btone FITNESS franchise
2026 filing · April 27, 2026Shares sales figures
btone FITNESS at a glance
A boutique fitness studio offering resistance training classes. At the end of 2025 there were 30 btone FITNESS locations in the US, 26 franchised and 4 company-owned.
The business
- Franchisor
- BTONE FITNESS DEVELOPMENT, LLC
- The company that sells the franchises
What you pay
- Cost to open
- $285K–$579K
- A single btone FITNESS studio
- Franchise fee
- $50,000
- Paid once, when you sign
- Royalty
- 6%
- 6% of gross sales, paid monthly, plus 1% of gross sales and $500 a month to the marketing fund
Where it is
- US locations, 2025
- 30
- Franchised and company-owned
- Franchised
- 26
- Company-owned
- 4
- States
- 6
- Most in Massachusetts, Rhode Island and Connecticut
From BTONE FITNESS DEVELOPMENT, LLC’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
btone FITNESS among all franchises with the same figure.
| Figure | btone FITNESS | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $431,824 | Costs more than 58% of franchises |
| Franchise feePaid once, when you sign | $50,000 | Higher than 70% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 30 | More than 56% of franchises |
| Sales per locationYearly, as the brand reports it | $528,508 | Lower than 69% of brands that share sales figures |
| Sales against cost to openYearly sales over the cost midpoint | 1.2× | Lower than 66% of brands that share sales figures |
How much a btone FITNESS franchise costs
Opening a single btone FITNESS studio costs an estimated $284,670 to $578,978. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, page 22
btone FITNESS franchise fee
The franchise fee is $50,000. You pay it when you sign the franchise agreement.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, page 12
Royalty and ongoing fees
| Royalty | 6% of gross sales, paid monthly, plus 1% of gross sales and $500 a month to the marketing fund. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, page 14
Sales and earnings
Shares figures btone FITNESS publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average sales
- $528,508
- Median sales
- $598,311
Yearly figures for 2025, covering franchised studios reporting for 2025 (18 locations). The average is about 1.2 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, pages 61–64
SBA loans to btone FITNESS franchisees
Lenders approved 19 SBA-backed loans for btone FITNESS franchisees from 2019 to 2026, $4.32M in all: 18 7(a) loans and 1 504 loan. All 2 that have ended were paid in full; none was charged off. The other 17 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How btone FITNESS compares
Of the 92 gym franchises on this site, btone FITNESS is the 35th cheapest to open and the 32nd largest by number of locations.
| Figure | btone FITNESS | Typical gym brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $285K | $342K | $222K |
| Cost to open, high end | $579K | $653K | $477K |
| Franchise fee | $50K | $50K | $40K |
| Royalty | 6% | 6.5% | 6% |
| Sales per location | $529K | $465K | $794K |
| US locations | 30 | 17 | 21 |
| Change in franchised locations, 0 yrs | +225% | +42.9% | – |
| Shares earnings figures | Yes | 53 of 92 | 2,147 of 3,352 |
Typical is the median across the 92 brands in gym franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2023 | 11 (+3) | 5 |
| 2024 | 18 (+7) | 4 |
| 2025 | 26 (+8) | 4 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs and franchise failure rates.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, page 65
Where btone FITNESS locations are
At the end of 2025, btone FITNESS had locations in 6 states. The most are in Massachusetts, Rhode Island and Connecticut.
- Massachusetts23
- Rhode Island3
- Connecticut1
- Illinois1
- Maine1
- Utah1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Massachusetts | 19 | 4 | 23 |
| Rhode Island | 3 | 0 | 3 |
| Connecticut | 1 | 0 | 1 |
| Illinois | 1 | 0 | 1 |
| Maine | 1 | 0 | 1 |
| Utah | 1 | 0 | 1 |
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, page 66
Who owns btone FITNESS?
btone FITNESS franchises are sold by BTONE FITNESS DEVELOPMENT, LLC.
From BTONE FITNESS DEVELOPMENT, LLC’s 2026 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on page 6. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: BTONE FITNESS DEVELOPMENT, LLC, 2026 filing, litigation on page 6, bankruptcy on page 12
btone FITNESS filings
The figures on this page come from BTONE FITNESS DEVELOPMENT, LLC’s 2026 filing, issued April 27, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 27, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other gym franchises
All gym franchises
btone FITNESS is also on these lists: fitness franchises.