Southwest Greens franchise
2024 filing · July 8, 2024
Southwest Greens at a glance
A business designing and installing artificial turf putting greens and sports surfaces for homes and businesses.
The business
- Franchisor
- Southwest Greens International, LLC
- The company that sells the franchises
- Typical size
- 500–5,000 sq ft
What you pay
- Cost to open
- $83K–$342K
- Fee, build-out and opening working capital
- Franchise fee
- $10K–$50K
- Set by territory population and climate
- Royalty
- $0.50 per sq ft of turf
- A royalty per square foot of product shipped: $0.50 for artificial turf and $0.25 for modular tile flooring, paid when the material is bought, subject to a minimum; plus $1,000 to $2,000 a year for advertising
- Brand fund
- Yes
- $1,000 to $2,000 a year, set by population
- Agreement length
- 5 years
- Territory
- None
- No exclusive territory
Where it is
- Franchised, 2023
- 53
- As printed in the filing
From Southwest Greens International, LLC’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Southwest Greens among all franchises with the same figure.
| Figure | Southwest Greens | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $212,250 | Costs less than 68% of franchises |
| Franchise feePaid once, when you sign | $10,000 | Lower than 95% of franchises |
How much a Southwest Greens franchise costs
Opening one Southwest Greens costs an estimated $83,000 to $341,500. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the low-cost franchises.
The biggest costs are employee compensation ($12,000 to $65,000) and real estate, architectural, leasehold improvements, signage, utilities & deposits ($0 to $57,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $10,000 | $50,000 | |
| Travel and Living Expenses While Training | $800 | $2,000 | |
| Real Estate, Architectural, Leasehold Improvements, Signage, Utilities & Deposits | $0 | $57,000 | |
| Employee Compensation | $12,000 | $65,000 | |
| Inventory | $0 | ||
| Truck and flat-bed or enclosed trailer | $31,000 | $56,000 | |
| Tools and equipment | $10,000 | $30,000 | |
| Insurance | $4,000 | $15,000 | |
| Licenses and Permits | $200 | $500 | |
| Telephone (including deposits) | $1,000 | $3,000 | |
| Advertising Payments | $1,000 | $2,000 | |
| Special Marketing Program Payments | $0 | $3,000 | |
| Miscellaneous | $3,000 | $8,000 | |
| Additional Funds (3 months) | $10,000 | $50,000 | |
| Total | $83,000 | $341,500 | |
Source: Southwest Greens International, LLC, 2024 filing, page 19
Southwest Greens franchise fee
The franchise fee is $10,000 to $50,000, set by territory population and climate. You pay it when you sign the franchise agreement.
Source: Southwest Greens International, LLC, 2024 filing, page 11
Royalty and ongoing fees
| Royalty | A royalty per square foot of product shipped: $0.50 for artificial turf and $0.25 for modular tile flooring, paid when the material is bought, subject to a minimum; plus $1,000 to $2,000 a year for advertising. |
|---|---|
| Brand or marketing fund | $1,000 to $2,000 a year, set by population. |
| Transfer by Franchisee | $5,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Southwest Greens International, LLC, 2024 filing, page 13
Other fees as filed, from page 14. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures Southwest Greens does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Southwest Greens International, LLC, 2024 filing, page 47
SBA loans to Southwest Greens franchisees
Lenders approved 7 SBA 7(a) loans for Southwest Greens franchisees from 2019 to 2025, $1.97M in all. All 5 that have ended were paid in full; none was charged off. The other 2 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Southwest Greens compares
Of the 120 sports franchises on this site, Southwest Greens is the 29th cheapest to open.
| Figure | Southwest Greens | Typical sports brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $83K | $227K | $222K |
| Cost to open, high end | $342K | $442K | $477K |
| Franchise fee | $10K | $50K | $40K |
| Shares earnings figures | No | 77 of 120 | 2,147 of 3,352 |
Typical is the median across the 120 brands in sports franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2021 | 54 (−1) | 0 |
| 2022 | 53 (−3) | 0 |
| 2023 | 53 (−1) | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
These figures don't add up as printed: the 2022 counts come to 54, but the filing shows 56. Worth asking the franchisor.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: golf simulator franchises and franchise failure rates.
Source: Southwest Greens International, LLC, 2024 filing, page 48
Where Southwest Greens locations are
At the end of 2023, Southwest Greens had franchised locations in 28 states. The most are in California, Texas and Arizona.
- California8
- Texas5
- Arizona3
- North Carolina3
- South Carolina3
- Florida2
| State | Franchised |
|---|---|
| California | 8 |
| Texas | 5 |
| Arizona | 3 |
| North Carolina | 3 |
| South Carolina | 3 |
| Florida | 2 |
| Georgia | 2 |
| Hawaii | 2 |
| Illinois | 2 |
| New Jersey | 2 |
All 28 states
| New York | 2 |
|---|---|
| Oregon | 2 |
| Pennsylvania | 2 |
| Washington | 2 |
| Alabama | 1 |
| Colorado | 1 |
| Connecticut | 1 |
| Indiana | 1 |
| Iowa | 1 |
| Maine | 1 |
| Massachusetts | 1 |
| Michigan | 1 |
| Nevada | 1 |
| New Mexico | 1 |
| Ohio | 1 |
| Tennessee | 1 |
| Utah | 1 |
| Virginia | 1 |
Source: Southwest Greens International, LLC, 2024 filing, page 49
Who owns Southwest Greens?
Southwest Greens franchises are sold by Southwest Greens International, LLC. It is a subsidiary of Shaw Contract Flooring Services, Inc.
From Southwest Greens International, LLC’s 2024 filing, page 10.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on page 11. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Southwest Greens International, LLC, 2024 filing, litigation on page 11, bankruptcy on page 11
Southwest Greens filings
The figures on this page come from Southwest Greens International, LLC’s 2024 filing, issued July 8, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | July 8, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other sports franchises
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Southwest Greens is also on these lists: home service franchises.