Curves franchise
2022 filing · May 12, 2022
Curves at a glance
A thirty-minute fitness and weight-loss club.
The business
- Franchisor
- Curves NA, Inc
- The company that sells the franchises
- Franchisor based in
- Waco, Texas
What you pay
- Cost to open
- $72K–$101K
- Fee, build-out and opening working capital
- Franchise fee
- $50,000
- Paid once, when you sign
- Royalty
- 7.5% + minimum
- 7.5% of the previous month's gross sales, with a $375 monthly minimum, paid monthly
- Territory
- Limited
- Limited protection
- Franchisor financing
- Some financing offered
Where it is
- Franchised, 2022
- 194
- As printed in the filing
Support and records
From Curves NA, Inc’s 2022 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Curves among all franchises with the same figure.
| Figure | Curves | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $86,523 | Costs less than 90% of franchises |
| Franchise feePaid once, when you sign | $50,000 | Higher than 70% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7.5% | Higher than 84% of brands with a set rate |
How much a Curves franchise costs
Opening one Curves costs an estimated $71,801 to $101,245. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the low-cost franchises.
The biggest costs are initial franchise fee ($50,000) and grand opening advertising ($5,000 to $7,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $50,000 | ||
| Application Fee | $500 | ||
| Initial Training Registration Fee | $0 | $300 | |
| Travel and Living Expenses While Training | $1,500 | $4,500 | |
| Site Evaluation | $0 | $1,250 | |
| Furniture | $1,500 | $3,000 | |
| Technology Fee | $275 | ||
| TV/Sound Bar System | $550 | $1,000 | |
| Supplies | $500 | $1,000 | |
| Computer | $500 | $1,000 | |
| Signs | $1,000 | $3,000 | |
| Grand Opening Advertising | $5,000 | $7,000 | |
| Deposits | $2,000 | $6,000 | |
| Insurance | $2,000 | $2,500 | |
| Business Registration | $0 | $500 | |
| Professional Fees | $1,000 | $3,000 | |
| Curves Equipment Delivery Fee | $2,500 | $5,000 | |
| The Evolt 360 Body Composition Scanner | $307 | $5,650 | |
| Evolt License Fee | $150 | ||
| Evot Training and Delivery Fee | $300 | ||
| MyZone Switch Heart Rate/Fitness Hardware | $499 | $600 | |
| MYZone License Fee | $150 | ||
| MyZone Trackers | $70 | ||
| Additional Funds - 3 Months | $1,500 | $4,500 | |
| Total | $71,801 | $101,245 | |
Source: Curves NA, Inc, 2022 filing, page 18
Curves franchise fee
The franchise fee is $50,000. You pay it when you sign the franchise agreement.
Source: Curves NA, Inc, 2022 filing, page 10
Royalty and ongoing fees
| Royalty | 7.5% of the previous month's gross sales, with a $375 monthly minimum, paid monthly. |
|---|---|
| Technology Fee | $275 per month |
| Transfer Fee | $5,000 |
| Training Fees | $5,500 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Curves NA, Inc, 2022 filing, page 11
Other fees as filed, from pages 11–13. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures Curves does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Curves NA, Inc, 2022 filing, page 44
SBA loans to Curves franchisees
Lenders approved 431 SBA-backed loans for Curves franchisees from 1996 to 2015, $42M in all: 425 7(a) loans and 6 504 loans. All 431 have ended: 349 were paid in full and 82 were charged off (19%).
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Curves compares
Of the 92 gym franchises on this site, Curves is the 3rd cheapest to open.
| Figure | Curves | Typical gym brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $72K | $342K | $222K |
| Cost to open, high end | $101K | $653K | $477K |
| Franchise fee | $50K | $50K | $40K |
| Royalty | 7.5% | 6.5% | 6% |
| Shares earnings figures | No | 53 of 92 | 2,147 of 3,352 |
Typical is the median across the 92 brands in gym franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2020 | 254 (−41) | 0 |
| 2021 | 194 (−60) | 0 |
| 2022 | 194 (−60) | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating. Years run to March 30, 2022; the 2022 row repeats the 2021 counts as printed.
These figures don't add up as printed: the 2022 counts come to 194, but the filing shows 254. Worth asking the franchisor.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs, home-based franchises and franchise failure rates.
Source: Curves NA, Inc, 2022 filing, page 44
Who owns Curves?
Curves franchises are sold by Curves NA, Inc.
From Curves NA, Inc’s 2022 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 8–9. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Curves NA, Inc, 2022 filing, litigation on pages 8–9, bankruptcy on page 9
Curves filings
The figures on this page come from Curves NA, Inc’s 2022 filing, issued May 12, 2022, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2022 filing | May 12, 2022 | NASAA depository | Costs, fees and locations, 2020–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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