StarCycle franchise
2024 filing · January 18, 2024GrowingShares sales figures
StarCycle at a glance
An indoor cycling studio with music- and choreography-driven classes. At the end of 2023 there were 14 StarCycle locations in the US, 11 franchised and 3 company-owned.
The business
- Franchisor
- StarCycle Franchise, LLC
- The company that sells the franchises
- Franchising since
- 2014
- 10 years of selling franchises
- Franchisor based in
- Lake Oswego, Oregon
- Typical size
- 1,800–2,500 sq ft
What you pay
- Cost to open
- $240K–$465K
- Fee, build-out and opening working capital
- Franchise fee
- $40,000
- Paid once, when you sign
- Royalty
- 5%
- The greater of 5% of gross revenue or $500 a month, paid monthly, plus 2% to the marketing fund
- Brand fund
- 2%
- 2% of gross revenue, paid monthly
- Renewal fee
- See terms
- 25% of the then-current Initial Franchise Fee
- Agreement length
- 10 years
- Territory
- None
- No exclusive territory
Where it is
- US locations, 2023
- 14
- Franchised and company-owned
- Franchised
- 11
- Company-owned
- 3
- Change in 3 years
- +1
- Franchised locations, 2021–2023
- States
- 5
- Most in Oregon, Washington and California
From StarCycle Franchise, LLC’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
StarCycle among all franchises with the same figure.
| Figure | StarCycle | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $352,463 | Costs less than 51% of franchises |
| Franchise feePaid once, when you sign | $40,000 | Lower than 46% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5% | Lower than 69% of brands with a set rate |
| US locationsFranchised and company-owned | 14 | Fewer than 56% of franchises |
How much a StarCycle franchise costs
Opening one StarCycle costs an estimated $240,025 to $464,900. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: StarCycle Franchise, LLC, 2024 filing, page 17
StarCycle franchise fee
The franchise fee is $40,000. You pay it when you sign the franchise agreement.
Source: StarCycle Franchise, LLC, 2024 filing, page 10
Royalty and ongoing fees
| Royalty | The greater of 5% of gross revenue or $500 a month, paid monthly, plus 2% to the marketing fund. |
|---|---|
| Brand or marketing fund | 2% of gross revenue, paid monthly. |
| Monthly Technology Fees | You pay then-current fees, currently $149 per month |
| Renewal Fee | 25% of the then-current Initial Franchise Fee |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: StarCycle Franchise, LLC, 2024 filing, page 11
Other fees as filed, from pages 12–14. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures StarCycle publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: StarCycle Franchise, LLC, 2024 filing, page 45
SBA loans to StarCycle franchisees
Lenders approved 5 SBA 7(a) loans for StarCycle franchisees from 2019 to 2026, $1.13M in all. Of the 2 that have ended, 1 was paid in full and 1 was charged off. The other 3 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
Growth and closures
Share of franchised locations, 2023 / 2021–2023. Typical means the median: half of brands are above it, half below.
| Measure | StarCycle | Typical fitness brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | +22% / +10% | +7.5% / +43% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 11% / 20% | 5.2% / 20% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 10% | 0% / 0% | 0% / 0% |
Typical fitness brand is the median of the 73 brands in fitness franchises with three years of counts.
How StarCycle compares
Of the 195 fitness franchises on this site, StarCycle is the 75th cheapest to open and the 90th largest by number of locations.
| Figure | StarCycle | Typical fitness brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $240K | $297K | $222K |
| Cost to open, high end | $465K | $584K | $477K |
| Franchise fee | $40K | $50K | $40K |
| Royalty | 5% | 7% | 6% |
| Brand fund | 2% | 2% | 2% |
| US locations | 14 | 14 | 21 |
| Shares earnings figures | Yes | 127 of 195 | 2,147 of 3,352 |
Typical is the median across the 195 brands in fitness franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 9 (−1) | 3 | 0 | −1 |
| 2022 | 9 (0) | 3 | +1 | −1 |
| 2023 | 11 (+2) | 3 | +3 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs and franchise failure rates.
Source: StarCycle Franchise, LLC, 2024 filing, page 46
Where StarCycle locations are
At the end of 2023, StarCycle had locations in 5 states. The most are in Oregon, Washington and California.
- Oregon6
- Washington4
- California2
- Colorado1
- Virginia1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Oregon | 4 | 2 | 6 |
| Washington | 3 | 1 | 4 |
| California | 2 | 0 | 2 |
| Colorado | 1 | 0 | 1 |
| Virginia | 1 | 0 | 1 |
Source: StarCycle Franchise, LLC, 2024 filing, page 47
Who owns StarCycle?
StarCycle franchises are sold by StarCycle Franchise, LLC.
From StarCycle Franchise, LLC’s 2024 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: StarCycle Franchise, LLC, 2024 filing, litigation on page 10, bankruptcy on page 10
StarCycle filings
The figures on this page come from StarCycle Franchise, LLC’s 2024 filing, issued January 18, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | January 18, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other fitness franchises
All fitness franchises
StarCycle is also on these lists: health and wellness franchises.