Benefit Personal Training franchise
2023 filing · February 16, 2023Shares sales figures
Benefit Personal Training at a glance
An in-home personal training business serving mainly adults aged 65 and older. At the end of 2022 there were 3 Benefit Personal Training locations in the US, 2 franchised and 1 company-owned.
The business
- Industry
- Fitness
- Franchisor
- Benefit Personal Training Franchising Corporation
- The company that sells the franchises
What you pay
- Cost to open
- $21K–$35K
- Fee, build-out and opening working capital
- Franchise fee
- $16,000
- Paid once, when you sign
- Royalty
- $145/week
- A flat $145 a week, plus $50 a week to the marketing fund, with nothing due for the first 90 days after signing
- Brand fund
- Yes
- $50 a week, paid weekly
- Renewal fee
- $2,500
- When the agreement ends and you sign again
- Agreement length
- 5 years
- Territory
- Protected
- Protected territory
- Franchisor financing
- None offered
Where it is
- US locations, 2022
- 3
- Franchised and company-owned
- Franchised
- 2
- Company-owned
- 1
- States
- 3
- Most in Maryland, New Jersey and Virginia
From Benefit Personal Training Franchising Corporation’s 2023 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Benefit Personal Training among all franchises with the same figure.
| Figure | Benefit Personal Training | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $28,300 | Costs less than 99% of franchises |
| Franchise feePaid once, when you sign | $16,000 | Lower than 92% of franchises |
| US locationsFranchised and company-owned | 3 | Fewer than 78% of franchises |
How much a Benefit Personal Training franchise costs
Opening one Benefit Personal Training costs an estimated $21,200 to $35,400. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the franchises under $30K.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 12
Benefit Personal Training franchise fee
The franchise fee is $16,000. You pay it when you sign the franchise agreement.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 8
Royalty and ongoing fees
| Royalty | A flat $145 a week, plus $50 a week to the marketing fund, with nothing due for the first 90 days after signing. |
|---|---|
| Brand or marketing fund | $50 a week, paid weekly. |
| Transfer Fee | $6,500 |
| Renewal Fee | $2,500 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 9
Other fees as filed, from page 10. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Benefit Personal Training publishes sales or earnings figures for its locations: Shows the package rates charged for training sessions, not business sales. The full tables, with notes on which locations are counted, are in its filing.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 36
How Benefit Personal Training compares
Of the 195 fitness franchises on this site, Benefit Personal Training is the 5th cheapest to open and the 141st largest by number of locations.
| Figure | Benefit Personal Training | Typical fitness brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $21K | $297K | $222K |
| Cost to open, high end | $35K | $584K | $477K |
| Franchise fee | $16K | $50K | $40K |
| US locations | 3 | 14 | 21 |
| Shares earnings figures | Yes | 127 of 195 | 2,147 of 3,352 |
Typical is the median across the 195 brands in fitness franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2020 | 0 (0) | 1 |
| 2021 | 0 (0) | 1 |
| 2022 | 2 (+2) | 1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs and franchise failure rates.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 38
Where Benefit Personal Training locations are
At the end of 2022, Benefit Personal Training had locations in 3 states. The most are in Maryland, New Jersey and Virginia.
- Maryland1
- New Jersey1
- Virginia1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Maryland | 1 | 0 | 1 |
| New Jersey | 0 | 1 | 1 |
| Virginia | 1 | 0 | 1 |
Source: Benefit Personal Training Franchising Corporation, 2023 filing, page 39
Who owns Benefit Personal Training?
Benefit Personal Training franchises are sold by Benefit Personal Training Franchising Corporation.
From Benefit Personal Training Franchising Corporation’s 2023 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Benefit Personal Training Franchising Corporation, 2023 filing, litigation on page 8, bankruptcy on page 8
Benefit Personal Training filings
The figures on this page come from Benefit Personal Training Franchising Corporation’s 2023 filing, issued February 16, 2023, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2023 filing | February 16, 2023 | NASAA depository | Costs, fees and locations, 2020–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
