Studio Pilates franchise
A Studio Pilates franchisee operates a fitness studio offering Pilates and related exercise classes. At the end of 2025 there were 20 Studio Pilates locations in the US, all franchised.
- Cost to open
- $503K–$870K
- Franchise fee
- $50,000
- Royalty
- 8%
- Locations, 2025
- 20+16 in 3 yrs
Compare with similar brands Estimate your costs
Company snapshot
- SBA loans
- Not on the SBA Franchise Directory
From Studio Pilates International USA Corp’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Studio Pilates franchise costs
Opening one Studio Pilates costs an estimated $502,732 to $869,732. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Studio Pilates International USA Corp, 2026 filing, page 20
Studio Pilates franchise fee
The franchise fee is $50,000. You pay it when you sign the franchise agreement.
Source: Studio Pilates International USA Corp, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | 8% of gross sales, paid weekly. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Studio Pilates International USA Corp, 2026 filing, page 14
Sales and earnings
Shares figures Studio Pilates publishes sales or earnings figures for its locations: 2025 historical results of twelve US franchised studios operating continuously for the full year. The full tables, with notes on which locations are counted, are in its filing.
Source: Studio Pilates International USA Corp, 2026 filing, page 47
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 5 (+1) | 0 | 0 |
| 2024 | 12 (+7) | 0 | 0 |
| 2025 | 20 (+8) | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: Studio Pilates International USA Corp, 2026 filing, page 52
How Studio Pilates compares
Of the 34 fitness franchises on this site, Studio Pilates is the 26th cheapest to open and the 28th largest by number of locations.
| Measure | Studio Pilates | Typical fitness |
|---|---|---|
| Cost to open, low end | $503K | $350K |
| Royalty | 8% | 7% |
| Closed or left per year | 0% | 2.8% |
| Change in franchised locations, 3 yrs | +400% | +71.7% |
| Shares earnings figures | Yes | 29 of 34 |
Typical is the median across the 34 brands in fitness franchises.






