costs an estimated $332,295 to $1,859,295. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: CHOICE HOTELS INTERNATIONAL INC, 2026 filing, page 50
Quality franchise fee
The franchise fee is $45,000, $500 per room with a $45,000 minimum for a hotel new to the system.. You pay it when you sign the franchise agreement.
Source: CHOICE HOTELS INTERNATIONAL INC, 2026 filing, page 32
Royalty and ongoing fees
| Royalty | 5.25% of gross room revenues. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: CHOICE HOTELS INTERNATIONAL INC, 2026 filing, page 34
Sales and earnings
Shares figures Quality publishes sales or earnings figures for its locations: Performance information covers qualifying US hotels in the Quality brand family.. The full tables, with notes on which locations are counted, are in its filing.
Source: CHOICE HOTELS INTERNATIONAL INC, 2026 filing, page 83
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2023 | 1,617 (−16) | 0 |
| 2024 | 1,621 (+4) | 0 |
| 2025 | 1,566 (−55) | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: CHOICE HOTELS INTERNATIONAL INC, 2026 filing, page 86
