Coffee Beanery franchise
2024 filing · November 12, 2024Fewer locations
Coffee Beanery at a glance
A coffee shop serving espresso drinks and food and selling coffee beans, tea and accessories. At the end of 2024 there were 28 Coffee Beanery locations in the US, 27 franchised and 1 company-owned.
The business
- Franchisor
- The Coffee Beanery, Ltd
- The company that sells the franchises
- Franchisor based in
- Flushing, Michigan
What you pay
- Cost to open
- $213K–$417K
- A traditional store
- Franchise fee
- $15,000
- For a traditional store
- Royalty
- 4% of net sales
- 4% of net sales, paid monthly, plus 2% to the brand building fund and a $100 monthly technology fee
- Brand fund
- 2%
- 2% of net sales
- Renewal fee
- $5,000
- When the agreement ends and you sign again
- Agreement length
- 10 years
- Territory
- None
- No exclusive territory
Where it is
- US locations, 2024
- 28
- Franchised and company-owned
- Franchised
- 27
- Company-owned
- 1
- Change in 3 years
- −7
- Franchised locations, 2022–2024
- States
- 12
- Most in Michigan, Guam and Texas
From The Coffee Beanery, Ltd’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Coffee Beanery among all franchises with the same figure.
| Figure | Coffee Beanery | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $315,000 | Costs less than 55% of franchises |
| Franchise feePaid once, when you sign | $15,000 | Lower than 93% of franchises |
| RoyaltyShare of sales paid to the franchisor | 4% | Lower than 93% of brands with a set rate |
| US locationsFranchised and company-owned | 28 | More than 55% of franchises |
How much a Coffee Beanery franchise costs
Opening a traditional store costs an estimated $213,000 to $417,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are EQUIPMENT, FIXTURES, SIGNAGE & LEASEHOLD IMPROVEMENT ($150,000 to $250,000) and ADDITIONAL FUNDS—THREE MONTHS ($20,000 to $50,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| INITIAL FRANCHISE FEE | $15,000 | ||
| OPENING INVENTORY AND SUPPLIES | $6,500 | $13,000 | |
| EQUIPMENT, FIXTURES, SIGNAGE & LEASEHOLD IMPROVEMENT | $150,000 | $250,000 | |
| INITIAL LAUNCH MARKETING MATERIALS | $3,500 | $5,000 | |
| FIRST THREE MONTHS’ RENT & SECURITY DEPOSIT | $9,000 | $35,000 | |
| TRAINING EXPENSES | $3,000 | $5,000 | |
| MISCELLANEOUS OPENING COSTS | $3,000 | $5,000 | |
| ADDITIONAL FUNDS—THREE MONTHS | $20,000 | $50,000 | |
| COMPUTER AND POS SYSTEM | $3,000 | $9,000 | |
| DRIVE-THROUGH | $0 | $30,000 | |
| Total | $213,000 | $417,000 | |
Source: The Coffee Beanery, Ltd, 2024 filing, page 19
Coffee Beanery franchise fee
The franchise fee is $15,000, for a traditional store. You pay it when you sign the franchise agreement.
Source: The Coffee Beanery, Ltd, 2024 filing, page 13
Royalty and ongoing fees
| Royalty | 4% of net sales, paid monthly, plus 2% to the brand building fund and a $100 monthly technology fee. |
|---|---|
| Brand or marketing fund | 2% of net sales. |
| TECHNOLOGY FEE | Currently, the Technology Fee amounts to $100 per month. |
| RENEWAL FEEE | $5,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: The Coffee Beanery, Ltd, 2024 filing, page 14
Other fees as filed, from pages 14–17. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures Coffee Beanery does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: The Coffee Beanery, Ltd, 2024 filing, page 51
- Estimate Estimated yearly sales per location
- $490K–$860K
Estimated from the sales that 292 comparable franchises file, matched on industry, format, cost to open, fees and size.
SBA loans to Coffee Beanery franchisees
Lenders approved 60 SBA 7(a) loans for Coffee Beanery franchisees from 1990 to 2023, $10.5M in all. Of the 58 that have ended, 44 were paid in full and 14 were charged off (24.1%). The other 2 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
Growth and closures
Share of franchised locations, 2024 / 2022–2024. Typical means the median: half of brands are above it, half below.
| Measure | Coffee Beanery | Typical coffee brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | 0% / −21% | +13% / +73% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 3.7% / 38% | 2.2% / 13% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 0% | 0% / 0% | 0% / 0% |
Typical coffee brand is the median of the 29 brands in coffee franchises with three years of counts.
How Coffee Beanery compares
Of the 117 coffee franchises on this site, Coffee Beanery is the 21st cheapest to open and the 38th largest by number of locations.
| Figure | Coffee Beanery | Typical coffee brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $213K | $350K | $222K |
| Cost to open, high end | $417K | $741K | $477K |
| Franchise fee | $15K | $35K | $40K |
| Royalty | 4% | 6% | 6% |
| Brand fund | 2% | 1.5% | 2% |
| US locations | 28 | 8 | 21 |
| Shares earnings figures | No | 69 of 117 | 2,147 of 3,352 |
Typical is the median across the 117 brands in coffee franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2022 | 27 (−7) | 1 | +3 | −10 |
| 2023 | 27 (0) | 1 | +2 | −2 |
| 2024 | 27 (0) | 1 | +1 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: coffee franchise costs and franchise failure rates.
Source: The Coffee Beanery, Ltd, 2024 filing, page 52
Where Coffee Beanery locations are
At the end of 2024, Coffee Beanery had locations in 13 states and territories. The most are in Michigan, Guam and Texas.
- Michigan9
- Guam5
- Texas3
- Tennessee2
- Florida1
- Georgia1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Michigan | 8 | 1 | 9 |
| Guam | 5 | 0 | 5 |
| Texas | 3 | 0 | 3 |
| Tennessee | 2 | 0 | 2 |
| Florida | 1 | 0 | 1 |
| Georgia | 1 | 0 | 1 |
| Kentucky | 1 | 0 | 1 |
| Maryland | 1 | 0 | 1 |
| New Jersey | 1 | 0 | 1 |
| New York | 1 | 0 | 1 |
All 13 states
| Pennsylvania | 1 |
|---|---|
| Virginia | 1 |
| Wyoming | 1 |
Source: The Coffee Beanery, Ltd, 2024 filing, page 53
Who owns Coffee Beanery?
Coffee Beanery franchises are sold by The Coffee Beanery, Ltd. It is a subsidiary of Shaw Coffee Company.
From The Coffee Beanery, Ltd’s 2024 filing, page 9.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on page 12. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: The Coffee Beanery, Ltd, 2024 filing, litigation on page 12, bankruptcy on page 12
Coffee Beanery filings
The figures on this page come from The Coffee Beanery, Ltd’s 2024 filing, issued November 12, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | November 12, 2024 | NASAA depository | Costs, fees and locations, 2022–2024 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other coffee franchises
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Coffee Beanery is also on these lists: food franchises.