Stork Vision franchise
2024 filing · May 15, 2024Fewer locationsShares sales figures
Stork Vision at a glance
A prenatal imaging studio offering elective 3D and 4D ultrasound sessions for expecting parents. At the end of 2023 there were 16 Stork Vision locations in the US, 14 franchised and 2 company-owned.
The business
- Industry
- Retail
- Franchisor
- Stork Vision Systems, Inc
- The company that sells the franchises
- Current franchisor selling since
- 2010
- 14 years of selling franchises
- First location
- 2004
- Franchisor based in
- Colleyville, Texas
What you pay
- Cost to open
- $50K–$110K
- Fee, build-out and opening working capital
- Franchise fee
- $35,000
- Paid once, when you sign
- Royalty
- 5% + minimum
- The greater of 5% of monthly gross sales or $500, paid monthly, plus the greater of 3% or $300 to the national advertising fund
- Brand fund
- Yes
- 3% of monthly gross sales or $300 a month, whichever is more
- Renewal fee
- $3,500
- When the agreement ends and you sign again
- Agreement length
- 7 years
- Territory
- Protected
- Protected territory
Where it is
- US locations, 2023
- 16
- Franchised and company-owned
- Franchised
- 14
- Company-owned
- 2
- Change in 2 years
- −6
- Franchised locations, 2021–2023
- States
- 6
- Most in Texas, Georgia and Illinois
From Stork Vision Systems, Inc’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Stork Vision among all franchises with the same figure.
| Figure | Stork Vision | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $79,925 | Costs less than 92% of franchises |
| Franchise feePaid once, when you sign | $35,000 | Lower than 61% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5% | Lower than 69% of brands with a set rate |
| US locationsFranchised and company-owned | 16 | Fewer than 54% of franchises |
How much a Stork Vision franchise costs
Opening one Stork Vision costs an estimated $49,850 to $110,000. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the franchises under $50K.
The biggest costs are ultrasound imaging equipment ($300 to $45,000) and initial franchise fee ($35,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $35,000 | ||
| Real Estate and Improvements | $500 | $2,000 | |
| Ultrasound Imaging Equipment | $300 | $45,000 | |
| Other Equipment & Software | $1,500 | $2,500 | |
| Furnishings | $2,500 | $3,500 | |
| Additional Funds – 3 Months | $4,000 | $6,000 | |
| Signage | $250 | $1,500 | |
| Initial Retail Inventory | $1,300 | $1,500 | |
| Pre-Opening Advertising | $1,000 | $2,000 | |
| Grand Opening | $0 | $500 | |
| Marketing & Sales Collateral | $1,000 | $2,000 | |
| Initial Operating Supplies | $300 | $350 | |
| Office Supplies | $200 | $250 | |
| Other Deposits & Pre-Paid Expenses | $1,000 | $2,000 | |
| Business Licenses | $50 | $200 | |
| Insurance | $700 | $1,400 | |
| Training-related Travel Expenses | $0 | $1,500 | |
| Medical Director Licensing Fee | $0 | $2,000 | |
| Medical Director Fee | $0 | $300 | |
| Miscellaneous Expenses | $250 | $500 | |
| Total | $49,850 | $110,000 | |
Source: Stork Vision Systems, Inc, 2024 filing, page 11
Stork Vision franchise fee
The franchise fee is $35,000. You pay it when you sign the franchise agreement.
Source: Stork Vision Systems, Inc, 2024 filing, page 8
Royalty and ongoing fees
| Royalty | The greater of 5% of monthly gross sales or $500, paid monthly, plus the greater of 3% or $300 to the national advertising fund. |
|---|---|
| Brand or marketing fund | 3% of monthly gross sales or $300 a month, whichever is more. |
| Transfer Fee | 35% of the then current initial Single Unit Franchise Fee per unit |
| Renewal Fee | $3,500 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Stork Vision Systems, Inc, 2024 filing, page 9
Other fees as filed, from page 9. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Stork Vision publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Stork Vision Systems, Inc, 2024 filing, page 32
SBA loans to Stork Vision franchisees
Lenders approved 6 SBA 7(a) loans for Stork Vision franchisees from 2008 to 2014, $451K in all. All 6 have ended: 5 were paid in full and 1 was charged off.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Stork Vision compares
Of the 302 retail franchises on this site, Stork Vision is the 21st cheapest to open and the 178th largest by number of locations.
| Figure | Stork Vision | Typical retail brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $50K | $198K | $222K |
| Cost to open, high end | $110K | $425K | $477K |
| Franchise fee | $35K | $35K | $40K |
| Royalty | 5% | 5.7% | 6% |
| US locations | 16 | 38 | 21 |
| Closed or left per year | 15% | 5.2% | – |
| Change in franchised locations, 2 yrs | −30% | 0% | – |
| Shares earnings figures | Yes | 187 of 302 | 2,147 of 3,352 |
Typical is the median across the 302 brands in retail franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 20 (0) | 0 | +1 | −1 |
| 2022 | 16 (−4) | 0 | +1 | −5 |
| 2023 | 14 (−2) | 2 | – | – |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Stork Vision Systems, Inc, 2024 filing, page 34
Where Stork Vision locations are
At the end of 2023, Stork Vision had locations in 6 states. The most are in Texas, Georgia and Illinois.
- Texas9
- Georgia1
- Illinois1
- Kentucky1
- Nebraska1
- Utah1
Source: Stork Vision Systems, Inc, 2024 filing, page 35
Who owns Stork Vision?
Stork Vision franchises are sold by Stork Vision Systems, Inc. Its filing names no parent company.
From Stork Vision Systems, Inc’s 2024 filing, page 7.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Stork Vision Systems, Inc, 2024 filing, litigation on page 8, bankruptcy on page 8
Stork Vision filings
The figures on this page come from Stork Vision Systems, Inc’s 2024 filing, issued May 15, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | May 15, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.






