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Anywhere Real Estate brands

The franchise brands owned by Anywhere Real Estate, with what each costs to open, its fees and royalty, and how its locations have changed.

Updated

Brands
7 real estate
US locations
5,239 90% franchised
Three-year change
−8% −432 locations
Cost to open
$34K to $554K

Anywhere Real Estate’s brands here are all real estate franchises. Each is franchised on its own terms, under its own agreement, so the cost to open, the fees and the record of each brand differ, even where the parent company is the same.

Brands owned by Anywhere Real Estate

Brands owned by Anywhere Real Estate, largest first
BrandCost to openFranchise feeRoyaltyLocations3-year change
Coldwell BankerReal estate$34K–$334K$25,000Starts at 5.5%; tier discounts1,781−211 (−11%)
Century 21Real estate$36K–$286K$25,0006%1,685−185 (−10%)
Sotheby's International RealtyReal estate$47K–$332K$25,0006%; potential rebates709+2 (0%)
ERA Real EstateReal estate$34K–$267K$25,0006%; potential rebates434−36 (−8%)
Better Homes and Gardens Real EstateReal estate$34K–$269K$25,0005% with associate cap; other rates apply362−34 (−9%)
Coldwell Banker CommercialReal estate$37K–$554K$20,0003–5.5%135+4 (+3%)
CorcoranReal estate$144K–$553K$25,0004–6%133+28 (+27%)

Change is in US locations, franchised and company-owned, over the three latest years in each brand’s filing. A dash means the brand’s counts aren’t usable.

Size and growth

Together these brands have 5,239 US locations, 90% of them run by franchisees. Across the brands, the total fell by 432 locations (−8%), from 2023 to 2025.

US locations by Anywhere Real Estate brand

Brands that started the three years with at least 10 locations.

Fees and royalties across the brands

Franchise fees run from $20K to $25K across these brands, with a typical $25K. The royalty is 6% of sales at the 3 brands with a single rate. At 4 brands the royalty isn't one rate on all sales: it is tiered, ranged, charged on part of revenue or comes with a minimum. The marketing fund is 0.5% of sales wherever it is a percentage.

A shared parent can mean shared suppliers, systems and support staff, but it rarely means shared terms: compare the agreements brand by brand, and ask whether owning one brand gets you anything when you buy another.

Sales per location and who runs it

None of these brands shares earnings figures. Of the 7 brands whose agreement says, 1 requires the owner to run it day to day; at the rest a trained manager can.

Sales, marketing fund and who runs each Anywhere Real Estate brand
BrandSales per locationMarketing fundWho runs it
Coldwell BankerNot shared0.5% of salesA trained manager can run it
Century 21Not shared0.5% of salesA trained manager can run it
Sotheby's International RealtyNot sharedOther termsOwner must run it
ERA Real EstateNot sharedOther termsA trained manager can run it
Better Homes and Gardens Real EstateNot sharedOther termsA trained manager can run it
Coldwell Banker CommercialNot sharedOther termsA trained manager can run it
CorcoranNot sharedOther termsA trained manager can run it

Questions

Who owns Anywhere Real Estate?

Compass owns it. Compass completed its all-stock acquisition of Anywhere Real Estate in January 2026, and Anywhere now runs as a subsidiary of the combined company. Source: Real Estate News