Cookie Co. franchise
2023 filing · June 7, 2023GrowingShares sales figures
Cookie Co. at a glance
A cookie shop baking gourmet cookies from a rotating weekly menu, served warm or chilled. At the end of 2022 there were 12 Cookie Co. locations in the US, 8 franchised and 4 company-owned.
The business
- Franchisor
- Cookie Co. Franchising, LLC
- The company that sells the franchises
- Franchisor based in
- Lehi, Utah
- Typical size
- 1,000–1,500 sq ft
What you pay
- Cost to open
- $233K–$553K
- Fee, build-out and opening working capital
- Franchise fee
- $35,000
- Paid once, when you sign
- Royalty
- 7%
- 7% of gross sales, paid weekly
- Brand fund
- 1%
- 1% of gross sales, paid weekly; it can rise to 2%
- Renewal fee
- $7,500
- When the agreement ends and you sign again
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2022
- 12
- Franchised and company-owned
- Franchised
- 8
- Company-owned
- 4
- Change in 3 years
- +8
- Franchised locations, 2020–2022
- States
- 6
- Most in California, Utah and Idaho
From Cookie Co. Franchising, LLC’s 2023 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Cookie Co. among all franchises with the same figure.
| Figure | Cookie Co. | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $392,500 | Costs more than 54% of franchises |
| Franchise feePaid once, when you sign | $35,000 | Lower than 61% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7% | Higher than 70% of brands with a set rate |
| US locationsFranchised and company-owned | 12 | Fewer than 58% of franchises |
How much a Cookie Co. franchise costs
Opening one Cookie Co. costs an estimated $232,500 to $552,500. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are construction and leasehold improvements ($65,000 to $215,000) and furniture, fixtures and equipment ($50,000 to $150,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Is Made Initial Franchise Fee | $35,000 | ||
| Construction and Leasehold Improvements | $65,000 | $215,000 | |
| Lease Deposits and Rent – Three Months | $25,000 | $35,000 | |
| Furniture, Fixtures and Equipment | $50,000 | $150,000 | |
| Signage | $5,500 | $17,500 | |
| Computer, Software, and Point of Sale System | $1,500 | $7,500 | |
| Grand Opening Marketing | $7,500 | ||
| Initial Inventory | $6,000 | $12,000 | |
| Utility Deposits | $1,500 | $5,500 | |
| Insurance Deposits – Three Months | $1,500 | $5,000 | |
| Travel for Initial Training | $5,000 | ||
| NSO Training Fee | $10,000 | ||
| Professional Fees | $2,500 | $7,500 | |
| Licenses and Permits | $1,500 | $5,000 | |
| Additional Funds – Three Months | $15,000 | $35,000 | |
| Total | $232,500 | $552,500 | |
Source: Cookie Co. Franchising, LLC, 2023 filing, page 17
Cookie Co. franchise fee
The franchise fee is $35,000. You pay it when you sign the franchise agreement.
Source: Cookie Co. Franchising, LLC, 2023 filing, page 11
Royalty and ongoing fees
| Royalty | 7% of gross sales, paid weekly. |
|---|---|
| Brand or marketing fund | 1% of gross sales, paid weekly; it can rise to 2%. |
| Technology | Up to $500 per month, currently not assessed |
| Renewal | $7,500 |
| Additional Employee Initial Training | Our then current training fee, currently $500 per person per day |
| Franchisee Directed Local Marketing | 2% of Gross Sales |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Cookie Co. Franchising, LLC, 2023 filing, page 12
Other fees as filed, from pages 12–14. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Cookie Co. publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Cookie Co. Franchising, LLC, 2023 filing, page 46
- Estimate Estimated yearly sales per location
- $400K–$700K
Estimated from the sales that 292 comparable franchises file, matched on industry, format, cost to open, fees and size.
SBA loans to Cookie Co. franchisees
Lenders approved 9 SBA 7(a) loans for Cookie Co. franchisees from 2022 to 2023, $2.07M in all. Of the 3 that have ended, 1 was paid in full and 2 were charged off. The other 6 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Cookie Co. compares
Of the 112 bakery franchises on this site, Cookie Co. is the 33rd cheapest to open and the 61st largest by number of locations.
| Figure | Cookie Co. | Typical bakery brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $233K | $341K | $222K |
| Cost to open, high end | $553K | $720K | $477K |
| Franchise fee | $35K | $40K | $40K |
| Royalty | 7% | 6% | 6% |
| Brand fund | 1% | 2% | 2% |
| US locations | 12 | 16 | 21 |
| Shares earnings figures | Yes | 74 of 112 | 2,147 of 3,352 |
Typical is the median across the 112 brands in bakery franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2020 | 0 (0) | 1 | 0 | 0 |
| 2021 | 0 (0) | 1 | 0 | 0 |
| 2022 | 8 (+8) | 4 | +8 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Cookie Co. Franchising, LLC, 2023 filing, page 49
Where Cookie Co. locations are
At the end of 2022, Cookie Co. had locations in 6 states. The most are in California, Utah and Idaho.
- California6
- Utah2
- Idaho1
- Nebraska1
- Texas1
- Washington1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| California | 3 | 3 | 6 |
| Utah | 1 | 1 | 2 |
| Idaho | 1 | 0 | 1 |
| Nebraska | 1 | 0 | 1 |
| Texas | 1 | 0 | 1 |
| Washington | 1 | 0 | 1 |
Source: Cookie Co. Franchising, LLC, 2023 filing, page 50
Who owns Cookie Co.?
Cookie Co. franchises are sold by Cookie Co. Franchising, LLC. Its filing names no parent company.
From Cookie Co. Franchising, LLC’s 2023 filing, page 8.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Cookie Co. Franchising, LLC, 2023 filing, litigation on page 10, bankruptcy on page 10
Cookie Co. filings
The figures on this page come from Cookie Co. Franchising, LLC’s 2023 filing, issued June 7, 2023, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2023 filing | June 7, 2023 | NASAA depository | Costs, fees and locations, 2020–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other bakery franchises
All bakery franchises
Cookie Co. is also on these lists: food franchises.