Häagen-Dazs franchise
A Häagen-Dazs franchisee operates an ice cream shop serving frozen desserts made with Häagen-Dazs products. At the end of 2025 there were 215 Häagen-Dazs locations in the US, all franchised.
- Cost to open
- $213K–$592K
- Franchise fee
- $30,000
- Royalty
- 4%
- Locations, 2025
- 215+7 in 3 yrs
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Company snapshot
- SBA loans
- Not on the SBA Franchise Directory
From THE HAAGEN-DAZS SHOPPE COMPANY INC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Häagen-Dazs franchise costs
Opening traditional shop for a new franchisee costs an estimated $213,329 to $591,579. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: THE HAAGEN-DAZS SHOPPE COMPANY INC, 2026 filing, page 23
Häagen-Dazs franchise fee
The franchise fee is $30,000, New traditional shop franchisee; existing system operators have separate terms.. You pay it when you sign the franchise agreement.
Source: THE HAAGEN-DAZS SHOPPE COMPANY INC, 2026 filing, page 13
Royalty and ongoing fees
| Royalty | 4% of gross sales. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: THE HAAGEN-DAZS SHOPPE COMPANY INC, 2026 filing, page 18
Sales and earnings
Shares figures Häagen-Dazs publishes sales or earnings figures for its locations: Top-line sales cover qualifying traditional franchised shops open throughout 2025.. The full tables, with notes on which locations are counted, are in its filing.
Source: THE HAAGEN-DAZS SHOPPE COMPANY INC, 2026 filing, page 62
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 209 (+1) | 0 | 9 |
| 2024 | 207 (−2) | 0 | 11 |
| 2025 | 215 (+8) | 0 | 7 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: THE HAAGEN-DAZS SHOPPE COMPANY INC, 2026 filing, page 64
How Häagen-Dazs compares
Of the 19 ice cream franchises on this site, Häagen-Dazs is the 5th cheapest to open and the 10th largest by number of locations.
| Measure | Häagen-Dazs | Typical ice cream |
|---|---|---|
| Cost to open, low end | $213K | $327K |
| Royalty | 4% | 6% |
| Closed or left per year | 4.3% | 3.1% |
| Change in franchised locations, 3 yrs | +3.4% | +12.7% |
| Shares earnings figures | Yes | 16 of 19 |
Typical is the median across the 19 brands in ice cream franchises.
