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United Country Real Estate franchise

A real estate brokerage specializing in rural, residential and specialty properties. At the end of 2025 there were 378 United Country Real Estate locations in the US, 376 franchised and 2 company-owned.

Cost to open
$11K–$22K
Franchise fee
$20,000
Royalty
Commission-based royalties
Locations, 2025
378

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Company snapshot

From UNITED COUNTRY REAL ESTATE, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.

How much a United Country Real Estate franchise costs

Opening one United Country Real Estate costs an estimated $11,450 to $21,510. That covers the franchise fee and everything else needed to open, through the first months of working capital.

Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 31

United Country Real Estate franchise fee

The franchise fee is $20,000, A $15,000 fee is available under the 45-day engagement incentive.. You pay it when you sign the franchise agreement.

Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 14

Royalty and ongoing fees

RoyaltyA percentage of commissions received on transactions, with the applicable rate determined by the preceding period’s gross commissions. Agent affiliation fees apply separately.

The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.

Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 15

Sales and earnings

No figures United Country Real Estate does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.

Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 57

Locations opened and closed

2023
394 (0)
2024
378 (−16)
2025
376 (−2)
YearFranchisedCompany-owned
2023394 (0)2
2024378 (−16)2
2025376 (−2)2

Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.

See which brands grew most in the fastest-growing franchises rankings.

Source: UNITED COUNTRY REAL ESTATE, LLC, 2026 filing, page 58

Source filing (2026, PDF)

How United Country Real Estate compares

Of the 36 real estate franchises on this site, United Country Real Estate is the 2nd cheapest to open and the 11th largest by number of locations.

MeasureUnited Country Real EstateTypical real estate
Cost to open, low end$11K$60K
Change in franchised locations, 0 yrs−4.6%+1.7%
Shares earnings figuresNo15 of 36

Typical is the median across the 36 brands in real estate franchises.

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