Dakota London franchise
2026 filing · April 21, 2026Shares sales figures
Dakota London at a glance
An upscale salon that offers only hair extension services and hair care products. At the end of 2025 there were 3 Dakota London locations in the US, all company-owned.
The business
- Industry
- Salon
- Franchisor
- DKL Franchising, LLC
- The company that sells the franchises
- Typical size
- 1,200–1,600 sq ft
What you pay
- Cost to open
- $372K–$523K
- Fee, build-out and opening working capital
- Franchise fee
- $49,500
- Veterans get $4,950 off
- Royalty
- 7%
- 7% of gross sales, paid monthly, plus up to 2% to a brand fund (not currently charged)
- Brand fund
- None now
- Up to 2% of gross sales, not charged at present
- Renewal fee
- $10,000
- When the agreement ends and you sign again
Where it is
- US locations, 2025
- 3
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 3
- Change in 3 years
- 0
- Franchised locations, 2023–2025
- States
- 1
- Most in Arizona
From DKL Franchising, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Dakota London among all franchises with the same figure.
| Figure | Dakota London | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $447,850 | Costs more than 59% of franchises |
| Franchise feePaid once, when you sign | $49,500 | Higher than 64% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7% | Higher than 70% of brands with a set rate |
| US locationsFranchised and company-owned | 3 | Fewer than 78% of franchises |
How much a Dakota London franchise costs
Opening one Dakota London costs an estimated $372,350 to $523,350. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are opening inventory package ($120,100 to $130,250) and fixtures, furniture & Décor ($60,000 to $95,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $49,500 | ||
| Initial Training Expenses | $1,500 | $4,000 | |
| Lease Deposit & Rent 3 (3 months) | $20,000 | $40,000 | |
| Architect Fees | $3,000 | $5,500 | |
| Construction | $45,000 | $80,000 | |
| Signage | $4,500 | $15,000 | |
| Technology Systems | $3,200 | $6,000 | |
| Professional Tools/Supplies | $8,000 | $9,000 | |
| Opening Inventory Package | $120,100 | $130,250 | |
| Fixtures, Furniture & Décor | $60,000 | $95,000 | |
| Preopening Advertising | $5,000 | ||
| Utility Deposits | $100 | $1,000 | |
| Business Licenses & Permits | $1,000 | $2,500 | |
| Professional Fees | $1,000 | $10,000 | |
| Insurance Premium (3 months) | $450 | $600 | |
| Additional Funds 11 (3 months) | $50,000 | $70,000 | |
| Total | $372,350 | $523,350 | |
Source: DKL Franchising, LLC, 2026 filing, page 15
Dakota London franchise fee
The franchise fee is $49,500, veterans get $4,950 off. You pay it when you sign the franchise agreement.
Source: DKL Franchising, LLC, 2026 filing, page 10
Royalty and ongoing fees
| Royalty | 7% of gross sales, paid monthly, plus up to 2% to a brand fund (not currently charged). |
|---|---|
| Brand or marketing fund | Up to 2% of gross sales, not charged at present. |
| Transfer Fee | [Franchise Agreement] $2,500 |
| Renewal Fee | $10,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: DKL Franchising, LLC, 2026 filing, page 11
Other fees as filed, from pages 12–13. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Dakota London publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: DKL Franchising, LLC, 2026 filing, page 37
How Dakota London compares
Of the 101 salon franchises on this site, Dakota London is the 67th cheapest to open and the 75th largest by number of locations.
| Figure | Dakota London | Typical salon brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $372K | $303K | $222K |
| Cost to open, high end | $523K | $531K | $477K |
| Franchise fee | $50K | $45K | $40K |
| Royalty | 7% | 6% | 6% |
| US locations | 3 | 26 | 21 |
| Shares earnings figures | Yes | 75 of 101 | 2,147 of 3,352 |
Typical is the median across the 101 brands in salon franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 0 (0) | 3 | 0 | 0 |
| 2024 | 0 (0) | 3 | 0 | 0 |
| 2025 | 0 (0) | 3 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchises for veterans and franchise failure rates.
Source: DKL Franchising, LLC, 2026 filing, page 42
Where Dakota London locations are
At the end of 2025, Dakota London had locations in 1 state. The most are in Arizona.
- Arizona3
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Arizona | 0 | 3 | 3 |
Source: DKL Franchising, LLC, 2026 filing, page 42
Who owns Dakota London?
Dakota London franchises are sold by DKL Franchising, LLC.
From DKL Franchising, LLC’s 2026 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: DKL Franchising, LLC, 2026 filing, litigation on page 10, bankruptcy on page 10
Dakota London filings
The figures on this page come from DKL Franchising, LLC’s 2026 filing, issued April 21, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 21, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
