United Country Real Estate franchise
A real estate brokerage specializing in rural, residential and specialty properties. At the end of 2025 there were 378 United Country Real Estate locations in the US, 376 franchised and 2 company-owned.
- Cost to open
- $11K–$22K
- Franchise fee
- $20,000
- Royalty
- Commission-based royalties
- Locations, 2025
- 378
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From UNITED COUNTRY REAL ESTATE, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a United Country Real Estate franchise costs
Opening one United Country Real Estate costs an estimated $11,450 to $21,510. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 31
United Country Real Estate franchise fee
The franchise fee is $20,000, A $15,000 fee is available under the 45-day engagement incentive.. You pay it when you sign the franchise agreement.
Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 14
Royalty and ongoing fees
| Royalty | A percentage of commissions received on transactions, with the applicable rate determined by the preceding period’s gross commissions. Agent affiliation fees apply separately. |
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The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 15
Sales and earnings
No figures United Country Real Estate does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 57
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2023 | 394 (0) | 2 |
| 2024 | 378 (−16) | 2 |
| 2025 | 376 (−2) | 2 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 58
How United Country Real Estate compares
Of the 36 real estate franchises on this site, United Country Real Estate is the 2nd cheapest to open and the 11th largest by number of locations.
| Measure | United Country Real Estate | Typical real estate |
|---|---|---|
| Cost to open, low end | $11K | $60K |
| Change in franchised locations, 0 yrs | −4.6% | +1.7% |
| Shares earnings figures | No | 15 of 36 |
Typical is the median across the 36 brands in real estate franchises.






