Villa Italian Kitchen franchise
2022 filing · April 12, 2022Shares sales figures
Villa Italian Kitchen at a glance
A quick-service Italian restaurant serving pizza, pasta and other Italian dishes, mostly in food courts, airports and travel centers. At the end of 2021 there were 94 Villa Italian Kitchen locations in the US, 59 franchised and 35 company-owned.
The business
- Franchisor
- Villa Pizza, LLC
- The company that sells the franchises
- Franchising since
- 1997
- 25 years of selling franchises
What you pay
- Cost to open
- $303K–$644K
- A Villa food court restaurant
- Franchise fee
- $25,000
- $35,000 outside the continental U.S.
- Royalty
- 6%
- 6% of gross revenue, paid weekly
- Brand fund
- Yes
- Up to 3% of gross revenue, paid weekly
- Renewal fee
- See terms
- 50% of the then current
- Territory
- None
- No exclusive territory
- Franchisor financing
- None offered
Where it is
- US locations, 2021
- 94
- Franchised and company-owned
- Franchised
- 59
- Company-owned
- 35
- States
- 24
- Most in Florida, Texas and California
Support and records
- Lawsuits disclosed
- Yes
- Franchisor revenue, 2021
- $1.95M
- The company, not one location
- Franchisor net income
- $752K
- Latest filing
- Apr 12, 2022
- 2022 filing
From Villa Pizza, LLC’s 2022 filing; revenue and net income from its audited financial statements, page 190; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
Villa Italian Kitchen among all franchises with the same figure.
| Figure | Villa Italian Kitchen | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $473,475 | Costs more than 62% of franchises |
| Franchise feePaid once, when you sign | $25,000 | Lower than 82% of franchises |
| RoyaltyShare of sales paid to the franchisor | 6% | Higher than 35% of brands with a set rate |
| US locationsFranchised and company-owned | 94 | More than 75% of franchises |
How much a Villa Italian Kitchen franchise costs
Opening a Villa food court restaurant costs an estimated $302,950 to $644,000. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Villa Pizza, LLC, 2022 filing, page 1
Villa Italian Kitchen franchise fee
The franchise fee is $25,000, $35,000 outside the continental U.S.. You pay it when you sign the franchise agreement.
Source: Villa Pizza, LLC, 2022 filing, page 15
Royalty and ongoing fees
| Royalty | 6% of gross revenue, paid weekly. |
|---|---|
| Brand or marketing fund | Up to 3% of gross revenue, paid weekly. |
| Renewal Fee | 50% of the then current |
| Local Advertising Fee | 1% of your gross revenue each calendar quarter |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Villa Pizza, LLC, 2022 filing, page 16
Other fees as filed, from page 16. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Villa Italian Kitchen publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average sales
- $758,975
- Median sales
- $677,650
Yearly figures for 2021, covering affiliate-operated restaurants open all of 2021 (30 locations). The average is about 1.6 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: Villa Pizza, LLC, 2022 filing, page 47
How Villa Italian Kitchen compares
Of the 122 pizza franchises on this site, Villa Italian Kitchen is the 47th cheapest to open and the 25th largest by number of locations.
| Figure | Villa Italian Kitchen | Typical pizza brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $303K | $349K | $222K |
| Cost to open, high end | $644K | $787K | $477K |
| Franchise fee | $25K | $30K | $40K |
| Royalty | 6% | 5% | 6% |
| US locations | 94 | 26 | 21 |
| Change in franchised locations, 0 yrs | −31.4% | 0% | – |
| Shares earnings figures | Yes | 63 of 122 | 2,147 of 3,352 |
Typical is the median across the 122 brands in pizza franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned |
|---|---|---|
| 2019 | 78 (−8) | 117 |
| 2020 | 64 (−14) | 38 |
| 2021 | 59 (−5) | 35 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: pizza franchise costs and franchise failure rates.
Source: Villa Pizza, LLC, 2022 filing, page 49
Where Villa Italian Kitchen locations are
At the end of 2021, Villa Italian Kitchen had locations in 24 states. The most are in Florida, Texas and California.
- Florida14
- Texas11
- California9
- New Jersey8
- Italy7
- Nevada5
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Florida | 12 | 2 | 14 |
| Texas | 2 | 9 | 11 |
| California | 2 | 7 | 9 |
| New Jersey | 6 | 2 | 8 |
| Italy | 7 | 0 | 7 |
| Nevada | 4 | 1 | 5 |
| New York | 1 | 4 | 5 |
| Colorado | 4 | 0 | 4 |
| Pennsylvania | 3 | 1 | 4 |
| Washington | 0 | 4 | 4 |
All 24 states
| Azerbaijan | 3 |
|---|---|
| Maryland | 3 |
| Virginia | 3 |
| Georgia | 2 |
| Ohio | 2 |
| Wisconsin | 2 |
| Arizona | 1 |
| Illinois | 1 |
| Louisiana | 1 |
| Mexico | 1 |
| Mississippi | 1 |
| New Hampshire | 1 |
| North Carolina | 1 |
| Tennessee | 1 |
Source: Villa Pizza, LLC, 2022 filing, page 50
Who owns Villa Italian Kitchen?
Villa Italian Kitchen franchises are sold by Villa Pizza, LLC. Its filing names no parent company.
From Villa Pizza, LLC’s 2022 filing, page 10.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 12–14. |
|---|---|
| Bankruptcy | No bankruptcy of the franchisor. Its president led two other restaurant companies that filed for bankruptcy, under Chapter 7 in 2012 and Chapter 11 in 2015. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Villa Pizza, LLC, 2022 filing, litigation on pages 12–14, bankruptcy on page 14
Villa Italian Kitchen filings
The figures on this page come from Villa Pizza, LLC’s 2022 filing, issued April 12, 2022, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2022 filing | April 12, 2022 | NASAA depository | Costs, fees and locations, 2019–2021 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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