Sheenco Travel franchise
2024 filing · March 8, 2024GrowingShares sales figures
Sheenco Travel at a glance
A luxury travel agency planning bespoke trips to Ireland, the United Kingdom and other destinations. At the end of 2023 there were 4 Sheenco Travel locations in the US, 1 franchised and 3 company-owned, so most are run by the company itself.
The business
- Franchisor
- Sheenco Travel Franchise, Inc
- The company that sells the franchises
- Franchising since
- 2021
- 3 years of selling franchises
What you pay
- Cost to open
- $33K–$51K
- Fee, build-out and opening working capital
- Franchise fee
- $20,000
- Paid once, when you sign
- Royalty
- 1% + $850 a month
- The greater of 1% of gross sales or $500 a month (the minimum starts 90 days after opening), plus a technology and support fee of $850 a month for one person and $500 for each additional person, taken from your commissions
- Brand fund
- Yes
- 1% of gross sales or $500 a month, whichever is more
- Renewal fee
- $5,000
- When the agreement ends and you sign again
- Agreement length
- 5 years
- Territory
- None
- No exclusive territory
- Franchisor financing
- None offered
Where it is
- US locations, 2023
- 4
- Franchised and company-owned
- Franchised
- 1
- Company-owned
- 3
- Change in 3 years
- +1
- Franchised locations, 2021–2023
- States
- 4
- Most in Alaska, Florida and Georgia
From Sheenco Travel Franchise, Inc’s 2024 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Sheenco Travel among all franchises with the same figure.
| Figure | Sheenco Travel | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $41,730 | Costs less than 98% of franchises |
| Franchise feePaid once, when you sign | $20,000 | Lower than 89% of franchises |
| RoyaltyShare of sales paid to the franchisor | 1% | Lower than 100% of brands with a set rate |
| US locationsFranchised and company-owned | 4 | Fewer than 74% of franchises |
How much a Sheenco Travel franchise costs
Opening one Sheenco Travel costs an estimated $32,600 to $50,860. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the franchises under $50K.
The biggest costs are initial franchise fee ($20,000) and additional funds (3 months) ($6,000 to $15,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $20,000 | ||
| Technology and Support Fee | $2,550 | ||
| Training Expense | $800 | $1,500 | |
| Office Space | $0 | $1,200 | |
| Office Furniture | $0 | $500 | |
| Computer and software | $1,000 | $2,300 | |
| Smart Phone | $0 | $1,000 | |
| Smart Phone Service Plan (3 months) | $0 | $210 | |
| Business Class Internet and WiFi (3 months) | $0 | $250 | |
| Business Licenses & Permits | $50 | $150 | |
| Office Supplies & Misc. Expense | $100 | $200 | |
| Insurance | $1,500 | $4,000 | |
| Professional Fees | $600 | $2,000 | |
| Additional Funds (3 months) | $6,000 | $15,000 | |
| Total | $32,600 | $50,860 | |
Source: Sheenco Travel Franchise, Inc, 2024 filing, page 17
Sheenco Travel franchise fee
The franchise fee is $20,000. You pay it when you sign the franchise agreement.
Source: Sheenco Travel Franchise, Inc, 2024 filing, page 12
Royalty and ongoing fees
| Royalty | The greater of 1% of gross sales or $500 a month (the minimum starts 90 days after opening), plus a technology and support fee of $850 a month for one person and $500 for each additional person, taken from your commissions. |
|---|---|
| Brand or marketing fund | 1% of gross sales or $500 a month, whichever is more. |
| Transfer, Assignment | $1,000 |
| Renewal | $5,000 |
| Additional Training | $2,500 per person |
| Local Advertising and Promotions | Not less than $500 per month |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Sheenco Travel Franchise, Inc, 2024 filing, pages 13 and 14
Other fees as filed, from pages 14–16. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Sheenco Travel publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Sheenco Travel Franchise, Inc, 2024 filing, page 44
How Sheenco Travel compares
Typical means the median: half of brands are above it, half below.
| Figure | Sheenco Travel | Typical franchise |
|---|---|---|
| Cost to open, low end | $33K | $222K |
| Cost to open, high end | $51K | $477K |
| Franchise fee | $20K | $40K |
| Royalty | 1% | 6% |
| US locations | 4 | 21 |
| Shares earnings figures | Yes | 2,147 of 3,352 |
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 0 (0) | 0 | 0 | 0 |
| 2022 | 0 (0) | 2 | 0 | 0 |
| 2023 | 1 (+1) | 3 | +1 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Sheenco Travel Franchise, Inc, 2024 filing, page 46
Where Sheenco Travel locations are
At the end of 2023, Sheenco Travel had locations in 4 states. The most are in Alaska, Florida and Georgia.
- Alaska1
- Florida1
- Georgia1
- South Dakota1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Alaska | 1 | 0 | 1 |
| Florida | 0 | 1 | 1 |
| Georgia | 0 | 1 | 1 |
| South Dakota | 0 | 1 | 1 |
Source: Sheenco Travel Franchise, Inc, 2024 filing, page 46
Who owns Sheenco Travel?
Sheenco Travel franchises are sold by Sheenco Travel Franchise, Inc.
From Sheenco Travel Franchise, Inc’s 2024 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Sheenco Travel Franchise, Inc, 2024 filing, litigation on page 12, bankruptcy on page 12
Sheenco Travel filings
The figures on this page come from Sheenco Travel Franchise, Inc’s 2024 filing, issued March 8, 2024, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | March 8, 2024 | NASAA depository | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.






