Sit Means Sit franchise
A dog training business providing obedience training and behavior programs. At the end of 2025 there were 148 Sit Means Sit locations in the US, all franchised.
- Cost to open
- $40K–$137K
- Franchise fee
- $30,000
- Royalty
- 6%; $800 monthly minimum
- Locations, 2025
- 148−9 in 2 yrs
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Company snapshot
- SBA loans
- Not on the SBA Franchise Directory
From Sit Means Sit Franchise, Inc’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Sit Means Sit franchise costs
Opening New franchisee costs an estimated $40,175 to $137,250. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Sit Means Sit Franchise, Inc, 2026 filing, page 18
Sit Means Sit franchise fee
The franchise fee is $30,000. You pay it when you sign the franchise agreement.
Source: Sit Means Sit Franchise, Inc, 2026 filing, page 12
Royalty and ongoing fees
| Royalty | For new franchisees, the greater of 6% of gross sales or $800 per month; the minimum may adjust annually. Earlier franchise agreements use different terms. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Sit Means Sit Franchise, Inc, 2026 filing, page 13
Sales and earnings
No figures Sit Means Sit does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Sit Means Sit Franchise, Inc, 2026 filing, page 40
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 159 (+2) | 0 | 3 |
| 2024 | 163 (+4) | 0 | 4 |
| 2025 | 148 (−15) | 0 | – |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: Sit Means Sit Franchise, Inc, 2026 filing, page 41
How Sit Means Sit compares
Of the 28 pet franchises on this site, Sit Means Sit is the cheapest to open and the 8th largest by number of locations.
| Measure | Sit Means Sit | Typical pet |
|---|---|---|
| Cost to open, low end | $40K | $176K |
| Royalty | 6% | 7% |
| Closed or left per year | 2.2% | 2.2% |
| Change in franchised locations, 2 yrs | −5.7% | +16.7% |
| Shares earnings figures | No | 26 of 28 |
Typical is the median across the 28 brands in pet franchises.
