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HomeCare Advocacy Network franchise

2025 filing · October 17, 2025Fewer locationsShares sales figures

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HomeCare Advocacy Network at a glance

A non-medical home care business providing personal care, companionship and in-home help for seniors and other adults, plus supplemental staffing for care facilities. At the end of 2025 there were 10 HomeCare Advocacy Network locations in the US, 7 franchised and 3 company-owned.

The business

Franchisor
HomeCare Advocacy Network Inc
The company that sells the franchises
Who runs it
Semi-absentee
Owner doesn't have to take part; a trained manager runs it
Franchisor based in
Papillion, Nebraska
Typical size
600–800 sq ft

What you pay

Cost to open
$142K–$238K
Fee, build-out and opening working capital
Franchise fee
$49,700
Paid once, when you sign
Royalty
7% + minimum
7% of gross revenue, paid twice a month, subject to a quarterly minimum royalty
Agreement length
10 years
Territory
Limited
Limited protection
Franchisor financing
None offered
SBA Franchise Directory
Listed
SBA-backed loans are possible

Where it is

US locations, 2025
10
Franchised and company-owned
Franchised
7
Company-owned
3
Change in 3 years
−1
Franchised locations, 2023–2025
States
6
Most in Iowa, Nebraska and Florida

Support and records

Shares sales figures
Yes
$688K average per location
Lawsuits disclosed
None
Bankruptcy disclosed
None
Franchisor revenue, 2025
$532K
The company, not one location
Franchisor net loss
$539K
Latest filing
Oct 17, 2025
2025 filing

From HomeCare Advocacy Network Inc’s 2025 filing; revenue and net loss from its audited financial statements, page 146; SBA status from the SBA Franchise Directory, October 28, 2026.

Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.

Where it ranks

HomeCare Advocacy Network among all franchises with the same figure.

FigureHomeCare Advocacy NetworkAmong all franchises
Cost to open, midpointHalfway between the low and high estimate$189,575Costs less than 71% of franchises
Franchise feePaid once, when you sign$49,700Higher than 68% of franchises
RoyaltyShare of sales paid to the franchisor7%Higher than 70% of brands with a set rate
US locationsFranchised and company-owned10Fewer than 61% of franchises
Sales per locationYearly, as the brand reports it$687,646Lower than 56% of brands that share sales figures
Sales against cost to openYearly sales over the cost midpoint3.6×Higher than 84% of brands that share sales figures

How much a HomeCare Advocacy Network franchise costs

Opening one HomeCare Advocacy Network costs an estimated $141,550 to $237,600. That covers the franchise fee and everything else needed to open, through the first months of working capital.

The biggest costs are additional funds (3 months) ($30,000 to $80,000) and initial franchise fee ($49,700). Here is every line of the estimate as filed:

What it pays forRangeLowHigh
Initial Franchise Fee$49,700
Training and Development Fee$6,400
Real Estate/Rent$2,000$4,000
Rent Deposits$750$1,500
Leasehold Improvements$10,000$15,000
Insurance$5,000$10,000
Furniture and Fixtures$2,700$8,000
Computer Hardware and Software$8,000
Other Office Equipment, Medical Equipment, and Supplies$3,000$6,000
Training Expenses$2,500$5,000
Initial Opening Marketing$15,000$20,000
Permits and Licenses$500$10,000
Professional Fees$5,000$10,000
Signage$1,000$4,000
Additional Funds (3 months)$30,000$80,000
Total$141,550$237,600

Source: HomeCare Advocacy Network Inc, 2025 filing, page 14

HomeCare Advocacy Network franchise fee

The franchise fee is $49,700. You pay it when you sign the franchise agreement.

Source: HomeCare Advocacy Network Inc, 2025 filing, page 10

Royalty and ongoing fees

Royalty7% of gross revenue, paid twice a month, subject to a quarterly minimum royalty.
Technology FeeCurrently $250 per month, subject to increase.

The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.

Source: HomeCare Advocacy Network Inc, 2025 filing, page 11

Other fees as filed, from page 11. The filing lists every fee, including late fees and audit costs.

Sales and earnings

Shares figures HomeCare Advocacy Network publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.

Average revenue
$687,646
Median revenue
$710,472

Yearly figures for June 2024 to May 2025, covering franchised offices open the whole June 2024 to May 2025 period (one office opened in 2024 left out) (6 locations). The average and median are worked out from each location's sales as listed in the filing. The average is about 3.6 times the midpoint of the cost to open.

Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.

Source: HomeCare Advocacy Network Inc, 2025 filing, pages 39–41

Growth and closures

Share of franchised locations, 2025 / 2023–2025. Typical means the median: half of brands are above it, half below.

MeasureHomeCare Advocacy NetworkTypical home care brandTypical franchise
GrowthNet change in franchised locations−42% / −13%+6.6% / +26%+1.2% / +10%
ClosuresTerminated, not renewed or stopped operating25% / 50%2.5% / 15%3.9% / 16%
Bought backLocations the franchisor took back25% / 38%0% / 0%0% / 0%

Typical home care brand is the median of the 34 brands in home care and senior care franchises with three years of counts.

How HomeCare Advocacy Network compares

Of the 73 home care franchises on this site, HomeCare Advocacy Network is the 64th cheapest to open and the 46th largest by number of locations.

FigureHomeCare Advocacy NetworkTypical home care brandTypical franchise
Cost to open, low end$142K$100K$222K
Cost to open, high end$238K$175K$477K
Franchise fee$50K$50K$40K
Royalty7%5%6%
Sales per location$688K$1.33M$794K
US locations102521
Shares earnings figuresYes61 of 732,147 of 3,352

Typical is the median across the 73 brands in home care and senior care franchises; typical franchise, across every brand here.

Locations opened and closed

6 opened
7 closed or left
Franchised locations, last 3 years
2021
1 (+1)
2022
8 (+7)
2023
2 opened0 closed or left
10 (+2)
2024
3 opened1 closed or left
12 (+2)
2025
1 opened6 closed or left
7 (−5)
YearFranchisedCompany-ownedOpenedClosed
20211 (+1)0––
20228 (+7)0––
202310 (+2)0+20
202412 (+2)0+3−1
20257 (−5)3+1−6

Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.

See which brands grew most in the fastest-growing franchises rankings.

More in the guides: home care franchise costs and franchise failure rates.

Over 5 years, from the start of 2021 to the end of 2025, franchised locations went from 0 to 7 (+7). The earlier years come from the brand's 2024 filing.

Source: HomeCare Advocacy Network Inc, 2025 filing, page 42

2021–2022: HomeCare Advocacy Network Inc, 2024 filing, page 45

Source filing (2025, PDF)

Where HomeCare Advocacy Network locations are

At the end of 2025, HomeCare Advocacy Network had locations in 6 states. The most are in Iowa, Nebraska and Florida.

  • Iowa3
  • Nebraska3
  • Florida1
  • Illinois1
  • South Dakota1
  • Wisconsin1
StateFranchisedCompany-ownedTotal
Iowa123
Nebraska213
Florida101
Illinois101
South Dakota101
Wisconsin101

Source: HomeCare Advocacy Network Inc, 2025 filing, page 43

Who owns HomeCare Advocacy Network?

HomeCare Advocacy Network franchises are sold by HomeCare Advocacy Network Inc. Its filing names no parent company.

From HomeCare Advocacy Network Inc’s 2025 filing, page 6.

HomeCare Advocacy Network filings

A franchisor files a new disclosure each year it sells franchises. The figures on this page come from HomeCare Advocacy Network Inc’s 2025 filing, issued October 17, 2025; the earlier ones below are on record with the NASAA Electronic Filing Depository and the Minnesota Department of Commerce and fill in older location counts.

HomeCare Advocacy Network filings, newest first
FilingIssuedRegistryOn this page
2025 filingOctober 17, 2025NASAA depositoryCosts, fees and locations, 2023–2025
2024 filing–MinnesotaLocations, 2021–2022

Each link opens the filing as a PDF. See the newest filings across all brands.

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