goGLOW franchise
2026 filing · April 29, 2026GrowingShares sales figures
goGLOW at a glance
A spray tan and skin wellness studio that also sells skin care products. At the end of 2025 there were 23 goGLOW locations in the US, 20 franchised and 3 company-owned.
The business
- Franchisor
- goGLOW Franchise, LLC
- The company that sells the franchises
What you pay
- Cost to open
- $328K–$577K
- Fee, build-out and opening working capital
- Franchise fee
- $60,000
- Paid once, when you sign
- Royalty
- 8%
- The greater of 8% of net revenue or a monthly minimum royalty once open, paid weekly
- Brand fund
- 1%
- 1% of net revenue, paid with the royalty
- Renewal fee
- $10,000
- When the agreement ends and you sign again
- Agreement length
- 10 years
- Franchisor financing
- None offered
Where it is
- US locations, 2025
- 23
- Franchised and company-owned
- Franchised
- 20
- Company-owned
- 3
- Change in 3 years
- +20
- Franchised locations, 2023–2025
- States
- 17
- Most in Minnesota, North Carolina and Pennsylvania
Support and records
From goGLOW Franchise, LLC’s 2026 filing; revenue and net loss from its audited financial statements, page 216; SBA status from the SBA Franchise Directory, October 28, 2026.
Franchisor revenue is the company that sells the franchises (royalties, fees and anything else it earns), not what a location makes.
Where it ranks
goGLOW among all franchises with the same figure.
| Figure | goGLOW | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $452,450 | Costs more than 60% of franchises |
| Franchise feePaid once, when you sign | $60,000 | Higher than 88% of franchises |
| RoyaltyShare of sales paid to the franchisor | 8% | Higher than 85% of brands with a set rate |
| US locationsFranchised and company-owned | 23 | More than 51% of franchises |
| Sales per locationYearly, as the brand reports it | $212,048 | Lower than 94% of brands that share sales figures |
| Sales against cost to openYearly sales over the cost midpoint | 0.5× | Lower than 98% of brands that share sales figures |
How much a goGLOW franchise costs
Opening one goGLOW costs an estimated $328,400 to $576,500. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are leasehold improvements ($75,000 to $230,000) and initial franchise fee ($60,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $60,000 | ||
| On-Site Initial Training Fee | $5,000 | ||
| Costs and Expenses Associated with Initial Training | $500 | $2,500 | |
| Lease - Deposit and Rent over First 3 Months | $5,000 | $18,000 | |
| Design, Architecture, and Engineering Fees | $14,000 | $20,000 | |
| Site Survey – Due Diligence | $0 | $7,000 | |
| Permits and Permit Management | $1,500 | $6,500 | |
| Construction Project Management | $5,000 | $17,500 | |
| Utility Deposit | $500 | $1,000 | |
| Professional Fees | $3,000 | $5,000 | |
| Leasehold Improvements | $75,000 | $230,000 | |
| Furniture, Fixtures, and Equipment | $42,000 | $45,000 | |
| Interior and Exterior Signage | $5,000 | $14,000 | |
| Business Management System | $9,500 | ||
| Technology Fee - 7 Months | $7,000 | ||
| Digital Marketing and Advertising Management – 7 Months | $7,000 | ||
| Pre-Opening Project Management Support Fee | $5,000 | ||
| Business Licenses | $1,500 | $2,500 | |
| Computer System Hardware | $0 | $3,500 | |
| Financing/Leasing Amounts due in Connection with Initial Equipment Package | $6,000 | $8,000 | |
| Initial Inventory Package | $25,000 | $30,000 | |
| Other Office Supplies | $500 | $1,000 | |
| Initial Marketing Spend | $30,000 | ||
| Business Insurance (3 Months) | $400 | $1,500 | |
| Additional Funds – 3 Months | $20,000 | $40,000 | |
| Total | $328,400 | $576,500 | |
Source: goGLOW Franchise, LLC, 2026 filing, page 20
goGLOW franchise fee
The franchise fee is $60,000. You pay it when you sign the franchise agreement.
Source: goGLOW Franchise, LLC, 2026 filing, page 11
Royalty and ongoing fees
| Royalty | The greater of 8% of net revenue or a monthly minimum royalty once open, paid weekly. |
|---|---|
| Brand or marketing fund | 1% of net revenue, paid with the royalty. |
| Digital Marketing and Advertising Management Fee | $1,000/month (per Franchised Business) |
| Renewal Fee | $10,000 |
| On-Site Initial Training Fee | $5,000 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: goGLOW Franchise, LLC, 2026 filing, page 13
Other fees as filed, from pages 13–20. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures goGLOW publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
- Average net sales
- $212,048
- Median net sales
- $210,315
Yearly figures for 2025, covering franchised locations open 12 months or more at the end of 2025 (6 locations). The average is about 0.5 times the midpoint of the cost to open.
Sales are what a location takes in before rent, payroll, royalties and other costs, not what its owner keeps.
Source: goGLOW Franchise, LLC, 2026 filing, pages 63–69
SBA loans to goGLOW franchisees
Lenders approved 12 SBA 7(a) loans for goGLOW franchisees from 2025 to 2026, $4.25M in all. None has been paid off or charged off yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
How goGLOW compares
Of the 121 spa franchises on this site, goGLOW is the 58th cheapest to open and the 33rd largest by number of locations.
| Figure | goGLOW | Typical spa brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $328K | $334K | $222K |
| Cost to open, high end | $577K | $670K | $477K |
| Franchise fee | $60K | $50K | $40K |
| Royalty | 8% | 6% | 6% |
| Brand fund | 1% | 2% | 2% |
| Sales per location | $212K | $714K | $794K |
| US locations | 23 | 9 | 21 |
| Closed or left per year | 0% | 2.1% | – |
| Shares earnings figures | Yes | 85 of 121 | 2,147 of 3,352 |
Typical is the median across the 121 brands in spa franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 0 (0) | 3 | – | – |
| 2022 | 0 (0) | 3 | – | – |
| 2023 | 0 (0) | 3 | 0 | 0 |
| 2024 | 7 (+7) | 3 | +7 | 0 |
| 2025 | 20 (+13) | 3 | +13 | 0 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
goGLOW passes four of the five tests on our list of the best franchises to own; it had fewer than 100 US locations three years ago.
More in the guides: franchise failure rates.
Over 5 years, from the start of 2021 to the end of 2025, franchised locations went from 0 to 20 (+20). The earlier years come from the brand's 2024 filing.
Source: goGLOW Franchise, LLC, 2026 filing, page 77
2021–2022: goGLOW Franchise, LLC, 2024 filing, page 68
Where goGLOW locations are
At the end of 2025, goGLOW had locations in 17 states. The most are in Minnesota, North Carolina and Pennsylvania.
- Minnesota3
- North Carolina2
- Pennsylvania2
- Texas2
- Utah2
- Arizona1
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Minnesota | 1 | 2 | 3 |
| North Carolina | 2 | 0 | 2 |
| Pennsylvania | 2 | 0 | 2 |
| Texas | 2 | 0 | 2 |
| Utah | 2 | 0 | 2 |
| Arizona | 1 | 0 | 1 |
| California | 1 | 0 | 1 |
| Georgia | 1 | 0 | 1 |
| Illinois | 0 | 1 | 1 |
| Michigan | 1 | 0 | 1 |
All 17 states
| Mississippi | 1 |
|---|---|
| Missouri | 1 |
| Nebraska | 1 |
| New Jersey | 1 |
| Ohio | 1 |
| South Carolina | 1 |
| Wisconsin | 1 |
Source: goGLOW Franchise, LLC, 2026 filing, page 77
Who owns goGLOW?
goGLOW franchises are sold by goGLOW Franchise, LLC.
From goGLOW Franchise, LLC’s 2026 filing.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: goGLOW Franchise, LLC, 2026 filing, litigation on page 11, bankruptcy on page 11
goGLOW filings
A franchisor files a new disclosure each year it sells franchises. The figures on this page come from goGLOW Franchise, LLC’s 2026 filing, issued April 29, 2026; the earlier ones below are on record with the NASAA Electronic Filing Depository and the Minnesota Department of Commerce and fill in older location counts.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | April 29, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
| 2024 filing | – | Minnesota | Locations, 2021–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other spa franchises
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goGLOW is also on these lists: health and wellness franchises.