RebelXL franchise
2026 filing · March 27, 2026Shares sales figures
RebelXL at a glance
A fitness studio combining contemporary and classical Pilates on the reformer. At the end of 2025 there were 2 RebelXL locations in the US, all company-owned.
The business
- Franchisor
- RebelXL Franchise Inc
- The company that sells the franchises
- Typical size
- 1,000–2,000 sq ft
What you pay
- Cost to open
- $370K–$509K
- Fee, build-out and opening working capital
- Franchise fee
- $60,000
- Paid once, when you sign
- Royalty
- 7%
- 7% of gross revenue, paid weekly, plus 1% to the brand fund (up to 2%) and a technology fee (currently $250 a month)
- Brand fund
- 1%
- 1% of gross revenue, paid with the royalty; it can rise to 2%
- Renewal fee
- $10,000.
- When the agreement ends and you sign again
- Agreement length
- 10 years
Where it is
- US locations, 2025
- 2
- Franchised and company-owned
- Franchised
- 0
- Company-owned
- 2
- Change in 3 years
- 0
- Franchised locations, 2023–2025
- States
- 1
- Most in New Jersey
From RebelXL Franchise Inc’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
RebelXL among all franchises with the same figure.
| Figure | RebelXL | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $439,488 | Costs more than 58% of franchises |
| Franchise feePaid once, when you sign | $60,000 | Higher than 88% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7% | Higher than 70% of brands with a set rate |
| US locationsFranchised and company-owned | 2 | Fewer than 82% of franchises |
How much a RebelXL franchise costs
Opening one RebelXL costs an estimated $370,249 to $508,727. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are equipment ($122,397 to $165,577) and construction, leasehold improvements ($87,529 to $125,700). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $60,000 | ||
| Rent Deposits | $10,500 | $21,000 | |
| Utility Deposits | $450 | $750 | |
| Construction, Leasehold Improvements | $87,529 | $125,700 | |
| Furniture and Fixtures | $10,149 | $15,483 | |
| Grand Opening Advertising | $10,000 | $15,000 | |
| Equipment | $122,397 | $165,577 | |
| Signage | $10,825 | $16,150 | |
| Computer System | $2,150 | $4,575 | |
| Insurance Deposits and Premiums | $158 | $475 | |
| Opening Inventory | $4,634 | $6,175 | |
| Licenses and Permits | $500 | $1,500 | |
| Professional Fees | $3,000 | $7,000 | |
| Pre-opening Travel Expenses | $1,000 | $3,700 | |
| Printing, Stationery and Office Supplies | $700 | $1,400 | |
| Additional Funds (3 months) | $46,257 | $64,242 | |
| Total | $370,249 | $508,727 | |
Source: RebelXL Franchise Inc, 2026 filing, page 18
RebelXL franchise fee
The franchise fee is $60,000. You pay it when you sign the franchise agreement.
Source: RebelXL Franchise Inc, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | 7% of gross revenue, paid weekly, plus 1% to the brand fund (up to 2%) and a technology fee (currently $250 a month). |
|---|---|
| Brand or marketing fund | 1% of gross revenue, paid with the royalty; it can rise to 2%. |
| Renewal Fee | $10,000. |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: RebelXL Franchise Inc, 2026 filing, page 12
Other fees as filed, from page 15. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures RebelXL publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: RebelXL Franchise Inc, 2026 filing, page 58
How RebelXL compares
Of the 23 Pilates and barre franchises on this site, RebelXL is the 9th cheapest to open and the 18th largest by number of locations.
| Figure | RebelXL | Typical Pilates and barre brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $370K | $413K | $222K |
| Cost to open, high end | $509K | $736K | $477K |
| Franchise fee | $60K | $55K | $40K |
| Royalty | 7% | 7% | 6% |
| Brand fund | 1% | 2% | 2% |
| US locations | 2 | 8 | 21 |
| Shares earnings figures | Yes | 19 of 23 | 2,147 of 3,352 |
Typical is the median across the 23 brands in pilates and barre franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 0 (0) | 0 | 0 | 0 |
| 2024 | 0 (0) | 1 | 0 | 0 |
| 2025 | 0 (0) | 2 | 0 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs and franchise failure rates.
Source: RebelXL Franchise Inc, 2026 filing, page 61
Where RebelXL locations are
At the end of 2025, RebelXL had locations in 1 state. The most are in New Jersey.
- New Jersey2
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| New Jersey | 0 | 2 | 2 |
Source: RebelXL Franchise Inc, 2026 filing, page 62
Who owns RebelXL?
RebelXL franchises are sold by RebelXL Franchise Inc.
From RebelXL Franchise Inc’s 2026 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: RebelXL Franchise Inc, 2026 filing, litigation on page 11, bankruptcy on page 11
RebelXL filings
The figures on this page come from RebelXL Franchise Inc’s 2026 filing, issued March 27, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | March 27, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other Pilates and barre franchises
All Pilates and barre franchises
RebelXL is also on these lists: fitness franchises.