Mainstream Boutique franchise
A Mainstream Boutique franchisee sells women's clothing, accessories and gifts in a retail boutique. At the end of 2025 there were 59 Mainstream Boutique locations in the US, 56 franchised and 3 company-owned.
- Cost to open
- $198K–$361K
- Franchise fee
- $40,000
- Royalty
- 7.5% + minimum
- Locations, 2025
- 59−17 in 3 yrs
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From MAINSTREAM FASHIONS FRANCHISING, INC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Mainstream Boutique franchise costs
Opening one boutique costs an estimated $198,200 to $361,350. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: MAINSTREAM FASHIONS FRANCHISING, INC, 2026 filing, page 16
Mainstream Boutique franchise fee
The franchise fee is $40,000. You pay it when you sign the franchise agreement.
Source: MAINSTREAM FASHIONS FRANCHISING, INC, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | 7.5% of net revenues, subject to minimum continuing fees for each six-month period. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: MAINSTREAM FASHIONS FRANCHISING, INC, 2026 filing, page 12
Sales and earnings
Shares figures Mainstream Boutique publishes sales or earnings figures for its locations: Sales cover 50 fully reporting franchised boutiques open at least one year.. The full tables, with notes on which locations are counted, are in its filing.
Source: MAINSTREAM FASHIONS FRANCHISING, INC, 2026 filing, page 37
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 69 (−4) | 3 | 6 |
| 2024 | 64 (−5) | 3 | 7 |
| 2025 | 56 (−8) | 3 | 10 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: MAINSTREAM FASHIONS FRANCHISING, INC, 2026 filing, page 39
How Mainstream Boutique compares
Of the 44 retail franchises on this site, Mainstream Boutique is the 15th cheapest to open and the 35th largest by number of locations.
| Measure | Mainstream Boutique | Typical retail |
|---|---|---|
| Cost to open, low end | $198K | $251K |
| Royalty | 7.5% | 5% |
| Closed or left per year | 11.3% | 4.5% |
| Change in franchised locations, 3 yrs | −23.3% | +5.2% |
| Shares earnings figures | Yes | 39 of 44 |
Typical is the median across the 44 brands in retail franchises.
