Extended Stay America Select Suites franchise
2026 filing · March 26, 2026GrowingShares sales figures
Extended Stay America Select Suites at a glance
An economy extended-stay hotel with studio suites and kitchens for guests staying a week or longer. At the end of 2025 there were 207 Extended Stay America Select Suites locations in the US, 23 franchised and 184 company-owned, so most are run by the company itself.
The business
- Industry
- Hotel
- Franchisor
- ESH Strategies Franchise LLC
- The company that sells the franchises
- Franchisor based in
- Charlotte, North Carolina
What you pay
- Cost to open
- $8.63M–$13.5M
- A newly built 123-room hotel, excluding land
- Franchise fee
- $50,000
- Paid once, when you sign
- Royalty
- 5.5% + 4.5%
- 5.5% of gross room revenue a month, plus a system services fee of 4.5% of gross room revenue
- Territory
- Limited
- Limited protection
- Franchisor financing
- None offered
Where it is
- US locations, 2025
- 207
- Franchised and company-owned
- Franchised
- 23
- Company-owned
- 184
- Change in 2 years
- +23
- Franchised locations, 2023–2025
- States
- 30
- Most in Florida, Texas and Georgia
From ESH Strategies Franchise LLC’s 2026 filing; revenue and net income from its audited financial statements, page 177; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
Extended Stay America Select Suites among all franchises with the same figure.
| Figure | Extended Stay America Select Suites | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $11,043,320 | Costs more than 98% of franchises |
| Franchise feePaid once, when you sign | $50,000 | Higher than 70% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5.5% | Lower than 66% of brands with a set rate |
| US locationsFranchised and company-owned | 207 | More than 86% of franchises |
How much a Extended Stay America Select Suites franchise costs
Opening a newly built 123-room hotel, excluding land costs an estimated $8,633,160 to $13,453,480. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are improvements ($7,350,000 to $11,250,000) and furniture, fixtures and equipment (“FF&E”) ($500,000 to $825,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $50,000 | ||
| Market and Feasibility Study | $5,000 | $10,000 | |
| Environmental Study | $1,900 | $3,000 | |
| Improvements | $7,350,000 | $11,250,000 | |
| Professional Fees | $150,000 | $300,000 | |
| Insurance | $35,000 | $100,000 | |
| Licenses | $25 | $10,000 | |
| Furniture, Fixtures and Equipment (“FF&E”) | $500,000 | $825,000 | |
| Operating Supplies and Equipment (“OS&E”) | $115,000 | $220,000 | |
| Technology and Entertainment Costs | $186,335 | $279,980 | |
| Pre-opening Training | $1,900 | $10,500 | |
| Other pre-opening Expenses | $55,000 | $120,000 | |
| Construction/Renovation Extension Fees | $0 | $5,000 | |
| Additional Funds – 3 months | $175,000 | $250,000 | |
| Information Technology Certification Fee | $0 | $6,000 | |
| Mandatory Construction Site Visit Fees | $6,000 | $10,000 | |
| Mandatory Site Visits for Information Technology Certification | $2,000 | $4,000 | |
| Total | $8,633,160 | $13,453,480 | |
Source: ESH Strategies Franchise LLC, 2026 filing, page 28
Extended Stay America Select Suites franchise fee
The franchise fee is $50,000. You pay it when you sign the franchise agreement.
Source: ESH Strategies Franchise LLC, 2026 filing, page 16
Royalty and ongoing fees
| Royalty | 5.5% of gross room revenue a month, plus a system services fee of 4.5% of gross room revenue. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: ESH Strategies Franchise LLC, 2026 filing, page 19
Sales and earnings
Shares figures Extended Stay America Select Suites publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: ESH Strategies Franchise LLC, 2026 filing, page 60
How Extended Stay America Select Suites compares
Of the 116 hotel franchises on this site, Extended Stay America Select Suites is the 54th cheapest to open and the 29th largest by number of locations.
| Figure | Extended Stay America Select Suites | Typical hotel brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $8.63M | $9.44M | $222K |
| Cost to open, high end | $13.5M | $21.3M | $477K |
| Franchise fee | $50K | $54K | $40K |
| Royalty | 5.5% | 5% | 6% |
| US locations | 207 | 37 | 21 |
| Closed or left per year | 0% | 3.7% | – |
| Shares earnings figures | Yes | 71 of 116 | 2,147 of 3,352 |
Typical is the median across the 116 brands in hotel franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 1 (+1) | 130 | +1 | 0 |
| 2024 | 5 (+4) | 206 | – | – |
| 2025 | 23 (+18) | 184 | +18 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating. Most company-run hotels joined the brand by conversion from Extended Stay America Suites.
Extended Stay America Select Suites is number 11 on our list of the fastest-growing franchises from 2023 to 2025.
More in the guides: hotel franchise costs and franchise failure rates.
Source: ESH Strategies Franchise LLC, 2026 filing, page 64
Where Extended Stay America Select Suites locations are
At the end of 2025, Extended Stay America Select Suites had locations in 30 states. The most are in Florida, Texas and Georgia.
- Florida39
- Texas16
- Georgia15
- Illinois14
- North Carolina12
- Colorado11
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Florida | 1 | 38 | 39 |
| Texas | 7 | 9 | 16 |
| Georgia | 0 | 15 | 15 |
| Illinois | 0 | 14 | 14 |
| North Carolina | 5 | 7 | 12 |
| Colorado | 0 | 11 | 11 |
| Michigan | 3 | 6 | 9 |
| Missouri | 0 | 8 | 8 |
| Alabama | 1 | 6 | 7 |
| Arizona | 0 | 7 | 7 |
All 30 states
| Ohio | 7 |
|---|---|
| Virginia | 7 |
| Arkansas | 5 |
| Indiana | 5 |
| Oklahoma | 5 |
| Utah | 5 |
| South Carolina | 4 |
| Wisconsin | 4 |
| Kansas | 3 |
| Kentucky | 3 |
| Louisiana | 3 |
| Maryland | 3 |
| Mississippi | 3 |
| Pennsylvania | 3 |
| Tennessee | 3 |
| Iowa | 2 |
| Connecticut | 1 |
| Nebraska | 1 |
| New Mexico | 1 |
| Rhode Island | 1 |
Source: ESH Strategies Franchise LLC, 2026 filing, page 65
Who owns Extended Stay America Select Suites?
Extended Stay America Select Suites franchises are sold by ESH Strategies Franchise LLC. It is a subsidiary of ESH Hospitality Strategies LLC.
From ESH Strategies Franchise LLC’s 2026 filing, page 9.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 14–16. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: ESH Strategies Franchise LLC, 2026 filing, litigation on pages 14–16, bankruptcy on page 16
Extended Stay America Select Suites filings
The figures on this page come from ESH Strategies Franchise LLC’s 2026 filing, issued March 26, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | March 26, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
