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HERLIFE Magazine franchise

2024 filing · February 26, 2024

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HERLIFE Magazine at a glance

A local publishing business producing a free magazine for women, funded by advertising sales and distributed free and by mail. At the end of 2023 there were 4 HERLIFE Magazine locations in the US, 3 franchised and 1 company-owned.

The business

Franchisor
HERLIFE Magazine, LLC
The company that sells the franchises
Who runs it
Owner
An owner must run it day to day
Franchising since
2010
14 years of selling franchises
Franchisor based in
Overland Park, Kansas

What you pay

Cost to open
$55K–$100K
Fee, build-out and opening working capital
Franchise fee
$35,000
Paid once, when you sign
Royalty
7%
7% of gross advertising sales, paid monthly
Renewal fee
$500
When the agreement ends and you sign again
Agreement length
10 years
Franchisor financing
None offered
SBA Franchise Directory
Not listed
Lenders check this list before an SBA loan

Where it is

US locations, 2023
4
Franchised and company-owned
Franchised
3
Company-owned
1
Change in 3 years
0
Franchised locations, 2021–2023
States
4
Most in California, Kansas and Missouri

Support and records

Shares sales figures
No
Ask current owners what a location makes
Initial training
36 hours
36 hours in class
Lawsuits disclosed
None
Bankruptcy disclosed
None
Latest filing
Feb 26, 2024
2024 filing

From HERLIFE Magazine, LLC’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.

Where it ranks

HERLIFE Magazine among all franchises with the same figure.

FigureHERLIFE MagazineAmong all franchises
Cost to open, midpointHalfway between the low and high estimate$77,500Costs less than 92% of franchises
Franchise feePaid once, when you sign$35,000Lower than 61% of franchises
RoyaltyShare of sales paid to the franchisor7%Higher than 70% of brands with a set rate
US locationsFranchised and company-owned4Fewer than 74% of franchises

How much a HERLIFE Magazine franchise costs

Opening one HERLIFE Magazine costs an estimated $55,000 to $100,000. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the low-cost franchises.

The biggest costs are initial franchise fee ($35,000) and additional funds – 3 months ($10,000 to $30,000). Here is every line of the estimate as filed:

What it pays forRangeLowHigh
Initial Franchise Fee$35,000
Business Premises or Storage Unit$0$2,000
Furniture & Equipment$0$5,000
Insurance$1,500$3,000
Professional Fees$1,000$1,500
Licenses & Permits$500$1,000
Travel & Lodging While Training$1,000$2,000
Salaries and Wages – 6 Months$5,000$15,000
Signage$0$500
Miscellaneous Costs$1,000$5,000
Additional Funds – 3 Months$10,000$30,000
Total$55,000$100,000

Source: HERLIFE Magazine, LLC, 2024 filing, page 11

HERLIFE Magazine franchise fee

The franchise fee is $35,000. You pay it when you sign the franchise agreement.

Source: HERLIFE Magazine, LLC, 2024 filing, page 7

Royalty and ongoing fees

Royalty7% of gross advertising sales, paid monthly.
Transfer$5,000
Renewal$500

The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.

Source: HERLIFE Magazine, LLC, 2024 filing, page 8

Other fees as filed, from pages 8–10. The filing lists every fee, including late fees and audit costs.

Sales and earnings

No figures HERLIFE Magazine does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.

Source: HERLIFE Magazine, LLC, 2024 filing, page 29

Growth and closures

Share of franchised locations, 2023 / 2021–2023. Typical means the median: half of brands are above it, half below.

MeasureHERLIFE MagazineTypical business services brandTypical franchise
GrowthNet change in franchised locations0% / 0%0% / +3.6%+1.2% / +10%
ClosuresTerminated, not renewed or stopped operating0% / 0%5.9% / 25%3.9% / 16%
Bought backLocations the franchisor took back0% / 0%0% / 0%0% / 0%

Typical business services brand is the median of the 114 brands in business services franchises with three years of counts.

How HERLIFE Magazine compares

Of the 324 business services franchises on this site, HERLIFE Magazine is the 99th cheapest to open and the 231st largest by number of locations.

FigureHERLIFE MagazineTypical business services brandTypical franchise
Cost to open, low end$55K$77K$222K
Cost to open, high end$100K$136K$477K
Franchise fee$35K$45K$40K
Royalty7%7%6%
US locations43221
Shares earnings figuresNo187 of 3242,147 of 3,352

Typical is the median across the 324 brands in business services franchises; typical franchise, across every brand here.

Locations opened and closed

0 opened
0 closed or left
Franchised locations, last 3 years
2021
0 opened0 closed or left
3 (0)
2022
0 opened0 closed or left
3 (0)
2023
0 opened0 closed or left
3 (0)
YearFranchisedCompany-ownedOpenedClosed
20213 (0)100
20223 (0)100
20233 (0)100

Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.

See which brands grew most in the fastest-growing franchises rankings.

More in the guides: franchise failure rates.

Source: HERLIFE Magazine, LLC, 2024 filing, page 29

Source filing (2024, PDF)

Where HERLIFE Magazine locations are

At the end of 2023, HERLIFE Magazine had locations in 4 states. The most are in California, Kansas and Missouri.

  • California1
  • Kansas1
  • Missouri1
  • New York1
StateFranchisedCompany-ownedTotal
California101
Kansas011
Missouri101
New York101

Source: HERLIFE Magazine, LLC, 2024 filing, page 30

Who owns HERLIFE Magazine?

HERLIFE Magazine franchises are sold by HERLIFE Magazine, LLC.

From HERLIFE Magazine, LLC’s 2024 filing.

HERLIFE Magazine filings

The figures on this page come from HERLIFE Magazine, LLC’s 2024 filing, issued February 26, 2024, on record with the NASAA Electronic Filing Depository.

HERLIFE Magazine filings, newest first
FilingIssuedRegistryOn this page
2024 filingFebruary 26, 2024NASAA depositoryCosts, fees and locations, 2021–2023

Each link opens the filing as a PDF. See the newest filings across all brands.

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