Hyatt Regency franchise
2026 filing · March 27, 2026GrowingShares sales figures
Hyatt Regency at a glance
An upscale full-service hotel brand with meeting space, restaurants and bars. At the end of 2025 there were 101 Hyatt Regency locations in the US, 43 franchised and 58 company-owned, so most are run by the company itself.
The business
- Industry
- Hotel
- Franchisor
- Hyatt Franchising, L.L.C
- The company that sells the franchises
- Franchisor based in
- Chicago, Illinois
What you pay
- Cost to open
- $121.8M–$200.4M
- New 400-room hotel
- Franchise fee
- $100,000
- Application fee is the greater of $100,000 or $400 per guest room.
- Royalty
- 6% of room revenue
- 6% of gross rooms revenue and 3% of gross food and beverage revenue, paid monthly
- Agreement length
- 20 years
- Territory
- Protected
- Protected territory
- Franchisor financing
- Some financing offered
Where it is
- US locations, 2025
- 101
- Franchised and company-owned
- Franchised
- 43
- Company-owned
- 58
- Change in 3 years
- +4
- Franchised locations, 2023–2025
- States
- 32
- Most in California, Texas and Florida
From Hyatt Franchising, L.L.C’s 2026 filing; SBA status from the SBA Franchise Directory, October 28, 2026.
Where it ranks
Hyatt Regency among all franchises with the same figure.
| Figure | Hyatt Regency | Among all franchises |
|---|---|---|
| Cost to open, midpointHalfway between the low and high estimate | $161,093,007 | Costs more than 100% of franchises |
| Franchise feePaid once, when you sign | $100,000 | Higher than 98% of franchises |
| US locationsFranchised and company-owned | 101 | More than 76% of franchises |
How much a Hyatt Regency franchise costs
Opening New 400-room hotel costs an estimated $121,828,793 to $200,357,221. That covers the franchise fee and everything else needed to open, through the first months of working capital.
The biggest costs are construction, improvements, remodeling, decorating costs and other sitework ($100,830,800 to $164,830,800) and furniture, fixtures, other fixed assets and equipment ($12,800,000 to $18,400,000). Here is every line of the estimate as filed:
| What it pays for | Range | Low | High |
|---|---|---|---|
| Application Fee | $160,000 | ||
| Comfort letter fee(s) | $0 | $2,500 | |
| Market study | $25,000 | $50,000 | |
| Design Review Fee | $80,000 | $175,000 | |
| Extension of opening deadline | $0 | $10,000 | |
| IT Project Management Services expense reimbursement | $10,815 | $17,510 | |
| Signage | $65,000 | $250,000 | |
| Telecommunications systems and certain Technology System equipment and fees | $327,580 | $385,000 | |
| Architecture and design | $2,200,000 | $6,000,000 | |
| Construction, improvements, remodeling, decorating costs and other sitework | $100,830,800 | $164,830,800 | |
| Furniture, fixtures, other fixed assets and equipment | $12,800,000 | $18,400,000 | |
| Operating supplies & equipment | $3,600,000 | $5,600,000 | |
| General and administrative buildout costs | $420,000 | $700,000 | |
| Revenue management fees | $0 | $25,725 | |
| Field marketing program fees | $0 | $8,649 | |
| Pre-opening marketing and sales expenses | $200,000 | $550,000 | |
| Liquor license | $30,000 | $400,000 | |
| Operator approval fees | $0 | $65,000 | |
| PIP fee | $0 | $10,000 | |
| Training expenses (fees and reimbursements payable to us) | $23,832 | $56,905 | |
| Training expenses (your and your personnel’s costs to attend) | $30,766 | $37,132 | |
| Additional optional training | $0 | $300,000 | |
| Commercial Services Activation | $0 | $23,000 | |
| Miscellaneous pre-opening costs | $275,000 | $550,000 | |
| Additional funds - 3 months | $750,000 | $1,750,000 | |
| Total | $121,828,793 | $200,357,221 | |
Source: Hyatt Franchising, L.L.C, 2026 filing, page 37
Hyatt Regency franchise fee
The franchise fee is $100,000, Application fee is the greater of $100,000 or $400 per guest room.. You pay it when you sign the franchise agreement.
Source: Hyatt Franchising, L.L.C, 2026 filing, page 15
Royalty and ongoing fees
| Royalty | 6% of gross rooms revenue and 3% of gross food and beverage revenue, paid monthly. |
|---|
The typical franchise royalty is 6% of sales, plus 2% for marketing. See franchise fees and royalties to compare.
Source: Hyatt Franchising, L.L.C, 2026 filing, page 19
Sales and earnings
Shares figures Hyatt Regency publishes sales or earnings figures for its locations. The full tables, with notes on which locations are counted, are in its filing.
Source: Hyatt Franchising, L.L.C, 2026 filing, page 84
Growth and closures
Share of franchised locations, 2025 / 2023–2025. Typical means the median: half of brands are above it, half below.
| Measure | Hyatt Regency | Typical hotel brand | Typical franchise |
|---|---|---|---|
| GrowthNet change in franchised locations | +4.9% / +10% | +2.1% / +9.7% | +1.2% / +10% |
| ClosuresTerminated, not renewed or stopped operating | 2.4% / 5.1% | 3.1% / 14% | 3.9% / 16% |
| Bought backLocations the franchisor took back | 0% / 0% | 0% / 0% | 0% / 0% |
Typical hotel brand is the median of the 47 brands in hotel franchises with three years of counts.
How Hyatt Regency compares
Of the 116 hotel franchises on this site, Hyatt Regency is the most expensive to open and the 39th largest by number of locations.
| Figure | Hyatt Regency | Typical hotel brand | Typical franchise |
|---|---|---|---|
| Cost to open, low end | $121.8M | $9.44M | $222K |
| Cost to open, high end | $200.4M | $21.3M | $477K |
| Franchise fee | $100K | $54K | $40K |
| US locations | 101 | 37 | 21 |
| Shares earnings figures | Yes | 71 of 116 | 2,147 of 3,352 |
Typical is the median across the 116 brands in hotel franchises; typical franchise, across every brand here.
Locations opened and closed
| Year | Franchised | Company-owned | Opened | Closed |
|---|---|---|---|---|
| 2021 | 39 (+1) | – | – | – |
| 2022 | 39 (0) | – | – | – |
| 2023 | 40 (+1) | 63 | +1 | 0 |
| 2024 | 41 (+1) | 59 | +2 | −1 |
| 2025 | 43 (+2) | 58 | +3 | −1 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
See which brands grew most in the fastest-growing franchises rankings.
Hyatt Regency passes four of the five tests on our list of the best franchises to own; it had no more US locations than three years earlier.
More in the guides: hotel franchise costs and franchise failure rates.
Over 5 years, from the start of 2021 to the end of 2025, franchised locations went from 38 to 43 (+5, +13%). The earlier years come from the brand's 2024 filing.
Source: Hyatt Franchising, L.L.C, 2026 filing, page 91
2021–2022: Hyatt Franchising, L.L.C, 2024 filing, page 84
Where Hyatt Regency locations are
At the end of 2025, Hyatt Regency had locations in 33 states and territories. The most are in California, Texas and Florida.
- California19
- Texas12
- Florida8
- Illinois6
- New York5
- Georgia4
| State | Franchised | Company-owned | Total |
|---|---|---|---|
| California | 8 | 11 | 19 |
| Texas | 2 | 10 | 12 |
| Florida | 0 | 8 | 8 |
| Illinois | 4 | 2 | 6 |
| New York | 5 | 0 | 5 |
| Georgia | 2 | 2 | 4 |
| New Jersey | 2 | 2 | 4 |
| Virginia | 1 | 3 | 4 |
| Colorado | 2 | 1 | 3 |
| Maryland | 1 | 2 | 3 |
All 33 states
Source: Hyatt Franchising, L.L.C, 2026 filing, page 92
Who owns Hyatt Regency?
Hyatt Regency franchises are sold by Hyatt Franchising, L.L.C. It is a subsidiary of Hyatt Hotels Corporation.
Hyatt Regency is one of the 13 Hyatt brands here. Hyatt Hotels Corporation is a public company based in Chicago. Its shares trade on the New York Stock Exchange as H.
From Hyatt Franchising, L.L.C’s 2026 filing, page 7; SEC.
Lawsuits and bankruptcy
| Lawsuits and regulatory actions | None. The filing says no litigation has to be disclosed. |
|---|---|
| Bankruptcy | None. The filing says no bankruptcy has to be disclosed. |
Franchisors must disclose lawsuits and bankruptcies involving the company, its parents and affiliates, and its executives. Many cases are routine disputes with franchisees over fees or contracts; read the descriptions in the filing and ask current owners about anything that worries you.
Source: Hyatt Franchising, L.L.C, 2026 filing, litigation on page 14, bankruptcy on page 15
Hyatt Regency filings
A franchisor files a new disclosure each year it sells franchises. The figures on this page come from Hyatt Franchising, L.L.C’s 2026 filing, issued March 27, 2026; the earlier ones below are on record with the Minnesota Department of Commerce and fill in older location counts.
| Filing | Issued | Registry | On this page |
|---|---|---|---|
| 2026 filing | March 27, 2026 | Minnesota | Costs, fees and locations, 2023–2025 |
| 2024 filing | – | Minnesota | Locations, 2021–2022 |
Each link opens the filing as a PDF. See the newest filings across all brands.
Other hotel franchises
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