Face Foundrie franchise
2024 filing · April 12, 2024GrowingShares sales figures
Face Foundrie at a glance
A facial bar offering quick 30- to 50-minute facials, waxing and skincare products. At the end of 2023 there were 36 Face Foundrie locations in the US, 30 franchised and 6 company-owned.
The business
- Franchisor
- Face Foundrie Franchising L.L.C
- The company that sells the franchises
- Franchising since
- 2020
- 4 years of selling franchises
- Typical size
- 1,400–2,200 sq ft
What you pay
- Cost to open
- $334K–$670K
- Fee, build-out and opening working capital
- Franchise fee
- $45,000
- Paid once, when you sign
- Royalty
- 7%
- 7% of gross sales, with a $1,500 monthly minimum
- Brand fund
- 3%
- 3% of gross sales, paid monthly
- Renewal fee
- See terms
- 25% of the then- current initial franchise fee.
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2023
- 36
- Franchised and company-owned
- Franchised
- 30
- Company-owned
- 6
- Change in 3 years
- +30
- Franchised locations, 2021–2023
- States
- 19
- Most in Minnesota, Florida and Illinois
Support and records
From Face Foundrie Franchising L.L.C’s 2024 filing; revenue and net income from its audited financial statements, page 215; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
Face Foundrie among all franchises with the same figure.
| Figure | Face Foundrie | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $502,225 | Costs more than 64% of franchises |
| Franchise feePaid once, when you sign | $45,000 | Higher than 55% of franchises |
| RoyaltyShare of sales paid to the franchisor | 7% | Higher than 70% of brands with a set rate |
| US locationsFranchised and company-owned | 36 | More than 59% of franchises |
How much a Face Foundrie franchise costs
Opening one Face Foundrie costs an estimated $334,200 to $670,250. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are leasehold improvements ($45,000 to $233,000) and furniture, fixtures and equipment ($57,100 to $86,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Background Check Fee | $200 | $600 | |
| Initial Franchise Fee | $45,000 | ||
| Rent and Security Deposit | $9,100 | $32,000 | |
| Leasehold Improvements | $45,000 | $233,000 | |
| Furniture, Fixtures and Equipment | $57,100 | $86,000 | |
| Initial Opening Package | $35,800 | $47,400 | |
| Initial Technology Expenses | $9,000 | $11,500 | |
| Signage | $9,000 | $15,000 | |
| Initial Training Expenses | $16,500 | $26,900 | |
| Grand Opening Advertising | $25,000 | $50,000 | |
| Licenses and Permits | $1,800 | $4,600 | |
| Professional Fees | $6,500 | $29,500 | |
| Insurance | $1,000 | $3,350 | |
| Supplies | $500 | $1,300 | |
| Miscellaneous | $1,500 | $4,000 | |
| Extension Fee | $0 | $1,100 | |
| Additional Funds – For Initial 3 Months of Operation | $71,200 | $79,000 | |
| Total | $334,200 | $670,250 | |
Source: Face Foundrie Franchising L.L.C, 2024 filing, page 22
Face Foundrie franchise fee
The franchise fee is $45,000. You pay it when you sign the franchise agreement.
Source: Face Foundrie Franchising L.L.C, 2024 filing, page 13
Royalty and ongoing fees
| Royalty | 7% of gross sales, with a $1,500 monthly minimum. |
|---|---|
| Brand or marketing fund | 3% of gross sales, paid monthly. |
| RENEWAL FEE | 25% of the then- current initial franchise fee. |
| LOCAL MARKETING EXPENDITURE | At least 1.5% of Gross Sales. |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Face Foundrie Franchising L.L.C, 2024 filing, pages 14 and 15
Other fees as filed, from pages 15–16. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Face Foundrie publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Face Foundrie Franchising L.L.C, 2024 filing, page 58
SBA loans to Face Foundrie franchisees
Lenders approved 25 SBA 7(a) loans for Face Foundrie franchisees from 2021 to 2026, $9.58M in all. One has been paid in full; none was charged off. The other 24 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How Face Foundrie compares
Of the 101 salon franchises on this site, Face Foundrie is the 62nd cheapest to open and the 41st largest by number of locations.
| Figure | Face Foundrie | Typical salon brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $334K | $303K | $222K |
| Cost to open, high end | $670K | $531K | $477K |
| Franchise fee | $45K | $45K | $40K |
| Royalty | 7% | 6% | 6% |
| Brand fund | 3% | 2% | 2% |
| US locations | 36 | 26 | 21 |
| Closed or left per year | 0% | 2.5% | – |
| Shares earnings figures | Yes | 75 of 101 | 2,147 of 3,352 |
Typical is the median across the 101 brands in salon franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 7 (+7) | 3 | +7 | 0 |
| 2022 | 19 (+12) | 4 | +12 | 0 |
| 2023 | 30 (+11) | 6 | +11 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: franchise failure rates.
Source: Face Foundrie Franchising L.L.C, 2024 filing, page 65
Where Face Foundrie locations are
At the end of 2023, Face Foundrie had locations in 19 states. The most are in Minnesota, Florida and Illinois.
- Minnesota7
- Florida3
- Illinois3
- Arizona2
- Colorado2
- North Carolina2
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Minnesota | 4 | 3 | 7 |
| Florida | 3 | 0 | 3 |
| Illinois | 3 | 0 | 3 |
| Arizona | 2 | 0 | 2 |
| Colorado | 1 | 1 | 2 |
| North Carolina | 2 | 0 | 2 |
| North Dakota | 2 | 0 | 2 |
| Pennsylvania | 0 | 2 | 2 |
| Texas | 2 | 0 | 2 |
| Wisconsin | 2 | 0 | 2 |
All 19 states
| Georgia | 1 |
|---|---|
| Iowa | 1 |
| Michigan | 1 |
| Missouri | 1 |
| New Jersey | 1 |
| South Carolina | 1 |
| South Dakota | 1 |
| Tennessee | 1 |
| Utah | 1 |
Source: Face Foundrie Franchising L.L.C, 2024 filing, page 66
Who owns Face Foundrie?
Face Foundrie franchises are sold by Face Foundrie Franchising L.L.C.
From Face Foundrie Franchising L.L.C’s 2024 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Face Foundrie Franchising L.L.C, 2024 filing, litigation on page 12, bankruptcy on page 13
Face Foundrie filings
The figures on this page come from Face Foundrie Franchising L.L.C’s 2024 filing, issued April 12, 2024, on record with the Minnesota Department of Commerce.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2024 filing | April 12, 2024 | Minnesota | Costs, fees and locations, 2021–2023 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other salon franchises
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Face Foundrie is also on these lists: spa franchises.