MyWay Mobile Storage franchise
2022 filing · March 28, 2022
MyWay Mobile Storage at a glance
A mobile storage business that delivers portable storage containers to customers and stores them. At the end of 2021 there were 6 MyWay Mobile Storage locations in the US, all franchised.
The business
- Franchisor
- MW Equity, Inc
- The company that sells the franchises
- Current franchisor selling since
- 2009
- 13 years of selling franchises
- Franchisor based in
- Grand Rapids, Michigan
- Typical size
- 8,000–12,000 sq ft
What you pay
- Cost to open
- $238K–$834K
- Fee, build-out and opening working capital
- Franchise fee
- $40,000
- For the first 400,000 residents in the territory, plus $0.10 for each further resident
- Royalty
- 3% + minimum
- 3% of monthly adjusted gross sales with a $1,000 monthly minimum, plus a 6% customer service center fee
- Brand fund
- Yes
- 2% of the prior month's adjusted gross sales, if a fund is set up
- Agreement length
- 20 years
- Territory
- Protected
- Protected territory
Where it is
- US locations, 2021
- 6
- Franchised and company-owned
- Franchised
- 6
- Company-owned
- 0
- Change in 3 years
- 0
- Franchised locations, 2019–2021
- States
- 6
- Most in Colorado, Maryland and Michigan
Support and records
From MW Equity, Inc’s 2022 filing; revenue and net income from its audited financial statements, page 143; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
MyWay Mobile Storage among all franchises with the same figure.
| Figure | MyWay Mobile Storage | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $535,850 | Costs more than 67% of franchises |
| Franchise feePaid once, when you sign | $40,000 | Lower than 46% of franchises |
| RoyaltyShare of sales paid to the franchisor | 3% | Lower than 98% of brands with a set rate |
| US locationsFranchised and company-owned | 6 | Fewer than 69% of franchises |
How much a MyWay Mobile Storage franchise costs
Opening one MyWay Mobile Storage costs an estimated $238,200 to $833,500. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are initial franchise fee ($40,000 to $450,000) and truck and forklifts ($2,700 to $150,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $40,000 | $450,000 | |
| Real Estate Leases and Deposits | $8,000 | $12,000 | |
| Leasehold Improvements | $0 | $2,500 | |
| Furniture, Fixtures & Office Equipment | $1,700 | $3,400 | |
| Sales Force Subscription | $300 | $600 | |
| Security Hub Signage | $500 | $1,000 | |
| Truck and Forklifts | $2,700 | $150,000 | |
| Utilities, Licenses and other Pre-paid expenses | $2,000 | $6,500 | |
| Initial Inventory of Packing Supplies | $800 | $1,200 | |
| Initial Inventory of Eighty (80) SafeBoxes | $88,000 | $90,400 | |
| Fifty (50) SafeBox Container Covers | $28,300 | ||
| Personnel and Staffing | $5,000 | $10,000 | |
| Grand Opening Advertising | $2,000 | $5,000 | |
| Insurance | $1,000 | $1,200 | |
| Legal and Professional | $2,000 | $4,000 | |
| Food, Lodging and Travel while training | $3,000 | $5,000 | |
| Additional Funds –Three Months | $52,900 | $62,400 | |
| Total | $238,200 | $833,500 | |
Source: MW Equity, Inc, 2022 filing, page 16
MyWay Mobile Storage franchise fee
The franchise fee is $40,000, for the first 400,000 residents in the territory, plus $0.10 for each further resident. You pay it when you sign the franchise agreement.
Source: MW Equity, Inc, 2022 filing, page 9
Royalty and ongoing fees
| Royalty | 3% of monthly adjusted gross sales with a $1,000 monthly minimum, plus a 6% customer service center fee. |
|---|---|
| Brand or marketing fund | 2% of the prior month's adjusted gross sales, if a fund is set up. |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: MW Equity, Inc, 2022 filing, pages 10 and 11
Sales and earnings
No figures MyWay Mobile Storage does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: MW Equity, Inc, 2022 filing, page 50
Growth and closures
Share of franchised locations, 2021 / 2019–2021. Typical means the median: half of brands are above it, half below.
| Measure | MyWay Mobile Storage | Typical moving brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | 0% / 0% | +5.9% / +25% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 0% / 0% | 2.9% / 15% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 0% | 0% / 1% | 0% / 0% |
Typical moving brand is the median of the 6 brands in moving franchises with three years of counts.
How MyWay Mobile Storage compares
Of the 17 moving franchises on this site, MyWay Mobile Storage is the 14th cheapest to open and the 12th largest by number of locations.
| Figure | MyWay Mobile Storage | Typical moving brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $238K | $159K | $222K |
| Cost to open, high end | $834K | $338K | $477K |
| Franchise fee | $40K | $50K | $40K |
| Royalty | 3% | 7% | 6% |
| US locations | 6 | 17 | 21 |
| Shares earnings figures | No | 14 of 17 | 2,147 of 3,352 |
Typical is the median across the 17 brands in moving franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2019 | 6 (0) | 0 | 0 | 0 |
| 2020 | 6 (0) | 0 | 0 | 0 |
| 2021 | 6 (0) | 0 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: storage franchises and franchise failure rates.
Source: MW Equity, Inc, 2022 filing, page 51
Where MyWay Mobile Storage locations are
At the end of 2021, MyWay Mobile Storage had franchised locations in 6 states. The most are in Colorado, Maryland and Michigan.
- Colorado1
- Maryland1
- Michigan1
- Missouri1
- Pennsylvania1
- Utah1
Source: MW Equity, Inc, 2022 filing, page 53
Who owns MyWay Mobile Storage?
MyWay Mobile Storage franchises are sold by MW Equity, Inc. Its filing names no parent company.
From MW Equity, Inc’s 2022 filing, page 6.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: MW Equity, Inc, 2022 filing, litigation on page 9, bankruptcy on page 9
MyWay Mobile Storage filings
The figures on this page come from MW Equity, Inc’s 2022 filing, issued March 28, 2022, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2022 filing | March 28, 2022 | NASAA depository | Costs, fees and locations, 2019–2021 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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