DoggieWorld franchise
2023 filing · March 13, 2023Shares sales figures
DoggieWorld at a glance
A theme-park-style dog resort offering daycare, boarding and enrichment training. At the end of 2022 there were 4 DoggieWorld locations in the US, all company-owned.
The business
- Franchisor
- DoggieWorld Enterprises, LLC
- The company that sells the franchises
- Typical size
- 10,000–20,000 sq ft
What you pay
- Cost to open
- $470K–$887K
- Fee, build-out and opening working capital
- Franchise fee
- $49,000
- Paid once, when you sign
- Royalty
- 8%
- 8% of gross sales, paid monthly, plus up to 2% to the brand development fund (currently 1.5%)
- Brand fund
- 1.5%
- 1.5% of gross sales, paid monthly; it can rise to 2%
- Renewal fee
- $20,000
- When the agreement ends and you sign again
- Agreement length
- 10 years
Where it is
- US locations, 2022
- 4
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 4
- Change in 2 years
- 0
- Franchised locations, 2020–2022
- States
- 1
- Most in California
From DoggieWorld Enterprises, LLC’s 2023 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
DoggieWorld among all franchises with the same figure.
| Figure | DoggieWorld | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $678,250 | Costs more than 75% of franchises |
| Franchise feePaid once, when you sign | $49,000 | Higher than 62% of franchises |
| RoyaltyShare of sales paid to the franchisor | 8% | Higher than 85% of brands with a set rate |
| US locationsFranchised and company-owned | 4 | Fewer than 74% of franchises |
How much a DoggieWorld franchise costs
Opening one DoggieWorld costs an estimated $470,000 to $886,500. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are park equipment and concept package ($175,000 to $295,000) and construction and leasehold improvements ($100,000 to $250,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $49,000 | ||
| Construction and Leasehold Improvements | $100,000 | $250,000 | |
| Park Equipment and Concept Package | $175,000 | $295,000 | |
| Lease Deposits – Three Months | $30,000 | $60,000 | |
| Furniture, Fixtures and Equipment | $25,000 | $75,000 | |
| Signage | $10,000 | $25,000 | |
| Computer, Software and Point of Sales System | $2,500 | $5,000 | |
| Grand Opening Marketing | $15,000 | $20,000 | |
| Initial Inventory | $7,500 | $12,500 | |
| When Due Utility Deposits | $1,500 | $4,500 | |
| Insurance Deposits – Three Months | $1,500 | $4,500 | |
| Travel for Initial Training | $1,500 | $6,000 | |
| Professional Fees | $5,000 | $15,000 | |
| Licenses and Permits | $1,500 | $5,000 | |
| Additional Funds – Three Months | $45,000 | $60,000 | |
| Total | $470,000 | $886,500 | |
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 16
DoggieWorld franchise fee
The franchise fee is $49,000. You pay it when you sign the franchise agreement.
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 11
Royalty and ongoing fees
| Royalty | 8% of gross sales, paid monthly, plus up to 2% to the brand development fund (currently 1.5%). |
|---|---|
| Brand or marketing fund | 1.5% of gross sales, paid monthly; it can rise to 2%. |
| Technology | Up to $500 per month |
| Renewal | $20,000 |
| Additional Employee Initial Training | Our then current training fee, currently $400 per person per day |
| Franchisee Directed Local Marketing | The greater of (a): 5% of Gross Sales; or (b) $2,500 per month |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 12
Other fees as filed, from pages 12–14. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures DoggieWorld publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 50
How DoggieWorld compares
Of the 19 dog daycare franchises on this site, DoggieWorld is the 5th cheapest to open and the 14th largest by number of locations.
| Figure | DoggieWorld | Typical dog daycare brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $470K | $622K | $222K |
| Cost to open, high end | $887K | $1.15M | $477K |
| Franchise fee | $49K | $49K | $40K |
| Royalty | 8% | 6% | 6% |
| Brand fund | 1.5% | 2% | 2% |
| US locations | 4 | 13 | 21 |
| Shares earnings figures | Yes | 16 of 19 | 2,147 of 3,352 |
Typical is the median across the 19 brands in dog daycare franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2020 | 0 (0) | 2 | 0 | 0 |
| 2021 | 0 (0) | 4 | 0 | 0 |
| 2022 | 0 (0) | 4 | – | – |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 58
Where DoggieWorld locations are
At the end of 2022, DoggieWorld had locations in 1 state. The most are in California.
- California4
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| California | 0 | 4 | 4 |
Source: DoggieWorld Enterprises, LLC, 2023 filing, page 59
Who owns DoggieWorld?
DoggieWorld franchises are sold by DoggieWorld Enterprises, LLC.
From DoggieWorld Enterprises, LLC’s 2023 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: DoggieWorld Enterprises, LLC, 2023 filing, litigation on page 11, bankruptcy on page 11
DoggieWorld filings
The figures on this page come from DoggieWorld Enterprises, LLC’s 2023 filing, issued March 13, 2023, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2023 filing | March 13, 2023 | NASAA depository | Costs, fees and locations, 2020–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other dog daycare franchises
All dog daycare franchises
DoggieWorld is also on these lists: pet franchises.