GrassRoots Turf franchise
A GrassRoots Turf franchisee provides lawn treatments, tree and shrub care, and weed control. At the end of 2025 there were 23 GrassRoots Turf locations in the US, 22 franchised and 1 company-owned.
- Cost to open
- $157K–$333K
- Franchise fee
- $49,500
- Royalty
- 7%
- Locations, 2025
- 23+3 in 3 yrs
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From GrassRoots Turf Franchise, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a GrassRoots Turf franchise costs
Opening one business costs an estimated $157,300 to $332,600. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: GrassRoots Turf Franchise, LLC, 2026 filing, page 18
GrassRoots Turf franchise fee
The franchise fee is $49,500. You pay it when you sign the franchise agreement.
Source: GrassRoots Turf Franchise, LLC, 2026 filing, page 10
Royalty and ongoing fees
| Royalty | 7% of gross sales, paid monthly. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: GrassRoots Turf Franchise, LLC, 2026 filing, page 11
Sales and earnings
Shares figures GrassRoots Turf publishes sales or earnings figures for its locations: 2025 results for an affiliate business and qualifying full-year franchisees. The full tables, with notes on which locations are counted, are in its filing.
Source: GrassRoots Turf Franchise, LLC, 2026 filing, page 41
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 20 (+1) | 1 | 0 |
| 2024 | 21 (+1) | 1 | 0 |
| 2025 | 22 (+1) | 1 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
GrassRoots Turf passes four of the five tests on our list of the best franchises to own; it had fewer than 100 US locations three years ago.
Source: GrassRoots Turf Franchise, LLC, 2026 filing, page 44
How GrassRoots Turf compares
Of the 6 lawn care franchises on this site, GrassRoots Turf is the 5th cheapest to open and the smallest by number of locations.
| Measure | GrassRoots Turf | Typical lawn care |
|---|---|---|
| Cost to open, low end | $157K | $128K |
| Royalty | 7% | 7.5% |
| Closed or left per year | 0% | 5.7% |
| Change in franchised locations, 3 yrs | +15.8% | +5.6% |
| Shares earnings figures | Yes | 6 of 6 |
Typical is the median across the 6 brands in lawn care franchises.
