MiniLuxe franchise
2024 filing · March 15, 2024Shares sales figures
MiniLuxe at a glance
A nail studio offering manicures, pedicures, waxing and other beauty services with strict hygiene standards. At the end of 2023 there were 21 MiniLuxe locations in the US, all company-owned.
The business
- Industry
- Salon
- Franchisor
- MiniLuxe Franchise, LLC
- The company that sells the franchises
- Franchising since
- 2024
- Typical size
- 1,500–2,000 sq ft
What you pay
- Cost to open
- $548K–$925K
- Fee, build-out and opening working capital
- Franchise fee
- $50,000
- Paid once, when you sign
- Royalty
- 6%
- 6% of gross sales, paid weekly
- Brand fund
- 1%
- 1% of gross sales, paid weekly; it can rise to 2%
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2023
- 21
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 21
- Change in 3 years
- 0
- Franchised locations, 2021–2023
From MiniLuxe Franchise, LLC’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
MiniLuxe among all franchises with the same figure.
| Figure | MiniLuxe | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $736,210 | Costs more than 77% of franchises |
| Franchise feePaid once, when you sign | $50,000 | Higher than 70% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 21 | More than 50% of franchises |
How much a MiniLuxe franchise costs
Opening one MiniLuxe costs an estimated $547,629 to $924,790. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are leasehold improvements; constructions costs ($250,000 to $425,000) and furniture and fixtures ($70,000 to $130,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $50,000 | ||
| Lease/Security Deposit | $5,625 | $15,000 | |
| Rent– 3 Months | $16,875 | $45,000 | |
| Leasehold Improvements; Constructions Costs | $250,000 | $425,000 | |
| Design Fees | $20,000 | $35,000 | |
| Furniture and Fixtures | $70,000 | $130,000 | |
| Office Equipment and Supplies | $650 | $780 | |
| Computer Hardware and Software | $7,500 | $12,000 | |
| Equipment | $10,000 | $20,000 | |
| Initial Inventory | $25,000 | $35,000 | |
| Initial Inventory of Promotional Materials | $3,000 | $5,000 | |
| Uniforms | $499 | $680 | |
| Opening Advertising | $20,000 | $30,000 | |
| Initial Training Fees | $0 | $1,000 | |
| Travel and Living Expenses for Initial Training and Employee compensation | $6,000 | $9,000 | |
| Utility Deposits | $0 | $1,000 | |
| Business Licenses and Permits | $200 | $500 | |
| Business Insurance | $2,080 | $3,830 | |
| Professional Fees | $2,200 | $6,000 | |
| Signage | $8,000 | $25,000 | |
| Additional funds (3 months) | $50,000 | $75,000 | |
| Total | $547,629 | $924,790 | |
Source: MiniLuxe Franchise, LLC, 2024 filing, page 15
MiniLuxe franchise fee
The franchise fee is $50,000. You pay it when you sign the franchise agreement.
Source: MiniLuxe Franchise, LLC, 2024 filing, page 9
Royalty and ongoing fees
| Royalty | 6% of gross sales, paid weekly. |
|---|---|
| Brand or marketing fund | 1% of gross sales, paid weekly; it can rise to 2%. |
| Technology Fee | Up to $200 per month |
| Local Marketing Expenditures | Greater of $1,000 or 1% of Gross Sales |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: MiniLuxe Franchise, LLC, 2024 filing, page 10
Other fees as filed, from pages 10–12. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures MiniLuxe publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: MiniLuxe Franchise, LLC, 2024 filing, page 51
How MiniLuxe compares
Of the 101 salon franchises on this site, MiniLuxe is the 85th cheapest to open and the 50th largest by number of locations.
| Figure | MiniLuxe | Typical salon brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $548K | $303K | $222K |
| Cost to open, high end | $925K | $531K | $477K |
| Franchise fee | $50K | $45K | $40K |
| Royalty | 6% | 6% | 6% |
| Brand fund | 1% | 2% | 2% |
| US locations | 21 | 26 | 21 |
| Shares earnings figures | Yes | 75 of 101 | 2,147 of 3,352 |
Typical is the median across the 101 brands in salon franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 0 (0) | 19 | 0 | 0 |
| 2022 | 0 (0) | 19 | 0 | 0 |
| 2023 | 0 (0) | 21 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: MiniLuxe Franchise, LLC, 2024 filing, page 57
Who owns MiniLuxe?
MiniLuxe franchises are sold by MiniLuxe Franchise, LLC. It is a subsidiary of MiniLuxe, Inc.
From MiniLuxe Franchise, LLC’s 2024 filing, page 6.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: MiniLuxe Franchise, LLC, 2024 filing, litigation on page 8, bankruptcy on page 8
MiniLuxe filings
The figures on this page come from MiniLuxe Franchise, LLC’s 2024 filing, issued March 15, 2024, on record with the Minnesota Department of Commerce.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | March 15, 2024 | Minnesota | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
