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Craveworthy Brands franchises

The franchise brands owned by Craveworthy Brands, with what each costs to open, its fees and royalty, and how its locations have changed.

Updated

Brands
5 chicken, coffee and pizza
US locations
114 25% franchised
Three-year change
+54% +40 locations
Cost to open
$135K to $1.54M

Craveworthy Brands’ brands here are chicken, coffee and pizza franchises. Each is franchised on its own terms, under its own agreement, so the cost to open, the fees and the record of each brand differ, even where the parent company is the same.

Brands owned by Craveworthy Brands

Brands owned by Craveworthy Brands, largest first
BrandCost to openFranchise feeRoyaltyLocations3-year change
Gregorys CoffeeCoffee$459K–$973K$35,0006%51+18 (+55%)
Big ChickenChicken$682K–$1.54M$40,0006%24+22
Fresh BrothersPizza$494K–$1.02M$35,0006% of gross revenue210 (0%)
Wing It On!Chicken$225K–$536K$35,0006%12−1 (−8%)
The BudlongChicken$135K–$828K$35,0006%6+1

Change is in US locations, franchised and company-owned, over the three latest years in each brand’s filing. A dash means the brand’s counts aren’t usable.

Size and growth

Together these brands have 114 US locations, 25% of them run by franchisees. Across the brands, the total grew by 40 locations (+54%), from 2022 to 2025.

US locations by Craveworthy Brands brand

Grew the most

  1. Gregorys Coffee+55%

Shrank the most

  1. Wing It On!−8%

Brands that started the three years with at least 10 locations.

Fees and royalties across the brands

Franchise fees run from $35K to $40K across these brands, with a typical $35K. The royalty is 6% of sales at every brand. On top of that, the marketing fund ranges from 2% to 2.5% of sales.

A shared parent can mean shared suppliers, systems and support staff, but it rarely means shared terms: compare the agreements brand by brand, and ask whether owning one brand gets you anything when you buy another.

Sales per location and who runs it

Wing It On! is the only brand here that publishes yearly sales per location: $574K. None requires the owner to run it day to day; a trained manager can.

Sales, marketing fund and who runs each Craveworthy Brands brand
BrandSales per locationMarketing fundWho runs it
Gregorys CoffeeOther figures2.5% of salesA trained manager can run it
Big ChickenNot shared2% of salesOwner needn't take part
Fresh BrothersNot shared2.5% of salesA trained manager can run it
Wing It On!$574K a year2.5% of salesOwner needn't take part
The BudlongNot shared2.5% of salesA trained manager can run it