Furry Land franchise
2025 filing · April 30, 2025GrowingShares sales figures
Furry Land at a glance
A mobile pet grooming business that grooms dogs and cats in a van at customers' homes. At the end of 2024 there were 71 Furry Land locations in the US, 70 franchised and 1 company-owned.
The business
- Franchisor
- Furry Cuts! Petmobile International, LLC
- The company that sells the franchises
- Franchisor based in
- Livonia, Michigan
What you pay
- Cost to open
- $137K–$310K
- Fee, build-out and opening working capital
- Franchise fee
- $65K–$170K
- Set by the population of the market area, from $65,000 (up to 524,999 people) to $170,000 (up to 2 million); larger markets pay more
- Royalty
- 6% + minimum
- The greater of 6% of weekly gross revenues or a weekly minimum of $115 in year 1, $231 in year 2 and $415 in year 3
- Brand fund
- 1%
- 1% of gross revenue, paid weekly
- Agreement length
- 10 years
- Territory
- Limited
- Limited protection
- Franchisor financing
- None offered
Where it is
- US locations, 2024
- 71
- Franchised and company-owned
- Franchised
- 70
- Company-owned
- 1
- Change in 1 years
- +69
- Franchised locations, 2022–2024
From Furry Cuts! Petmobile International, LLC’s 2025 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Furry Land among all franchises with the same figure.
| Figure | Furry Land | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $223,352 | Costs less than 66% of franchises |
| Franchise feePaid once, when you sign | $65,000 | Higher than 92% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 71 | More than 71% of franchises |
How much a Furry Land franchise costs
Opening one Furry Land costs an estimated $137,002 to $309,702. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are initial franchise fee ($65,000 to $190,000) and initial grooming vehicle and upfit ($11,000 to $40,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $65,000 | $190,000 | |
| Technology Fee | $525 | ||
| Rent | $0 | ||
| Initial Grooming Vehicle and Upfit | $11,000 | $40,000 | |
| Technology and Office Equipment | $1,500 | $5,000 | |
| Initial Local Advertising Requirement | $6,000 | $9,000 | |
| Insurance | $3,500 | $4,500 | |
| Professional Fees | $1,500 | $2,500 | |
| Licenses/Bonds | $500 | $1,000 | |
| Your Out-of-Pocket Expenses While Attending Training | $3,000 | $4,700 | |
| MoeGo Fee | $477 | ||
| Ongoing Local Advertising Requirement (3 months) | $9,000 | $12,000 | |
| Additional Funds (first three months) | $35,000 | $40,000 | |
| Total | $137,002 | $309,702 | |
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, page 20
Furry Land franchise fee
The franchise fee is $65,000 to $170,000, set by the population of the market area, from $65,000 (up to 524,999 people) to $170,000 (up to 2 million); larger markets pay more. You pay it when you sign the franchise agreement.
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, page 15
Royalty and ongoing fees
| Royalty | The greater of 6% of weekly gross revenues or a weekly minimum of $115 in year 1, $231 in year 2 and $415 in year 3. |
|---|---|
| Brand or marketing fund | 1% of gross revenue, paid weekly. |
| Technology Fee | $525 |
| Transfers | $10,000 per Market Area plus any related Broker Fees. |
| Additional Training | Then current amount, currently $500 per session |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, pages 15 and 16
Other fees as filed, from pages 18–20. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Furry Land publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, page 40
SBA loans to Furry Land franchisees
Lenders approved 6 SBA 7(a) loans for Furry Land franchisees from 2022 to 2026, $1.63M in all. All 2 that have ended were paid in full; none was charged off. The other 4 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Furry Land compares
Of the 28 dog grooming franchises on this site, Furry Land is the 7th cheapest to open and the 6th largest by number of locations.
| Figure | Furry Land | Typical dog grooming brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $137K | $198K | $222K |
| Cost to open, high end | $310K | $471K | $477K |
| Franchise fee | $65K | $45K | $40K |
| Royalty | 6% | 6.1% | 6% |
| Brand fund | 1% | 1.6% | 2% |
| US locations | 71 | 9 | 21 |
| Closed or left per year | 0% | 0.6% | – |
| Change in franchised locations, 1 yrs | +6900% | +88.3% | – |
| Shares earnings figures | Yes | 22 of 28 | 2,147 of 3,352 |
Typical is the median across the 28 brands in dog grooming franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2022 | 14 (+13) | 1 | +13 | 0 |
| 2023 | 48 (+34) | 4 | – | – |
| 2024 | 70 (+22) | 1 | – | – |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, page 42
Who owns Furry Land?
Furry Land franchises are sold by Furry Cuts! Petmobile International, LLC. It is a subsidiary of Phoenix Franchise Brands, LLC.
From Furry Cuts! Petmobile International, LLC’s 2025 filing, page 6.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 11–14. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Furry Cuts! Petmobile International, LLC, 2025 filing, litigation on pages 11–14, bankruptcy on page 14
Furry Land filings
The figures on this page come from Furry Cuts! Petmobile International, LLC’s 2025 filing, issued April 30, 2025, on record with the Minnesota Department of Commerce.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2025 filing | April 30, 2025 | Minnesota | Costs, fees and locations, 2022–2024 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other dog grooming franchises
All dog grooming franchises
Furry Land is also on these lists: pet franchises, mobile franchises.