Elder-Well franchise
2026 filing · April 17, 2026GrowingShares sales figures
Elder-Well at a glance
An adult day center offering individualized, non-medical social and support programs for older adults. At the end of 2025 there were 3 Elder-Well locations in the US, 2 franchised and 1 company-owned.
The business
- Franchisor
- Spend The Day Franchising, Inc
- The company that sells the franchises
- Franchising since
- 2019
- 7 years of selling franchises
- Franchisor based in
- Wayland, Massachusetts
- Typical size
- 2,000–3,500 sq ft
What you pay
- Cost to open
- $163K–$668K
- Fee, build-out and opening working capital
- Franchise fee
- $48,500
- For a territory of about 100,000 people
- Royalty
- 6% + minimum
- The greater of 6% of gross revenue or a minimum royalty, paid monthly, plus a brand fund fee of at least 2%
- Brand fund
- Yes
- 2% of gross revenue or a $100 monthly minimum, whichever is more, paid with the royalty
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2025
- 3
- Franchised and company-owned
- Franchised
- 2
- Company-owned
- 1
- Change in 3 years
- +2
- Franchised locations, 2023–2025
- States
- 3
- Most in California, Massachusetts and Wisconsin
From Spend The Day Franchising, Inc’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Elder-Well among all franchises with the same figure.
| Figure | Elder-Well | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $415,230 | Costs more than 56% of franchises |
| Franchise feePaid once, when you sign | $48,500 | Higher than 62% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 3 | Fewer than 78% of franchises |
How much a Elder-Well franchise costs
Opening one Elder-Well costs an estimated $162,520 to $667,940. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are construction and remodeling ($40,000 to $300,000) and furnishings and appliances ($10,000 to $75,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $48,500 | ||
| Training Expenses | $500 | $2,850 | |
| Marketing Materials, Promotional Supplies and Initial Spend | $5,200 | $12,000 | |
| Furnishings and Appliances | $10,000 | $75,000 | |
| Signage | $600 | $3,000 | |
| Construction and Remodeling | $40,000 | $300,000 | |
| Programming Equipment and Office Supplies | $2,000 | $54,000 | |
| Program Delivery Beginning Inventory (Food and Cleaning) | $6,450 | $19,350 | |
| Utility Costs | $3,000 | $6,000 | |
| License/Permits Fees | $1,000 | $3,500 | |
| Licensing Assistance Fee | $0 | $5,500 | |
| Wages Employees | $0 | $40,000 | |
| Insurance Costs | $2,850 | $6,500 | |
| Legal and Accounting Services | $2,500 | $6,500 | |
| Rent | $3,800 | $13,000 | |
| Additional Funds – 3-6 months | $36,120 | $72,240 | |
| Total | $162,520 | $667,940 | |
Source: Spend The Day Franchising, Inc, 2026 filing, page 14
Elder-Well franchise fee
The franchise fee is $48,500, for a territory of about 100,000 people. You pay it when you sign the franchise agreement.
Source: Spend The Day Franchising, Inc, 2026 filing, page 10
Royalty and ongoing fees
| Royalty | The greater of 6% of gross revenue or a minimum royalty, paid monthly, plus a brand fund fee of at least 2%. |
|---|---|
| Brand or marketing fund | 2% of gross revenue or a $100 monthly minimum, whichever is more, paid with the royalty. |
| Local Advertising Fee | Minimum of $500 per month |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Spend The Day Franchising, Inc, 2026 filing, page 11
Other fees as filed, from page 11. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Elder-Well publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Spend The Day Franchising, Inc, 2026 filing, page 35
How Elder-Well compares
Typical means the median: half of brands are above it, half below.
| Figure | Elder-Well | Typical franchise |
|---|---|---|
| Cost to open, low end | $163K | $222K |
| Cost to open, high end | $668K | $477K |
| Franchise fee | $49K | $40K |
| Royalty | 6% | 6% |
| US locations | 3 | 21 |
| Shares earnings figures | Yes | 2,147 of 3,352 |
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2022 | 0 (0) | 1 | – | – |
| 2023 | 0 (0) | 1 | 0 | 0 |
| 2024 | 1 (+1) | 1 | +1 | 0 |
| 2025 | 2 (+1) | 1 | +2 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Over 4 years, from the start of 2022 to the end of 2025, franchised locations went from 0 to 2 (+2). The earlier years come from the brand's 2025 filing.
Source: Spend The Day Franchising, Inc, 2026 filing, page 37
2022: Spend The Day Franchising, Inc, 2025 filing, page 36
Where Elder-Well locations are
At the end of 2025, Elder-Well had locations in 3 states. The most are in California, Massachusetts and Wisconsin.
- California1
- Massachusetts1
- Wisconsin1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| California | 1 | 0 | 1 |
| Massachusetts | 0 | 1 | 1 |
| Wisconsin | 1 | 0 | 1 |
Source: Spend The Day Franchising, Inc, 2026 filing, page 38
Who owns Elder-Well?
Elder-Well franchises are sold by Spend The Day Franchising, Inc. Its filing names no parent company.
From Spend The Day Franchising, Inc’s 2026 filing, page 6.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Spend The Day Franchising, Inc, 2026 filing, litigation on page 9, bankruptcy on page 10
Elder-Well filings
A franchisor files a new disclosure each year it sells franchises. The figures on this page come from Spend The Day Franchising, Inc’s 2026 filing, issued April 17, 2026; the earlier ones below are on record with the NASAA Electronic Filing Depository and the Minnesota Department of Commerce and fill in older location counts.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 17, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
| 2025 filing | – | Minnesota | Locations, 2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
