Wise Wonder franchise
2026 filing · April 15, 2026Shares sales figures
Wise Wonder at a glance
An early literacy studio teaching a love of reading to children from 6 months to 12 years old. At the end of 2025 there were 6 Wise Wonder locations in the US, all company-owned.
The business
- Industry
- Education
- Franchisor
- Wise Wonder Enrichment Franchising LLC
- The company that sells the franchises
- Franchisor based in
- New York, New York
- Typical size
- 1,400–2,000 sq ft
What you pay
- Cost to open
- $192K–$401K
- Fee, build-out and opening working capital
- Franchise fee
- $40,000
- Paid once, when you sign
- Royalty
- 8%
- 8% of gross revenues, paid monthly
- Brand fund
- None now
- Not charged at present; up to 3% of gross revenue
- Agreement length
- 10 years
- Territory
- Protected
- Protected territory
Where it is
- US locations, 2025
- 6
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 6
- Change in 3 years
- 0
- Franchised locations, 2023–2025
From Wise Wonder Enrichment Franchising LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Wise Wonder among all franchises with the same figure.
| Figure | Wise Wonder | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $296,641 | Costs less than 57% of franchises |
| Franchise feePaid once, when you sign | $40,000 | Lower than 46% of franchises |
| RoyaltyShare of sales paid to the franchisor | 8% | Higher than 85% of brands with a set rate |
| US locationsFranchised and company-owned | 6 | Fewer than 69% of franchises |
How much a Wise Wonder franchise costs
Opening one Wise Wonder costs an estimated $192,022 to $401,259. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are leasehold improvements, construction cost ($59,500 to $208,500) and initial franchise fee ($40,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $40,000 | ||
| Leasehold Improvements, Construction Cost | $59,500 | $208,500 | |
| Furniture & Fixtures | $17,126 | $25,165 | |
| Equipment | $3,040 | $5,500 | |
| Signage (interior and exterior) | $5,967 | $9,930 | |
| Computer and Point of Sales System | $609 | $765 | |
| Opening Inventory | $4,134 | $4,863 | |
| Rent Deposits | $13,500 | $24,000 | |
| Utility Deposits | $333 | $500 | |
| Insurance Deposits and Premiums | $183 | $550 | |
| Pre-opening Travel Expense | $2,375 | $7,950 | |
| Pre-Launch and Opening Advertising | $8,000 | ||
| Professional Fees | $2,250 | $25,500 | |
| Business Permits and Licenses | $250 | $1,500 | |
| Printing, Stationery and Office Supplies | $1,940 | $2,670 | |
| Additional Funds – 3 Months | $32,816 | $35,866 | |
| Total | $192,022 | $401,259 | |
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, page 16
Wise Wonder franchise fee
The franchise fee is $40,000. You pay it when you sign the franchise agreement.
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, page 9
Royalty and ongoing fees
| Royalty | 8% of gross revenues, paid monthly. |
|---|---|
| Brand or marketing fund | Not charged at present; up to 3% of gross revenue. |
| Technology Fee | $250 per month |
| NSF Check Fee of Failed Electronic Fund Transfer | $50 per violation |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, page 10
Other fees as filed, from pages 10–12. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Wise Wonder publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, page 47
How Wise Wonder compares
Of the 221 education franchises on this site, Wise Wonder is the 148th cheapest to open and the 139th largest by number of locations.
| Figure | Wise Wonder | Typical education brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $192K | $120K | $222K |
| Cost to open, high end | $401K | $228K | $477K |
| Franchise fee | $40K | $42K | $40K |
| Royalty | 8% | 7% | 6% |
| US locations | 6 | 15 | 21 |
| Shares earnings figures | Yes | 148 of 221 | 2,147 of 3,352 |
Typical is the median across the 221 brands in education franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 0 (0) | 5 | 0 | 0 |
| 2024 | 0 (0) | 5 | 0 | 0 |
| 2025 | 0 (0) | 6 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, page 48
Who owns Wise Wonder?
Wise Wonder franchises are sold by Wise Wonder Enrichment Franchising LLC. Its filing names no parent company.
From Wise Wonder Enrichment Franchising LLC’s 2026 filing, page 7.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Wise Wonder Enrichment Franchising LLC, 2026 filing, litigation on page 9, bankruptcy on page 9
Wise Wonder filings
The figures on this page come from Wise Wonder Enrichment Franchising LLC’s 2026 filing, issued April 15, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 15, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
