Assisted Living Locators franchise
2022 filing · April 19, 2022GrowingShares sales figures
Assisted Living Locators at a glance
A free senior placement service that matches families with assisted living, memory care and in-home care providers, paid by referral fees. At the end of 2021 there were 133 Assisted Living Locators locations in the US, 130 franchised and 3 company-owned.
The business
- Franchisor
- CALLRN Franchise LLC
- The company that sells the franchises
- First location
- 2003
- Franchisor based in
- Scottsdale, Arizona
What you pay
- Cost to open
- $74K–$94K
- Fee, build-out and opening working capital
- Franchise fee
- $49,500
- Paid once, when you sign
- Royalty
- 8% + minimum
- The greater of 8% of gross collected revenues or a monthly minimum royalty
- Brand fund
- Yes
- $1,000 a month in months 2 to 5 after opening, then $500 a month
- Renewal fee
- $7,500
- When the agreement ends and you sign again
- Agreement length
- 10 years
- Territory
- Limited
- Limited protection
- Franchisor financing
- None offered
Where it is
- US locations, 2021
- 133
- Franchised and company-owned
- Franchised
- 130
- Company-owned
- 3
- Change in 3 years
- +28
- Franchised locations, 2019–2021
- States
- 33
- Most in Florida, California and Arizona
From CALLRN Franchise LLC’s 2022 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Assisted Living Locators among all franchises with the same figure.
| Figure | Assisted Living Locators | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $84,347 | Costs less than 91% of franchises |
| Franchise feePaid once, when you sign | $49,500 | Higher than 64% of franchises |
| RoyaltyShare of sales paid to the franchisor | 8% | Higher than 85% of brands with a set rate |
| US locationsFranchised and company-owned | 133 | More than 81% of franchises |
How much a Assisted Living Locators franchise costs
Opening one Assisted Living Locators costs an estimated $74,235 to $94,459. That covers the franchise fee and everything else needed to open, through the first months of working capital. It is one of the low-cost franchises.
The biggest costs are initial franchise fee ($49,500) and additional funds 10 (3 months) ($7,200 to $10,200). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Initial Franchise Fee | $49,500 | ||
| Business Set-Up Fee | $10,000 | ||
| Food, Lodging & Travel (1 person while training) | $1,000 | $1,500 | |
| Furniture & Furnishings (for home office) | $0 | $500 | |
| Technology Systems | $0 | $3,000 | |
| Technology Fees 4 (pre-opening) | $495 | $844 | |
| Marketing Fees 5 (pre-opening) | $3,000 | ||
| Utility Deposits | $0 | $300 | |
| Certified Senior Advisor (CSA) Certification Fee | $990 | $1,090 | |
| Dementia Care Certification Fee | $0 | $125 | |
| Business Licenses | $50 | $1,000 | |
| Professional Fees | $300 | $3,000 | |
| Vehicle 8 (title, registration, deposit & 3 lease payments) | $0 | $5,000 | |
| Vehicle “Wraps” (Optional) | $0 | $2,800 | |
| Insurance 9 (12 months’ premium) | $1,700 | $2,600 | |
| Additional Funds 10 (3 months) | $7,200 | $10,200 | |
| Total | $74,235 | $94,459 | |
Source: CALLRN Franchise LLC, 2022 filing, page 18
Assisted Living Locators franchise fee
The franchise fee is $49,500. You pay it when you sign the franchise agreement.
Source: CALLRN Franchise LLC, 2022 filing, page 12
Royalty and ongoing fees
| Royalty | The greater of 8% of gross collected revenues or a monthly minimum royalty. |
|---|---|
| Brand or marketing fund | $1,000 a month in months 2 to 5 after opening, then $500 a month. |
| Technology Systems | $0 to $3,000 |
| Renewal Fee | $7,500 |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: CALLRN Franchise LLC, 2022 filing, pages 13 and 14
Other fees as filed, from pages 14–18. The filing lists every fee, including late fees and audit costs.
Sales and earnings
Shares figures Assisted Living Locators publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: CALLRN Franchise LLC, 2022 filing, page 48
SBA loans to Assisted Living Locators franchisees
Lenders approved 40 SBA 7(a) loans for Assisted Living Locators franchisees from 2015 to 2026, $10M in all. Of the 15 that have ended, 10 were paid in full and 5 were charged off. The other 25 haven’t ended yet.
A charged-off loan is one written off as uncollectible. See SBA franchise loans for how 7(a) and 504 loans work.
Source: SBA 7(a) and 504 loan data, as of September 30, 2026
Growth and closures
Share of franchised locations, 2021 / 2019–2021. Typical means the median: half of brands are above it, half below.
| Measure | Assisted Living Locators | Typical home care brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | +0.8% / +27% | +6.6% / +26% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 11% / 33% | 2.5% / 15% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 1.6% / 5.9% | 0% / 0% | 0% / 0% |
Typical home care brand is the median of the 34 brands in home care and senior care franchises with three years of counts.
How Assisted Living Locators compares
Of the 73 home care franchises on this site, Assisted Living Locators is the 13th cheapest to open and the 22nd largest by number of locations.
| Figure | Assisted Living Locators | Typical home care brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $74K | $100K | $222K |
| Cost to open, high end | $94K | $175K | $477K |
| Franchise fee | $50K | $50K | $40K |
| Royalty | 8% | 5% | 6% |
| US locations | 133 | 25 | 21 |
| Shares earnings figures | Yes | 61 of 73 | 2,147 of 3,352 |
Typical is the median across the 73 brands in home care and senior care franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2019 | 125 (+23) | 3 | +30 | −7 |
| 2020 | 129 (+4) | 6 | +21 | −17 |
| 2021 | 130 (+1) | 3 | +17 | −16 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: home care franchise costs and franchise failure rates.
Source: CALLRN Franchise LLC, 2022 filing, page 52
Where Assisted Living Locators locations are
At the end of 2021, Assisted Living Locators had locations in 34 states and territories. The most are in Florida, California and Arizona.
- Florida15
- California14
- Arizona10
- Texas9
- Michigan8
- Maryland7
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| Florida | 15 | 0 | 15 |
| California | 13 | 1 | 14 |
| Arizona | 10 | 0 | 10 |
| Texas | 9 | 0 | 9 |
| Michigan | 8 | 0 | 8 |
| Maryland | 7 | 0 | 7 |
| Colorado | 6 | 0 | 6 |
| North Carolina | 6 | 0 | 6 |
| Ohio | 6 | 0 | 6 |
| South Carolina | 5 | 0 | 5 |
All 34 states
Source: CALLRN Franchise LLC, 2022 filing, page 53
Who owns Assisted Living Locators?
Assisted Living Locators franchises are sold by CALLRN Franchise LLC. It is a subsidiary of Assisted Living Locators Holdings, LLC.
From CALLRN Franchise LLC’s 2022 filing, page 8.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 11–12. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: CALLRN Franchise LLC, 2022 filing, litigation on pages 11–12, bankruptcy on page 12
Assisted Living Locators filings
The figures on this page come from CALLRN Franchise LLC’s 2022 filing, issued April 19, 2022, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2022 filing | April 19, 2022 | NASAA depository | Costs, fees and locations, 2019–2021 |
Each link opens the filing as a PDF. See the newest filings across all brands.
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