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Seniors Blue Book franchise

A Seniors Blue Book franchisee publishes senior resources guides and advertising directories. At the end of its 2025 fiscal year there were 19 Seniors Blue Book locations in the US, 12 franchised and 7 company-owned.

Cost to open
$78K–$165K
Franchise fee
$50K–$80K
Royalty
6%
Locations, 2025
19−2 in 3 yrs

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Company snapshot

From SENIORS BLUE BOOK FRANCHISING, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.

How much a Seniors Blue Book franchise costs

Opening one territory costs an estimated $77,614 to $165,116. That covers the franchise fee and everything else needed to open, through the first months of working capital.

Source: SENIORS BLUE BOOK FRANCHISING, LLC, 2026 filing, page 16

Seniors Blue Book franchise fee

The franchise fee is $50,000 to $80,000, Territory tiers based on the number of residents age 65 and older.. You pay it when you sign the franchise agreement.

Source: SENIORS BLUE BOOK FRANCHISING, LLC, 2026 filing, page 10

Royalty and ongoing fees

Royalty6% of gross revenues.

The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.

Source: SENIORS BLUE BOOK FRANCHISING, LLC, 2026 filing, page 11

Sales and earnings

Shares figures Seniors Blue Book publishes sales or earnings figures for its locations: The Denver affiliate market counts as two locations for its separate printed guides.. The full tables, with notes on which locations are counted, are in its filing.

Source: SENIORS BLUE BOOK FRANCHISING, LLC, 2026 filing, page 38

Locations opened and closed

2 opened
4 closed or left
Franchised locations, last 3 years
2023
0 opened0 closed or left
14 (0)
2024
0 opened2 closed or left
12 (−2)
2025
2 opened2 closed or left
12 (0)
YearFranchisedCompany-ownedClosed
202314 (0)80
202412 (−2)82
202512 (0)72

Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating. Years are fiscal years ending September 30.

See which brands grew most in the fastest-growing franchises rankings.

Source: SENIORS BLUE BOOK FRANCHISING, LLC, 2026 filing, page 48

Source filing (2026, PDF)

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