Hyatt Select franchise
An upper-midscale select-service hotel for business and leisure travelers. At the end of 2025 there were 2 Hyatt Select locations in the US, all franchised.
- Cost to open
- $13M–$17.1M
- Franchise fee
- $50,000
- Royalty
- 5% of gross rooms revenue
- Locations, 2025
- 2+2 in 3 yrs
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Company snapshot
- SBA loans
- On the SBA Franchise Directory
From Hyatt Franchising, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
How much a Hyatt Select franchise costs
Opening New hotel costs an estimated $12,977,314 to $17,145,350. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Hyatt Franchising, LLC, 2026 filing, page 37
Hyatt Select franchise fee
The franchise fee is $50,000, Application fee for up to 125 rooms; $500 per additional room.. You pay it when you sign the franchise agreement.
Source: Hyatt Franchising, LLC, 2026 filing, page 14
Royalty and ongoing fees
| Royalty | 5% of gross rooms revenue. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Hyatt Franchising, LLC, 2026 filing, page 19
Sales and earnings
No figures Hyatt Select does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Hyatt Franchising, LLC, 2026 filing, page 80
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 0 (0) | 0 | 0 |
| 2024 | 0 (0) | 0 | 0 |
| 2025 | 2 (+2) | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Source: Hyatt Franchising, LLC, 2026 filing, page 81
How Hyatt Select compares
Of the 45 hotel franchises on this site, Hyatt Select is the 29th cheapest to open and the 37th largest by number of locations.
| Measure | Hyatt Select | Typical hotel |
|---|---|---|
| Cost to open, low end | $13M | $9.16M |
| Shares earnings figures | No | 27 of 45 |
Typical is the median across the 45 brands in hotel franchises.






