Speed Queen Laundry franchise
Speed Queen Laundry is a branded self-service laundromat built around Speed Queen commercial washers and dryers, often with wash-and-fold service and app-based payment. The brand is owned by Alliance Laundry Systems, which makes the machines. At the end of 2025 there were 32 Speed Queen Laundry locations in the US, 15 franchised and 17 company-owned, so most are run by the company itself.
- Cost to open
- $798K–$1.98M
- Franchise fee
- $25K–$50K
- Royalty
- 4%
- Locations, 2025
- 32+6 in 3 yrs
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How much a Speed Queen Laundry franchise costs
Opening one store, from a small footprint store to a traditional store costs an estimated $797,507 to $1,983,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Speed Queen Laundry Franchise LLC, 2026 filing, page 16
Speed Queen Laundry franchise fee
The franchise fee is $25,000 to $49,500, $25,000 for a first small footprint store and $49,500 for a first traditional store. You pay it when you sign the franchise agreement.
Source: Speed Queen Laundry Franchise LLC, 2026 filing, page 10
Royalty and ongoing fees
| Royalty | 4% of gross sales, paid monthly. |
|---|---|
| Brand or marketing fund | 1% of gross sales to the marketing fund. |
Source: Speed Queen Laundry Franchise LLC, 2026 filing, page 12
Sales and earnings
Shares figures Speed Queen Laundry publishes sales or earnings figures for its locations: it reports 2025 revenue and selected expenses for 15 company-owned stores in three revenue tiers. The full tables, with notes on which locations are counted, are in its filing.
Source: Speed Queen Laundry Franchise LLC, 2026 filing, page 48
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 12 (+3) | 16 | 3 |
| 2024 | 14 (+2) | 15 | 0 |
| 2025 | 15 (+1) | 17 | 1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
Source: Speed Queen Laundry Franchise LLC, 2026 filing, page 53
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Speed Queen Laundry franchise questions
Is Speed Queen Laundry growing or shrinking?
Over the last 3 years 10 franchised locations opened and 4 closed or left, a net change of +66.7%.
Does Speed Queen Laundry say how much franchisees make?
Yes: it reports 2025 revenue and selected expenses for 15 company-owned stores in three revenue tiers. Your results can differ; the filing explains which locations are counted.