Lucha Libre Gourmet Taco Shop franchise
2024 filing · April 16, 2024Shares sales figures
Lucha Libre Gourmet Taco Shop at a glance
A fast-casual restaurant serving California-style Mexican food such as tacos and burritos, with a salsa bar. At the end of 2023 there were 3 Lucha Libre Gourmet Taco Shop locations in the US, all company-owned.
The business
- Franchisor
- Unmasked Franchising, Inc
- The company that sells the franchises
- Typical size
- 1,200–2,000 sq ft
What you pay
- Cost to open
- $431K–$915K
- Fee, build-out and opening working capital
- Franchise fee
- $40,000
- Paid once, when you sign
- Royalty
- 5%
- 5% of weekly gross revenue, paid weekly, plus at least 1% on local marketing
- Brand fund
- 1%
- 1% of weekly gross revenue, paid weekly; it can rise to 3%
- Agreement length
- 10 years
Where it is
- US locations, 2023
- 3
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 3
- Change in 3 years
- 0
- Franchised locations, 2021–2023
From Unmasked Franchising, Inc’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Lucha Libre Gourmet Taco Shop among all franchises with the same figure.
| Figure | Lucha Libre Gourmet Taco Shop | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $673,000 | Costs more than 74% of franchises |
| Franchise feePaid once, when you sign | $40,000 | Lower than 46% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5% | Lower than 69% of brands with a set rate |
| US locationsFranchised and company-owned | 3 | Fewer than 78% of franchises |
How much a Lucha Libre Gourmet Taco Shop franchise costs
Opening one Lucha Libre Gourmet Taco Shop costs an estimated $431,000 to $915,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Unmasked Franchising, Inc, 2024 filing, page 17
Lucha Libre Gourmet Taco Shop franchise fee
The franchise fee is $40,000. You pay it when you sign the franchise agreement.
Source: Unmasked Franchising, Inc, 2024 filing, page 10
Royalty and ongoing fees
| Royalty | 5% of weekly gross revenue, paid weekly, plus at least 1% on local marketing. |
|---|---|
| Brand or marketing fund | 1% of weekly gross revenue, paid weekly; it can rise to 3%. |
| Technology Fee | $25 per week |
| Initial Training Fee | $9,000 - $12,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Unmasked Franchising, Inc, 2024 filing, pages 10 and 11
Other fees as filed, from pages 11–16. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Lucha Libre Gourmet Taco Shop publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Unmasked Franchising, Inc, 2024 filing, page 44
- Estimate Estimated yearly sales per location
- $870K–$1.5M
Estimated from the sales that 292 comparable franchises file, matched on industry, format, cost to open, fees and size.
How Lucha Libre Gourmet Taco Shop compares
Of the 55 Mexican food franchises on this site, Lucha Libre Gourmet Taco Shop is the 25th cheapest to open and the 48th largest by number of locations.
| Figure | Lucha Libre Gourmet Taco Shop | Typical Mexican food brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $431K | $457K | $222K |
| Cost to open, high end | $915K | $946K | $477K |
| Franchise fee | $40K | $35K | $40K |
| Royalty | 5% | 5% | 6% |
| Brand fund | 1% | 2% | 2% |
| US locations | 3 | 15 | 21 |
| Shares earnings figures | Yes | 38 of 55 | 2,147 of 3,352 |
Typical is the median across the 55 brands in mexican food franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 0 (0) | 2 | 0 | 0 |
| 2022 | 0 (0) | 2 | 0 | 0 |
| 2023 | 0 (0) | 3 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fast food franchise costs and franchise failure rates.
Source: Unmasked Franchising, Inc, 2024 filing, page 45
Who owns Lucha Libre Gourmet Taco Shop?
Lucha Libre Gourmet Taco Shop franchises are sold by Unmasked Franchising, Inc.
From Unmasked Franchising, Inc’s 2024 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Unmasked Franchising, Inc, 2024 filing, litigation on page 9, bankruptcy on page 10
Lucha Libre Gourmet Taco Shop filings
The figures on this page come from Unmasked Franchising, Inc’s 2024 filing, issued April 16, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | April 16, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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