Softroc franchise
2026 filing · May 22, 2026Fewer locations
Softroc at a glance
A business installing, cleaning and repairing rubber safety surfacing over concrete, asphalt, brick and tile. At the end of 2025 there were 21 Softroc locations in the US, all franchised.
The business
- Industry
- Home service
- Franchisor
- Softroc USA LLC
- The company that sells the franchises
- Current franchisor selling since
- 2025
- Franchisor based in
- Waco, Texas
What you pay
- Cost to open
- $86K–$176K
- Fee, build-out and opening working capital
- Franchise fee
- $49,900
- Discounted for additional businesses
- Royalty
- 5.5% or minimum
- The greater of 5.5% of monthly collected gross revenue or a minimum of $250 a month in months 7 to 12 and $500 a month after that
- Renewal fee
- $5,000
- When the agreement ends and you sign again
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2025
- 21
- Franchised and company-owned
- Franchised
- 21
- Company-owned
- 0
- Change in 3 years
- −5
- Franchised locations, 2023–2025
- States
- 6
- Most in Florida, Texas and North Carolina
From Softroc USA LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Softroc among all franchises with the same figure.
| Figure | Softroc | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $130,963 | Costs less than 81% of franchises |
| Franchise feePaid once, when you sign | $49,900 | Higher than 69% of franchises |
| RoyaltyShare of sales paid to the franchisor | 5.5% | Lower than 66% of brands with a set rate |
| US locationsFranchised and company-owned | 21 | More than 50% of franchises |
How much a Softroc franchise costs
Opening one Softroc costs an estimated $85,975 to $175,950. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the low-cost franchises.
The biggest costs are franchise fee ($49,900) and vehicle ($1,500 to $48,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Franchise Fee | $49,900 | ||
| Technology & Systems Fee | $2,600 | ||
| Training Program Fee | $4,000 | ||
| TDC Training Fee | $0 | $1,000 | |
| Real Estate/Rent | $0 | $4,000 | |
| Renovations and Improvements | $250 | $5,000 | |
| Office Equipment and Supplies | $250 | $1,000 | |
| Initial Supply of Inventory and Mixing Equipment | $8,000 | $12,000 | |
| Uniforms | $250 | $650 | |
| Technology Systems and Components | $1,500 | $3,000 | |
| Training Expenses | $2,500 | $4,000 | |
| Vehicle | $1,500 | $48,000 | |
| Grand Opening Marketing Materials | $500 | $5,000 | |
| Insurance | $1,875 | $3,750 | |
| Licenses and Permits | $0 | $1,000 | |
| Legal & Accounting | $1,500 | $2,000 | |
| TDC Service Costs | $0 | $7,000 | |
| Additional Funds (3 months) | $11,350 | $22,050 | |
| Total | $85,975 | $175,950 | |
Source: Softroc USA LLC, 2026 filing, page 20
Softroc franchise fee
The franchise fee is $49,900, discounted for additional businesses. You pay it when you sign the franchise agreement.
Source: Softroc USA LLC, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | The greater of 5.5% of monthly collected gross revenue or a minimum of $250 a month in months 7 to 12 and $500 a month after that. |
|---|---|
| Technology & Systems Fee | Currently $650 per month |
| Transfer Fee (for convenience) | $1,500 |
| Renewal Fee | $5,000 |
| Replacement/Additional Training Fee | Currently $1,000 per person per day plus expenses |
| Local Marketing | Currently 2%; may increase up to 4% of Collected Gross Revenue |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Softroc USA LLC, 2026 filing, page 12
Other fees as filed, from pages 12–17. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures Softroc does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Softroc USA LLC, 2026 filing, page 52
Growth and closures
Share of franchised locations, 2025 / 2023–2025. Typical means the median: half of brands are above it, half below.
| Measure | Softroc | Typical home service brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | −30% / −19% | +2.1% / +15% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 30% / 42% | 5.3% / 20% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 0% | 0% / 0% | 0% / 0% |
Typical home service brand is the median of the 180 brands in home service franchises with three years of counts.
How Softroc compares
Of the 475 home service franchises on this site, Softroc is the 129th cheapest to open and the 273rd largest by number of locations.
| Figure | Softroc | Typical home service brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $86K | $115K | $222K |
| Cost to open, high end | $176K | $202K | $477K |
| Franchise fee | $50K | $50K | $40K |
| Royalty | 5.5% | 7% | 6% |
| US locations | 21 | 40 | 21 |
| Shares earnings figures | No | 367 of 475 | 2,147 of 3,352 |
Typical is the median across the 475 brands in home service franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 30 (+4) | 0 | +5 | −1 |
| 2024 | 30 (0) | 0 | +1 | −1 |
| 2025 | 21 (−9) | 0 | 0 | −9 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Softroc USA LLC, 2026 filing, page 53
Where Softroc locations are
At the end of 2025, Softroc had franchised locations in 6 states. The most are in Florida, Texas and North Carolina.
- Florida8
- Texas6
- North Carolina2
- Oklahoma2
- South Carolina2
- Georgia1
| State | Franchised |
|---|---|
| Florida | 8 |
| Texas | 6 |
| North Carolina | 2 |
| Oklahoma | 2 |
| South Carolina | 2 |
| Georgia | 1 |
Source: Softroc USA LLC, 2026 filing, page 53
Who owns Softroc?
Softroc franchises are sold by Softroc USA LLC.
From Softroc USA LLC’s 2026 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Softroc USA LLC, 2026 filing, litigation on page 11, bankruptcy on page 11
Softroc filings
The figures on this page come from Softroc USA LLC’s 2026 filing, issued May 22, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | May 22, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.





