Naf Naf Middle Eastern Grill franchise
2025 filing · March 15, 2025GrowingShares sales figures
Naf Naf Middle Eastern Grill at a glance
A fast-casual Middle Eastern restaurant serving shawarma, falafel, hummus and fresh-baked pita. At the end of 2024 there were 41 Naf Naf Middle Eastern Grill locations in the US, 20 franchised and 21 company-owned, so most are run by the company itself.
The business
- Franchisor
- Naf-Naf Franchising LLC
- The company that sells the franchises
- Franchising since
- 2018
- 7 years of selling franchises
- Franchisor based in
- Chicago, Illinois
- Typical size
- 1,750–2,400 sq ft
What you pay
- Cost to open
- $501K–$819K
- Excluding real estate
- Franchise fee
- $30,000
- Paid once, when you sign
- Royalty
- 5%
- 5% of net sales, paid every two weeks
- Brand fund
- 1%
- 1% of net sales, paid every two weeks; it can rise to 5%
- Agreement length
- 10 years
- Territory
- Protected
- Protected territory
- Franchisor financing
- None offered
Where it is
- US locations, 2024
- 41
- Franchised and company-owned
- Franchised
- 20
- Company-owned
- 21
- Change in 3 years
- +13
- Franchised locations, 2022–2024
- States
- 14
- Most in Illinois, Minnesota and Indiana
Support and records
From Naf-Naf Franchising LLC’s 2025 filing; revenue and net income from its audited financial statements, page 83; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
Naf Naf Middle Eastern Grill among all franchises with the same figure.
| Figure | Naf Naf Middle Eastern Grill | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $659,850 | Costs more than 74% of franchises |
| Franchise feePaid once, when you sign | $30,000 | Lower than 72% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5% | Lower than 69% of brands with a set rate |
| US locationsFranchised and company-owned | 41 | More than 61% of franchises |
| Sales per locationYearly, as the brand reports it | $855,032 | Higher than 54% of brands that share sales figures |
| Sales against cost to openYearly sales over the cost midpoint | 1.3× | Lower than 62% of brands that share sales figures |
How much a Naf Naf Middle Eastern Grill franchise costs
Opening excluding real estate costs an estimated $501,000 to $818,700. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are construction/leasehold improvements ($175,000 to $350,000) and furniture, fixtures, and equipment ($184,300 to $225,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial franchise fee | $30,000 | ||
| Construction/Leasehold improvements | $175,000 | $350,000 | |
| Architect/Engineers/Expeditor Fees | $12,000 | $32,000 | |
| Furniture, Fixtures, and Equipment | $184,300 | $225,000 | |
| Exterior Signage | $9,000 | $25,000 | |
| Digital/Menu Boards | $9,400 | $12,100 | |
| Opening inventory | $15,000 | $17,000 | |
| Smallwares and Uniforms | $14,000 | $16,500 | |
| Point-of-Sale and Computer Systems | $12,000 | $14,000 | |
| Market Introduction Program | $10,000 | ||
| Training Expenses | $6,800 | $12,100 | |
| Insurance (Annual) | $3,500 | $10,000 | |
| Miscellaneous Opening Costs | $10,000 | $25,000 | |
| Additional funds – 3 months | $10,000 | $40,000 | |
| Total | $501,000 | $818,700 | |
Source: Naf-Naf Franchising LLC, 2025 filing, page 23
Naf Naf Middle Eastern Grill franchise fee
The franchise fee is $30,000. You pay it when you sign the franchise agreement.
Source: Naf-Naf Franchising LLC, 2025 filing, page 11
Royalty and ongoing fees
| Royalty | 5% of net sales, paid every two weeks. |
|---|---|
| Brand or marketing fund | 1% of net sales, paid every two weeks; it can rise to 5%. |
| Local Marketing Spend | At least 2% of Restaurant’s Net Sales |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Naf-Naf Franchising LLC, 2025 filing, page 13
Other fees as filed, from page 13. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Naf Naf Middle Eastern Grill publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average net sales
- $855,032
- Median net sales
- $812,051
Yearly figures for fiscal 2024, covering franchised restaurants open 52 consecutive weeks in fiscal 2024. The average is about 1.3 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: Naf-Naf Franchising LLC, 2025 filing, pages 62–64
SBA loans to Naf Naf Middle Eastern Grill franchisees
Lenders approved 3 SBA 7(a) loans for Naf Naf Middle Eastern Grill franchisees from 2020 to 2021, $2.15M in all. None has been paid off or charged off yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
Growth and closures
Share of franchised locations, 2024 / 2022–2024. Typical means the median: half of brands are above it, half below.
| Measure | Naf Naf Middle Eastern Grill | Typical fast food brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | +25% / +186% | 0% / +5.6% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 6.3% / 14% | 3.7% / 17% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 29% | 0% / 0% | 0% / 0% |
Typical fast food brand is the median of the 124 brands in fast food franchises with three years of counts.
How Naf Naf Middle Eastern Grill compares
Of the 309 fast food franchises on this site, Naf Naf Middle Eastern Grill is the 217th cheapest to open and the 119th largest by number of locations.
| Figure | Naf Naf Middle Eastern Grill | Typical fast food brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $501K | $353K | $222K |
| Cost to open, high end | $819K | $786K | $477K |
| Franchise fee | $30K | $35K | $40K |
| Royalty | 5% | 6% | 6% |
| Brand fund | 1% | 2% | 2% |
| Sales per location | $855K | $1.14M | $794K |
| US locations | 41 | 23 | 21 |
| Shares earnings figures | Yes | 189 of 309 | 2,147 of 3,352 |
Typical is the median across the 309 brands in fast food franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 7 (+3) | 22 | – | – |
| 2022 | 15 (+8) | 23 | +10 | −2 |
| 2023 | 16 (+1) | 22 | +1 | 0 |
| 2024 | 20 (+4) | 21 | +5 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fast food franchise costs and franchise failure rates.
Over 4 years, from the start of 2021 to the end of 2024, franchised locations went from 4 to 20 (+16, +400%). The earlier years come from the brand's 2024 filing.
Source: Naf-Naf Franchising LLC, 2025 filing, page 70
2021: Naf-Naf Franchising LLC, 2024 filing, pages 70–71
Where Naf Naf Middle Eastern Grill locations are
At the end of 2024, Naf Naf Middle Eastern Grill had locations in 14 states. The most are in Illinois, Minnesota and Indiana.
- Illinois16
- Minnesota6
- Indiana4
- Wisconsin3
- Tennessee2
- Texas2
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Illinois | 5 | 11 | 16 |
| Minnesota | 0 | 6 | 6 |
| Indiana | 2 | 2 | 4 |
| Wisconsin | 3 | 0 | 3 |
| Tennessee | 2 | 0 | 2 |
| Texas | 2 | 0 | 2 |
| Florida | 1 | 0 | 1 |
| Georgia | 1 | 0 | 1 |
| New Jersey | 0 | 1 | 1 |
| North Carolina | 1 | 0 | 1 |
All 14 states
| Ohio | 1 |
|---|---|
| Pennsylvania | 1 |
| South Carolina | 1 |
| Virginia | 1 |
Source: Naf-Naf Franchising LLC, 2025 filing, page 71
Who owns Naf Naf Middle Eastern Grill?
Naf Naf Middle Eastern Grill franchises are sold by Naf-Naf Franchising LLC.
From Naf-Naf Franchising LLC’s 2025 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Naf-Naf Franchising LLC, 2025 filing, litigation on page 11, bankruptcy on page 11
Naf Naf Middle Eastern Grill filings
A franchisor files a new disclosure each year it sells franchises. The figures on this page come from Naf-Naf Franchising LLC’s 2025 filing, issued March 15, 2025; the earlier ones below are on record with the Minnesota Department of Commerce and fill in older location counts.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2025 filing | March 15, 2025 | Minnesota | Costs, fees and locations, 2022–2024 |
| 2024 filing | – | Minnesota | Locations, 2021 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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