3% Realty franchise
2024 filing · April 25, 2024Growing
3% Realty at a glance
A full-service real estate brokerage working under the 3% Realty name. At the end of 2023 there were 12 3% Realty locations in the US, all franchised.
The business
- Industry
- Real estate
- Franchisor
- Simply Full Service Realty, LLC
- The company that sells the franchises
- Franchising since
- 2019
- 5 years of selling franchises
What you pay
- Cost to open
- $29K–$61K
- Fee, build-out and opening working capital
- Franchise fee
- $24,000
- For a territory of about 200,000 people
- Royalty
- 3%
- 3% of gross revenue, paid quarterly, plus $45 a month for each licensed agent
- Brand fund
- None now
- Up to 2% of gross revenue; not charged at present
- Renewal fee
- $3,000
- When the agreement ends and you sign again
- Agreement length
- 5 years
- Territory
- Limited
- Limited protection
- Franchisor financing
- None offered
Where it is
- US locations, 2023
- 12
- Franchised and company-owned
- Franchised
- 12
- Company-owned
- 0
- Change in 3 years
- +12
- Franchised locations, 2021–2023
- States
- 12
- Most in Arkansas, Florida and Illinois
From Simply Full Service Realty, LLC’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
3% Realty among all franchises with the same figure.
| Figure | 3% Realty | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $45,000 | Costs less than 97% of franchises |
| Franchise feePaid once, when you sign | $24,000 | Lower than 88% of franchises |
| RoyaltyShare of sales paid to the franchisor | 3% | Lower than 98% of brands with a set rate |
| US locationsFranchised and company-owned | 12 | Fewer than 58% of franchises |
How much a 3% Realty franchise costs
Opening one 3% Realty costs an estimated $29,200 to $60,800. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the franchises under $30K.
The biggest costs are initial franchise fee ($24,000) and prepaid rent and lease deposits ($0 to $6,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $24,000 | ||
| Construction and Leasehold Improvements | $0 | $1,500 | |
| Furniture, Fixtures and Equipment | $0 | $3,000 | |
| Signs | $0 | $2,500 | |
| Computer, Software and System | $500 | $3,000 | |
| Printing, Stationary and Office Supplies | $1,500 | ||
| Prepaid Rent and Lease Deposits | $0 | $6,000 | |
| Utility Deposits | $0 | $1,200 | |
| Insurance Deposits and Premiums | $0 | $5,000 | |
| Travel for Initial Training | $0 | ||
| Grand Opening Marketing Expense | $2,000 | $3,000 | |
| Professional Fees | $1,500 | $3,000 | |
| Business Licenses and Permits | $0 | $2,000 | |
| Branded Inventory | $0 | $1,500 | |
| Additional Funds – Initial period of 3 months | $1,200 | $3,600 | |
| Total | $29,200 | $60,800 | |
Source: Simply Full Service Realty, LLC, 2024 filing, page 17
3% Realty franchise fee
The franchise fee is $24,000, for a territory of about 200,000 people. You pay it when you sign the franchise agreement.
Source: Simply Full Service Realty, LLC, 2024 filing, page 9
Royalty and ongoing fees
| Royalty | 3% of gross revenue, paid quarterly, plus $45 a month for each licensed agent. |
|---|---|
| Brand or marketing fund | Up to 2% of gross revenue; not charged at present. |
| Computer, Software and System | $500 - $3,000 |
| Transfer | $5,000 |
| Renewal | $3,000 |
| Local Marketing | Minimum of $300 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Simply Full Service Realty, LLC, 2024 filing, page 10
Other fees as filed, from pages 10–17. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures 3% Realty does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Simply Full Service Realty, LLC, 2024 filing, page 44
How 3% Realty compares
Of the 95 real estate franchises on this site, 3% Realty is the 12th cheapest to open and the 65th largest by number of locations.
| Figure | 3% Realty | Typical real estate brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $29K | $69K | $222K |
| Cost to open, high end | $61K | $244K | $477K |
| Franchise fee | $24K | $35K | $40K |
| Royalty | 3% | 6% | 6% |
| US locations | 12 | 67 | 21 |
| Closed or left per year | 31% | 8.5% | – |
| Shares earnings figures | No | 40 of 95 | 2,147 of 3,352 |
Typical is the median across the 95 brands in real estate franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 7 (+7) | 0 | +7 | 0 |
| 2022 | 15 (+8) | 0 | +10 | −2 |
| 2023 | 12 (−3) | 0 | +2 | −5 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Simply Full Service Realty, LLC, 2024 filing, page 45
Where 3% Realty locations are
At the end of 2023, 3% Realty had franchised locations in 12 states. The most are in Arkansas, Florida and Illinois.
- Arkansas1
- Florida1
- Illinois1
- Iowa1
- Kentucky1
- Maryland1
| State | Franchised |
|---|---|
| Arkansas | 1 |
| Florida | 1 |
| Illinois | 1 |
| Iowa | 1 |
| Kentucky | 1 |
| Maryland | 1 |
| Montana | 1 |
| North Carolina | 1 |
| South Carolina | 1 |
| Texas | 1 |
All 12 states
| Washington | 1 |
|---|---|
| West Virginia | 1 |
Source: Simply Full Service Realty, LLC, 2024 filing, page 46
Who owns 3% Realty?
3% Realty franchises are sold by Simply Full Service Realty, LLC. Its filing names no parent company.
From Simply Full Service Realty, LLC’s 2024 filing, page 6.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Simply Full Service Realty, LLC, 2024 filing, litigation on page 9, bankruptcy on page 9
3% Realty filings
The figures on this page come from Simply Full Service Realty, LLC’s 2024 filing, issued April 25, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | April 25, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
