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Strong Pilates franchise

A studio combining Pilates-based resistance work with rowing and cardio exercise. At the end of 2025 there were 7 Strong Pilates locations in the US, all franchised.

Cost to open
$400K–$1.01M
Franchise fee
$59,000
Royalty
8%; minimum applies
Locations, 2025
7+7 in 3 yrs

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Company snapshot

From STRONG PILATES US, INC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.

How much a Strong Pilates franchise costs

Opening Single studio costs an estimated $399,995 to $1,007,300. That covers the franchise fee and everything else needed to open, through the first months of working capital.

Source: STRONG PILATES US, INC, 2026 filing, page 21

Strong Pilates franchise fee

The franchise fee is $59,000. You pay it when you sign the franchise agreement.

Source: STRONG PILATES US, INC, 2026 filing, page 11

Royalty and ongoing fees

Royalty8% of revenue subject to a minimum royalty.

The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.

Source: STRONG PILATES US, INC, 2026 filing, page 14

Sales and earnings

Shares figures Strong Pilates publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.

Source: STRONG PILATES US, INC, 2026 filing, page 62

Locations opened and closed

7 opened
0 closed or left
Franchised locations, last 3 years
2023
0 opened0 closed or left
0 (0)
2024
1 opened0 closed or left
1 (+1)
2025
6 opened0 closed or left
7 (+6)
YearFranchisedCompany-ownedClosed
20230 (0)00
20241 (+1)00
20257 (+6)00

Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.

See which brands grew most in the fastest-growing franchises rankings.

Strong Pilates passes four of the five tests on our list of the best franchises to own; it had fewer than 100 US locations three years ago.

Source: STRONG PILATES US, INC, 2026 filing, page 65

Source filing (2026, PDF)

How Strong Pilates compares

Of the 21 gym franchises on this site, Strong Pilates is the 12th cheapest to open and the 20th largest by number of locations.

MeasureStrong PilatesTypical gym
Cost to open, low end$400K$399K
Royalty8%7%
Closed or left per year0%1.3%
Shares earnings figuresYes17 of 21

Typical is the median across the 21 brands in gym franchises.

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