Soldierfit franchise
2022 filing · April 21, 2022GrowingShares sales figures
Soldierfit at a glance
An indoor boot camp gym running group classes built on military basic training. At the end of 2021 there were 14 Soldierfit locations in the US, 8 franchised and 6 company-owned.
The business
- Franchisor
- Soldierfit Franchise, LLC
- The company that sells the franchises
- Franchising since
- 2014
- 8 years of selling franchises
- Franchisor based in
- Gaithersburg, Maryland
What you pay
- Cost to open
- $137K–$280K
- A start-up center
- Franchise fee
- $40,000
- $15,000 for a mobile franchise
- Royalty
- 6%
- 6% of gross sales, paid twice a month
- Brand fund
- 1%
- 1% of gross sales, paid with the royalty; it can rise to 2%
- Agreement length
- 10 years
- Territory
- Limited
- Limited protection
- Franchisor financing
- None offered
Where it is
- US locations, 2021
- 14
- Franchised and company-owned
- Franchised
- 8
- Company-owned
- 6
- Change in 2 years
- +2
- Franchised locations, 2019–2021
- States
- 5
- Most in Maryland, Ohio and Pennsylvania
From Soldierfit Franchise, LLC’s 2022 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Soldierfit among all franchises with the same figure.
| Figure | Soldierfit | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $208,209 | Costs less than 69% of franchises |
| Franchise feePaid once, when you sign | $40,000 | Lower than 46% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 14 | Fewer than 56% of franchises |
| Sales per locationYearly, as the brand reports it | $374,762 | Lower than 83% of brands that share sales figures |
| Sales against cost to openYearly sales over the cost midpoint | 1.8× | Higher than 58% of brands that share sales figures |
How much a Soldierfit franchise costs
Opening a start-up center costs an estimated $136,684 to $279,734. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Soldierfit Franchise, LLC, 2022 filing, page 21
Soldierfit franchise fee
The franchise fee is $40,000, $15,000 for a mobile franchise. You pay it when you sign the franchise agreement.
Source: Soldierfit Franchise, LLC, 2022 filing, page 10
Royalty and ongoing fees
| Royalty | 6% of gross sales, paid twice a month. |
|---|---|
| Brand or marketing fund | 1% of gross sales, paid with the royalty; it can rise to 2%. |
| Computer Maintenance | Up to $1,200 |
| Transfer Fee | $10,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Soldierfit Franchise, LLC, 2022 filing, page 12
Other fees as filed, from pages 14–15. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Soldierfit publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average sales
- $374,762
- Median sales
- $402,576
Yearly figures for 2021, covering franchised centers open all of 2021 (six listed) (6 locations). The average and median are worked out from each location's sales as listed in the filing. The average is about 1.8 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: Soldierfit Franchise, LLC, 2022 filing, pages 52–53
SBA loans to Soldierfit franchisees
Lenders approved 11 SBA 7(a) loans for Soldierfit franchisees from 2016 to 2023, $1.66M in all. Of the 9 that have ended, 5 were paid in full and 4 were charged off. The other 2 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Soldierfit compares
Of the 92 gym franchises on this site, Soldierfit is the 11th cheapest to open and the 48th largest by number of locations.
| Figure | Soldierfit | Typical gym brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $137K | $342K | $222K |
| Cost to open, high end | $280K | $653K | $477K |
| Franchise fee | $40K | $50K | $40K |
| Royalty | 6% | 6.5% | 6% |
| Brand fund | 1% | 2% | 2% |
| Sales per location | $375K | $465K | $794K |
| US locations | 14 | 17 | 21 |
| Closed or left per year | 14.6% | 4.8% | – |
| Change in franchised locations, 2 yrs | +33.3% | +42.9% | – |
| Shares earnings figures | Yes | 53 of 92 | 2,147 of 3,352 |
Typical is the median across the 92 brands in gym franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2019 | 9 (+3) | 5 | +4 | −1 |
| 2020 | 8 (−1) | 6 | – | – |
| 2021 | 8 (0) | 6 | +1 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: fitness franchise costs and franchise failure rates.
Source: Soldierfit Franchise, LLC, 2022 filing, page 55
Where Soldierfit locations are
At the end of 2021, Soldierfit had franchised locations in 5 states. The most are in Maryland, Ohio and Pennsylvania.
- Maryland4
- Ohio1
- Pennsylvania1
- Virginia1
- Wisconsin1
| State | Franchised |
|---|---|
| Maryland | 4 |
| Ohio | 1 |
| Pennsylvania | 1 |
| Virginia | 1 |
| Wisconsin | 1 |
Source: Soldierfit Franchise, LLC, 2022 filing, page 56
Who owns Soldierfit?
Soldierfit franchises are sold by Soldierfit Franchise, LLC. Its filing names no parent company.
From Soldierfit Franchise, LLC’s 2022 filing, page 7.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Soldierfit Franchise, LLC, 2022 filing, litigation on page 10, bankruptcy on page 10
Soldierfit filings
The figures on this page come from Soldierfit Franchise, LLC’s 2022 filing, issued April 21, 2022, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2022 filing | April 21, 2022 | NASAA depository | Costs, fees and locations, 2019–2021 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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