British Swim School franchise
A British Swim School franchisee provides swimming lessons and water-survival instruction for children and adults. At the end of 2025 there were 289 British Swim School locations in the US, all franchised.
- Cost to open
- $212K–$427K
- Franchise fee
- $59,500
- Royalty
- 10% + minimum
- Locations, 2025
- 289+151 in 3 yrs
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From BRITISH SWIM SCHOOL FRANCHISING, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a British Swim School franchise costs
Opening one Standard Territory costs an estimated $212,300 to $426,550. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: BRITISH SWIM SCHOOL FRANCHISING, LLC, 2026 filing, page 32
British Swim School franchise fee
The franchise fee is $59,500. You pay it when you sign the franchise agreement.
Source: BRITISH SWIM SCHOOL FRANCHISING, LLC, 2026 filing, page 13
Royalty and ongoing fees
| Royalty | 10% of gross sales, with monthly minimums of $1,500 in the second full calendar year, $2,500 in the third and $3,500 thereafter. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: BRITISH SWIM SCHOOL FRANCHISING, LLC, 2026 filing, page 16
Sales and earnings
Shares figures British Swim School publishes sales or earnings figures for its locations: historical franchise results grouped by operating age and other reporting cohorts. The full tables, with notes on which locations are counted, are in its filing.
Source: BRITISH SWIM SCHOOL FRANCHISING, LLC, 2026 filing, page 66
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 194 (+56) | 0 | 2 |
| 2024 | 258 (+64) | 0 | 6 |
| 2025 | 289 (+31) | 0 | 16 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
British Swim School is number 9 on our list of the fastest-growing franchises from 2023 to 2025.
British Swim School passes four of the five tests on our list of the best franchises to own; more of its franchised locations closed or left than is typical.
Source: BRITISH SWIM SCHOOL FRANCHISING, LLC, 2026 filing, page 72
How British Swim School compares
Of the 23 sports franchises on this site, British Swim School is the 7th cheapest to open and the 3rd largest by number of locations.
| Measure | British Swim School | Typical sports |
|---|---|---|
| Cost to open, low end | $212K | $349K |
| Royalty | 10% | 7% |
| Closed or left per year | 3.6% | 1.4% |
| Change in franchised locations, 3 yrs | +109.4% | +96.2% |
| Shares earnings figures | Yes | 20 of 23 |
Typical is the median across the 23 brands in sports franchises.





