Dogtopia franchise
2026 filing · April 8, 2026GrowingShares sales figures
Dogtopia at a glance
A dog daycare, boarding and spa center with supervised open-play rooms. At the end of 2025 there were 266 Dogtopia locations in the US, 225 franchised and 41 company-owned.
The business
- Franchisor
- Better Together, LLC
- The company that sells the franchises
- First location
- 2002
- Franchisor based in
- Phoenix, Arizona
What you pay
- Cost to open
- $664K–$1.48M
- Fee, build-out and opening working capital
- Franchise fee
- $49,500
- Paid once, when you sign
- Royalty
- 7%
- 7% of gross sales, paid weekly, plus a 2% brand fund fee
- Brand fund
- 2%
- 2% of gross sales, paid with the royalty; it can rise to 3%
- Renewal fee
- See terms
- 50% of then-current non- discounted initial franchise fee
- Territory
- Limited
- Limited protection
Where it is
- US locations, 2025
- 266
- Franchised and company-owned
- Franchised
- 225
- Company-owned
- 41
- Change in 3 years
- +51
- Franchised locations, 2023–2025
- States
- 39
- Most in Texas, Virginia and Florida
From Better Together, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Dogtopia among all franchises with the same figure.
| Figure | Dogtopia | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $1,071,588 | Costs more than 84% of franchises |
| Franchise feePaid once, when you sign | $49,500 | Higher than 64% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7% | Higher than 70% of brands with a set rate |
| US locationsFranchised and company-owned | 266 | More than 89% of franchises |
| Sales per locationYearly, as the brand reports it | $927,566 | Higher than 58% of brands that share sales figures |
| Sales against cost to openYearly sales over the cost midpoint | 0.9× | Lower than 85% of brands that share sales figures |
How much a Dogtopia franchise costs
Opening one Dogtopia costs an estimated $664,355 to $1,478,820. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Better Together, LLC, 2026 filing, page 21
Dogtopia franchise fee
The franchise fee is $49,500. You pay it when you sign the franchise agreement.
Source: Better Together, LLC, 2026 filing, page 13
Royalty and ongoing fees
| Royalty | 7% of gross sales, paid weekly, plus a 2% brand fund fee. |
|---|---|
| Brand or marketing fund | 2% of gross sales, paid with the royalty; it can rise to 3%. |
| Digital Marketing Fee | Up to $275 per month (currently $125 per month) |
| Transfer Fee | 50% of then-current non- discounted initial franchise fee |
| Renewal Fee | 50% of then-current non- discounted initial franchise fee |
| Training Fee | [Initial Training] $2,000 per person |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Better Together, LLC, 2026 filing, page 15
Other fees as filed, from pages 15–16. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Dogtopia publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average sales
- $927,566
- Median sales
- $915,213
Yearly figures for 2025, covering franchised stores open at least 24 months (169 locations). The average is about 0.9 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: Better Together, LLC, 2026 filing, pages 59–64
SBA loans to Dogtopia franchisees
Lenders approved 174 SBA-backed loans for Dogtopia franchisees from 2008 to 2026, $131.6M in all: 172 7(a) loans and 2 504 loans. Of the 88 that have ended, 82 were paid in full and 6 were charged off (6.8%). The other 86 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
Growth and closures
Share of franchised locations, 2025 / 2023–2025. Typical means the median: half of brands are above it, half below.
| Measure | Dogtopia | Typical dog daycare brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | +2.3% / +29% | +12% / +31% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 1.8% / 2.3% | 1.6% / 3% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 1.1% | 0% / 0% | 0% / 0% |
Typical dog daycare brand is the median of the 6 brands in dog daycare franchises with three years of counts.
How Dogtopia compares
Of the 19 dog daycare franchises on this site, Dogtopia is the 11th cheapest to open and the largest by number of locations.
| Figure | Dogtopia | Typical dog daycare brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $664K | $622K | $222K |
| Cost to open, high end | $1.48M | $1.15M | $477K |
| Franchise fee | $50K | $49K | $40K |
| Royalty | 7% | 6% | 6% |
| Brand fund | 2% | 2% | 2% |
| Sales per location | $928K | $915K | $794K |
| US locations | 266 | 13 | 21 |
| Shares earnings figures | Yes | 16 of 19 | 2,147 of 3,352 |
Typical is the median across the 19 brands in dog daycare franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 205 (+31) | 39 | +33 | −2 |
| 2024 | 220 (+15) | 41 | +15 | 0 |
| 2025 | 225 (+5) | 41 | +9 | −4 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Dogtopia passes all five tests on our list of the best franchises to own and ranks number 19.
More in the guides: franchise failure rates.
Source: Better Together, LLC, 2026 filing, page 66
Where Dogtopia locations are
At the end of 2025, Dogtopia had locations in 39 states. The most are in Texas, Virginia and Florida.
- Texas39
- Virginia20
- Florida19
- California14
- Arizona12
- New York11
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Texas | 39 | 0 | 39 |
| Virginia | 15 | 5 | 20 |
| Florida | 15 | 4 | 19 |
| California | 14 | 0 | 14 |
| Arizona | 11 | 1 | 12 |
| New York | 5 | 6 | 11 |
| New Jersey | 4 | 6 | 10 |
| Colorado | 9 | 0 | 9 |
| Illinois | 9 | 0 | 9 |
| Pennsylvania | 7 | 2 | 9 |
All 39 states
Source: Better Together, LLC, 2026 filing, page 68
Who owns Dogtopia?
Dogtopia franchises are sold by Better Together, LLC. It is a subsidiary of Dogtopia Enterprises, LLC.
From Better Together, LLC’s 2026 filing, page 8.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 11–13. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Better Together, LLC, 2026 filing, litigation on pages 11–13, bankruptcy on page 13
Dogtopia filings
The figures on this page come from Better Together, LLC’s 2026 filing, issued April 8, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 8, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other dog daycare franchises
All dog daycare franchises
Dogtopia is also on these lists: pet franchises.