BW Premier Collection franchise
2026 filing · February 27, 2026Fewer locations
BW Premier Collection at a glance
A program converting existing hotels to Best Western's BW Premier Collection or BW Signature Collection names on its reservation system. At the end of 2025 there were 21 BW Premier Collection locations in the US, all franchised.
The business
- Industry
- Hotel
- Franchisor
- Best Western International, Inc
- The company that sells the franchises
- Franchising since
- 2020
- 6 years of selling franchises
What you pay
- Cost to open
- $614K–$6.89M
- A 120-room BW Premier Collection conversion
- Franchise fee
- $25,000
- Affiliation fee, plus a $4,000 application fee
- Royalty
- 5% of gross rooms revenue
- A monthly fee of 5% of gross rooms revenue for sales, marketing and technology services; booking and other fees are additional
- Territory
- None
- No exclusive territory
- Franchisor financing
- None offered
Where it is
- US locations, 2025
- 21
- Franchised and company-owned
- Franchised
- 21
- Company-owned
- 0
- Change in 2 years
- −6
- Franchised locations, 2023–2025
- States
- 14
- Most in Oregon, California and Nevada
From Best Western International, Inc’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
BW Premier Collection among all franchises with the same figure.
| Figure | BW Premier Collection | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $3,751,895 | Costs more than 96% of franchises |
| Franchise feePaid once, when you sign | $25,000 | Lower than 82% of franchises |
| US locationsFranchised and company-owned | 21 | More than 50% of franchises |
How much a BW Premier Collection franchise costs
Opening a 120-room BW Premier Collection conversion costs an estimated $613,765 to $6,890,025. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: Best Western International, Inc, 2026 filing, page 1
BW Premier Collection franchise fee
The franchise fee is $25,000, affiliation fee, plus a $4,000 application fee. You pay it when you sign the franchise agreement.
Source: Best Western International, Inc, 2026 filing, page 19
Royalty and ongoing fees
| Royalty | A monthly fee of 5% of gross rooms revenue for sales, marketing and technology services; booking and other fees are additional. |
|---|---|
| Transfer Fee | $10,000. |
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Best Western International, Inc, 2026 filing, page 20
Other fees as filed, from page 26. The filing lists every fee, including late fees and audit costs.
Sales and earnings
No figures BW Premier Collection does not share sales or profit figures for its locations. Talking to current and former franchise owners is the usual way to learn what a location earns.
Source: Best Western International, Inc, 2026 filing, page 46
How BW Premier Collection compares
Of the 116 hotel franchises on this site, BW Premier Collection is the 33rd cheapest to open and the 63rd largest by number of locations.
| Figure | BW Premier Collection | Typical hotel brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $614K | $9.44M | $222K |
| Cost to open, high end | $6.89M | $21.3M | $477K |
| Franchise fee | $25K | $54K | $40K |
| US locations | 21 | 37 | 21 |
| Closed or left per year | 17.6% | 3.7% | – |
| Change in franchised locations, 2 yrs | −22.2% | +9.2% | – |
| Shares earnings figures | No | 71 of 116 | 2,147 of 3,352 |
Typical is the median across the 116 brands in hotel franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2023 | 24 (−3) | 0 | +2 | −5 |
| 2024 | 21 (−3) | 0 | +1 | −4 |
| 2025 | 21 (0) | 0 | – | – |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating. Counts cover BW Premier Collection and BW Signature Collection hotels together.
See which brands grew most in the fastest-growing franchises rankings.
More in the guides: hotel franchise costs and franchise failure rates.
Source: Best Western International, Inc, 2026 filing, page 47
Where BW Premier Collection locations are
At the end of 2025, BW Premier Collection had franchised locations in 14 states. The most are in Oregon, California and Nevada.
- Oregon3
- California2
- Nevada2
- New Jersey2
- Pennsylvania2
- Wisconsin2
| State | Franchised |
|---|---|
| Oregon | 3 |
| California | 2 |
| Nevada | 2 |
| New Jersey | 2 |
| Pennsylvania | 2 |
| Wisconsin | 2 |
| Alabama | 1 |
| Arizona | 1 |
| Florida | 1 |
| Idaho | 1 |
All 14 states
| Illinois | 1 |
|---|---|
| Maine | 1 |
| New York | 1 |
| South Dakota | 1 |
Source: Best Western International, Inc, 2026 filing, page 48
Who owns BW Premier Collection?
BW Premier Collection franchises are sold by Best Western International, Inc. Its filing names no parent company.
From Best Western International, Inc’s 2026 filing, page 9.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | Yes. The filing describes past or pending cases involving the franchisor, its affiliates or its executives on pages 12–19. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Best Western International, Inc, 2026 filing, litigation on pages 12–19, bankruptcy on page 19
BW Premier Collection filings
The figures on this page come from Best Western International, Inc’s 2026 filing, issued February 27, 2026, on record with the NASAA Electronic Filing Depository.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | February 27, 2026 | NASAA depository | Costs, fees and locations, 2023–2025 |
Each link opens the filing as a PDF. See the newest filings across all brands.
